Professional Documents
Culture Documents
Business Plan Format
Business Plan Format
Business Plan Format
OF
ENTREPRENEURSHIP
MEMBERS:
CUYOS, JELLANI C.
MALONES, LOWELL M.
BAGARES, KIARA B
COLO, SHEHANA M.
CALUNOD, CHEU G.
PAGHASIAN, FRANCISSE A.
BUSINESS PLAN
Steepled
● Sociocultural – Most of the buyers will be students which prefer products that are
appealing and delicious but at the same time are affordable.
● Technology – Our target customers all have access to technologies specifically social
media and thus entrepreneurs will use this to promote our business online.
● Economic – Most of the students don’t really have an income and their allowance is
limited.
● Environmental – The Philippines is located in a tropical environment, therefore it is
expected that customers will want refreshing cold drinks. Additionally, the business will
take place at a school, so the entrepreneurs will give products that are within their budget.
● Legal – The school prohibits unhealthy foods.
● Ethical – Students have already been educated by their parents and teachers to avoid
eating unhealthy foods, but there are still some who are not health-conscious
● Demographic – The business will take place at a school where it is full of students and
the school is located in a high altitude thus it is warmer during noon time.
Micromarket:
Strengths Weaknesses
- The business has cost efficient and - Many possible competitors
affordable products - Possible loss of resources due to the
- The business has products and production of an excessive number of
services perfectly suited for the needs products(food)
of Pagsci students - The capital needed might be large -
- It has environmentally safe packaging Big inventory cost
for the products - Less development
- The site is teeming with our target - High operating cost
customers, which will almost
certainly result in a large profit.
- Many options of products to choose
from.
- Good location
Threats
Opportunities - Competitors
- Fewer suppliers
- Discounted or free delivery strategy. - Customer changing taste
- Customer loyalty programs(giving - Less opportunity for growth
discounts and benefits for the loyal
customers)
- Higher income during school events
- Expansion of business
- New products in menus
Conclusion:
The business of GREENFLAG has a 3.83 total attractiveness score and thus the business is
attractive.
1. IDEA STAGE
- The entrepreneurs created a plan to provide various snack and beverage options to
Pagadian City Science High School students and teachers that are both affordable and
nutritious. In addition, we will also provide load retail to the students of Pagsci. Our
products also promote the welfare of our Muslim schoolmates, and we will undoubtedly
do business with consideration for the environment.
- A pastil is an ubiquitous Filipino packed rice meal made of steaming rice wrapped in
banana leaves and filled with dry shredded beef, chicken, or fish. Customers will
undoubtedly be able to satisfy their tummies as it is not only delicious but also pastil is
considered a cheap meal.
- A samosa or “singara” is a fried or baked pastry with a savory filling, including
ingredients such as spiced potatoes, onions, and chicken. Samosa is a perfect snack
during recess time.
- Truffles is a dessert that is sure to appeal to students because it is created with chocolate
and heavy cream.
- Iced tea with lemon is a type of cold tea that is typically served in a glass filled with ice.
Having an Iced tea will undoubtedly help students in chilling their minds and brains after
an exhausting day.
- Buko juice is another refreshing drink popular in the Philippines. It is a simple mixture of
young coconut water, young coconut meat and milk, it’s very refreshing and very healthy
and thus perfect to consume by the students in Pagsci.
- A churro is Spain’s answer to the donut, a crunchy, deep-fried sweet snack that resembles
the horns of the churro sheep. This type of desert will be perfectly suited for the students
in pagsci’s standards.
- Load retail will also be available in our business to supply mobile data for pagsci
students, as we all know that today's learning is done through technology, thus having
mobile data is essential for the students.
- The entrepreneurs explored potential products that buyers would certainly purchase. They used a
survey to question potential customers about their food preferences. The data was collected by the
entrepreneurs on October 26, 2022. The survey format is shown below. They used the data they
gathered to improve the overall flavor, packaging, and customer service.
Survey
Name:
Grade/Section:
Below is a variety of foods and beverages with their possible prices. Check the box of your
preferred snacks.
● Pastil (PHP 12.00)
● Samosa (PHP 15.00)
● Truffles (PHP 5.00)
● Iced tea (PHP 10.00)
● Buko Juice (PHP 10.00)
● Churros (PHP 15.00)
● Load (+PHP 5.00 if load is less than 100, +PHP 10.00 if more than 100)
- All the suggestions and recommendations gathered from the concept stage will be applied
to the production of the prototype. Below is the summary of the data collected from the
survey with 59 respondents.
Pastil - 37
Samosa - 20
Truffles - 27
Iced tea - 43
Buko juice - 22
Churros - 36
Load - 100 below +php 5 = 83.1%
- 100 above +php 10 = 75.9%
- The entrepreneurs gave PagSci students and professors a free taste test. Customers will be
able to make suggestions and recommendations concerning the product as a result of this.
Students and teachers who tried the products were given suggestion sheets by the
entrepreneurs. The data will be used as a basis on the product's development. The format
of the suggestion sheet is shown below. The appendix contains photographs of the free-
tasting activity.
SUGGESTION SHEET
Rate the product from 1 (Lowest) to 5 (Highest). Encircle the number of your choice.
1 2 3 4 5
- To serve the best and affordable food to our future heroes of this country. We will
always be the one that will give the high quality of products and services that the
students and teachers in Pagadian City Science High School deserve.
- To be always the desired place where students and teachers can unwind and enjoy
the food and services we give. With our signature cuisine "pastil" and its bundled
drink, we ensure that not only will your stomachs be filled, but you will also
experience what one of the popular Filipino foods tastes like with a few
improvements. A customer can also select and enjoy a variety of foods, all of
which are both excellent and reasonably priced. The entrepreneurs will ensure that
all of our products, services, and staff are certified GREEN FLAG.
A. & B. CRAFT YOUR UNIQUE VALUE PROPOSITION, CRAFT YOUR UNIQUE SELLING
PROPOSITION
#inrelationshipwithfood
#walanipork
This is the UVP and USP because it specifically indicates that the products are delicious
but at the same time it is cost efficient based on the phrase “Kung gusto mog LAMI ug BARATO”
. It is also understandable since it is in Cebuano language, which can easily be understood by the
target customers, most of whom speak the language. The phrase “adto lang mo sa section
SCORPIO” clearly states where to find the store. The phrase “andam mo SERBISYO kaninyo”
represents the enthusiasm of the group to serve its customers quality products and services.
949 students and 38 teachers make up the school's current overall population of 987. Since there are
two other canteens in the campus. The market share will be cut to 33.3% per canteen since there are
two other canteens on the campus which are our competitors.
PASTIL
Market Size = 987 potential customers = 1 purchase per day = 20 days in a month
Market Size Profit = 19, 740 purchases * (Php 3.00 profit for for PASTIL)
SAMOSA
Market Size = 987 potential customers = 1 purchase per day = 20 days in a month
Market Size Profit = 19, 740 purchases * (Php 5.00 profit for for SAMOSA)
TRUFFLES
Market Size = 987 potential customers = 1 purchase per day = 20 days in a month
Market Size Profit = 19, 740 purchases * (Php 3.00 profit for for TRUFFLES)
ICED TEA
Market Size = 987 potential customers = 1 purchase per day = 20 days in a month
Market Size Profit = 19, 740 purchases * (Php 3.00 profit for for ICED TEA)
BUKO JUICE
Market Size = 987 potential customers = 1 purchase per day = 20 days in a month
Market Size Profit = 19, 740 purchases * (Php 5.00 profit for for BUKO JUICE)
CHURROS
Market Size = 987 potential customers = 1 purchase per day = 20 days in a month
Market Size Profit = 19, 740 purchases * (Php 3.00 profit for for CHURROS)
RELOADER
Market Size = 987 potential customers = 1 purchase per day = 20 days in a month
Market Size Profit = 19, 740 purchases * (Php 8.00 profit for for MUNCHKINS)
The primary target market are the students and teachers of Pagadian City Science High School.
The secondary target market are students and teachers from other schools.
MARKET SEGMENTATION
DEMOGRAPHIC
● Students: Source of money is from the allowance given by their parents or guardians.
● Teachers: Source of money is the monthly salary being a teacher.
● Christians: the goods and products that will be provided are allowed by their beliefs.
● Muslims: the goods and products that will be provided are without pork and reach the Islamic
standards.
PSYCHOGRAPHIC
Perception
● Sanitary food handling will be the group's utmost priority. To achieve this, products placed on the
stand will be organized and covered. The group will also make sure that the wrappers and
containers used are clean.
Way of Life
● Most students don't have time to eat their breakfast and are on a budget. Hence, pure affordable
and quality products will be beneficial for them.
Motivations
● Physiological motivations. Inflation has a tremendous impact on the food industry, directly
affecting food prices. Rapid increase in food prices results in students less likely cooking or
buying food especially for breakfast since they need to go to school early.
● Deprivations. There is a lack of reloaders inside the campus. Since we are not allowed to go out
during class hours, the group decided to offer this service.
Inclinations
● Most students want to try something new and unique. Our products are modified or improved
versions from those that are commonly sold, as the ingredients of the product the group will sell
have distinct characteristics, making it unique and hard to find.
GEOGRAPHIC
● The market will be placed inside Pagadian City Science High School, specifically in the Isolation
room which is temporarily the G12- Scorpio's classroom under the advisory of Mrs. Jazel Faith
Ybañez Verona. It is located between the school's clinic and the school's computer laboratory
near admin. All of the products offered are available for everyone to acquire for there are no
potential violations of our products to the beliefs of any religion.
BEHAVIORAL
Occasions.
Desired benefits
● Our pastel is best suited for teachers/students who come to school early and have no time to eat
breakfast at home. Our samosa, truffles, and churros is best for morning recess and afternoon
recess. Our iced tea and buko juice is best during lunch time where usually the weather is hot.
Loyalty
● The service, quality, and packaging of the products will be exceptional. Also, the product itself
would be bigger which is an advantage to the customers but their loyalty still depends upon their
likeability of our products and services.
● Medium Users
The food products that the entrepreneurs offer are COST- EFFICIENT, can QUENCH YOUR
THIRST, and MOUTHWATERING. The entrepreneurs also signify a guarantee of the cleanliness of the
said food products. The entrepreneurs also promotes the WELFARE of our Muslim schoolmates, and
would undoubtedly do business with consideration for the environment. The food products offered cab
UNDOUBTEDLY help students in chilling their minds and brains after an exhausting day, In addition,
entrepreneurs also offer REGULAR LOADS through gcash considering that mobile data is essential for
students.
PRODUCT
Green Flag will be selling food and beverages such as pastil, samosa, truffles, iced tea, buko juice, and
churros. These consumable products will be sold to the students and teachers of Pagadian City Science
High School.
The group also takes into consideration the lack of reloaders in the campus. Hence, we decided to offer a
reloading service with a considerable mark-up price.
PLACE
The Green Flag stand will be found in the vacant space in front of Grade 12 Scorpio. The group will only
accept Cash-on-hand as mode of payment.
PRICE
The products or services of the group will be analyzed, modified, and evaluated against the prices of their
competitors. Hence, they will use competitive pricing since there will be a lot of competition as foods and
beverages will be commonly sold in the campus.
PROMOTION
Green Flag will be promoting products through free taste, creating eye-catching signages, and posting
pubmats through administering a Facebook page.
PEOPLE
Buying Raw Materials. The production team consisting of six (6) members of the group will be tasked to
buy the raw materials.
Creating the products. Members assigned to create the products will be needing help from adult relatives
with enough experience and skills to create such products.
Selling the products and services. The marketing and operation team consisting of six (6) overall
members will be selling the products on the main stand and going room-to-room to sell and promote such
products and services.
PACKAGING
Green Flag will be implementing a plastic-free packaging for all its products. This involves biodegradable
wrappers and containers like banana leaves and paper cups.
PROCESSING
Presentation of Products. The products will be displayed on the main stand for customers to freely
choose.
Distribution of Products. "Pay as you order" will be the group's rule in selling the products and services.
The name of the products are in line with the company’s name, GREEN FLAG CORP.
● PASTIL: The product is named PASTIL NA PANININDIGAN KA. The product name is inspired
by those people who are not fought and left behind.
● SAMOSA- The product is named SAMOSA NA SASAMAHAN KA. Samosa is the kind of food
that you’ll need when you are having a bad time. Because of its taste, specifically the cheese in it
that will melt inside your mouth makes you forget everything, that is why we called it samosa na
sasamahan ka.
● ICED TEA- The product is named ICED TEA WITH LABEL. It is named that way because our
ice tea is made with lemon.
● BUKO JUICE- The product is named BJ NA MAKALUYA. Considering that PagSci is located
in a high altitude, thus it is warmer during noon time, students/ teachers really want to refresh
their minds and relieve stress through drinking cold buko juice, so when they drink it they will be
“luya”
● TRUFFLES- The product is named TRUFFLES WITH SWEET FEELINGS. It is named that
way since truffles are made with chocolate and heavy cream with chocolate fillings. So, instead
of Truffles with sweet “fillings”, it is truffles with sweet “feelings” to match with the company’s
name.
● CHURROS- The product is named CHURROS TO BE WITH YOU. Inspired from the phrase “I
choose to be with you “
● BUNDLE ( PASTIL, ICED TEA)- The bundle is named BARE MINIMUM. It relates to the
affordability of the bundle which is much affordable instead of buying the individual products.
The bundle is affordable, but the taste is delicious and feels good to eat just like in a relationship
where your partner only gives bare minimum, but the feeling still hits differently.
● BUNDLE (PASTIL, SAMOSA, ICED TEA) - The bundle is named MIXED SIGNALS, it has
three different food products, making you confused which to eat first just like in a relationship
where he/she gives you mixed signals, making you confused if she/he really likes you or not.
III. THE OPERATIONS PLAN
1. METHODS
● PASTIL
● SAMOSA
● ICED TEA
● TRUFFLES
● CHURROS
A. MANUFACTURING PROCESS
Before manufacturing the product, the members of the organization will buy the raw materials
that a PASTIL needs and will undergo with this process:
Before manufacturing the product, the members of the organization will buy the raw materials
that a SAMOSA needs and will undergo with this process:
Before manufacturing the product, the members of the organization will buy the raw materials
that CHURROS need and will undergo with this process:
1. For the coating whisk together 1/2 cup sugar and cinnamon in a shallow dish, set aside.
2. Heat about 1 1/2 inches vegetable oil in a large pot or deep saute pan over medium-high
heat to 360 degrees.
3. Add water, butter, sugar and salt to a large saucepan, bring to a boil over medium-high
heat.
4. Add flour, reduce heat to medium-low and cook and stir constantly with a rubber spatula
until mixture comes together.
5. Transfer mixture to a large mixing bowl, let cool for 5 minutes.
6. Add vanilla and egg to the flour mixture then blend immediately with an electric mixer.
7. Blend until mixture comes together and is smooth
8. Transfer to a 16-inch piping bag fitted with a rounded star tip
9. Carefully pipe mixture into preheated oil, into about 6-inch lengths, cut end with clean
scissors.
10. Let fry about 2 minutes per side until golden brown. Transfer to paper towels to dry
briefly
11. Then transfer to a cinnamon sugar mixture and roll to coat.
12. Repeat the process with remaining dough.
13. Let cool for a few minutes then serve warm.
Before manufacturing the product, the members of the organization will buy the raw materials
that a TRUFFLES needs and will undergo with this process:
Before manufacturing the product, the members of the organization will buy the raw materials
that an ICED TEA needs and will undergo with this process:
B. PLANT SIZE
The plant size will be the size of a mini stand store. The young entrepreneurs will ask for the
permission on the availability of the space in front of the Grade 12 - Scorpio ABM at Pagadian City
Science High School. Upon the asking of the availability of the space, the owners will ask the
administrators for the entrepreneurs to establish the business. There will be a contract signing of both
parties upon the agreement.
C. PRODUCTION SCHEDULE
The business will operate and serve its customers every Monday to Friday in the entrepreneur’s
vacant time and the students recess time.
D. FLOOR PLAN
E. PRODUCTION, DISTRIBUTION, and PAYMENT METHOD
The owners will produce the products that will be sold. Upon the production, the entrepreneurs
will buy the materials needed for the product to be made. There will be no distribution since the
products will be sold directly to the store. The payment will be in cash.
The owners of the establishment will have two trash bins, Non-biodegradable and Biodegradable
to properly segregate the trashes
A. PRODUCTION COST
The owners will be the one to do the operations such as labor and production cost. Hence, there
will be no Labor fee and Production cost spent in this project.
B. JOB DESCRIPTION
● Acting manager
○ The leader that will manage the operations of the established business.
○ The manager of the said business will be Bea Kathleen Daraman.
● Acting accountant
○ The one who audits and tracks the financial performance of the project.
○ The acting accountant of the business is Francis Khalid Batara.
● Acting treasurer
○ This person will keep the cash that the business has.
○ The acting treasurer will be Renna Mae Padre
● Operation team
○ In this team, they will be the one that is on hand with the consumers. They are
divided from: cashiers and sellers
○ The members of this team will be Lowell Malones, Bryan Bautista, and Janna
Azleah Sia
● Marketing team
○ This team markets the products through social media. Moreover, they can also
approach to deliver the products so that the consumers can buy and it may also
gain other customer’s attention.
○ Marketing team will have Elson Earl Arnuza, Francis Karl Justine Flores, and
Kristine Amor Taya.
● Production team
○ The Production team will be in charge of buying and manufacturing the goods.
○
The members are: Cheu Calunod, Kate Katherine Mabilog, Francisse Paghasian,
Jellani Cuyos, Kiara Bagares, and Shehanah Colo.
C. ORGANIZATIONAL STRUCTURE
The business owners/entrepreneurs will sanitize their hands using alcohol and wear disposable
gloves to keep the product clean and will keep the area tidy to protect the safety of the customers.
Maintenance done at regular intervals or in accordance with established criteria with the intention
of lowering the risk of equipment failure or performance loss. The planning of the maintenance
cycles helps determine the necessity of taking the equipment out of service. There are less
operating issues on average.
In order to communicate each time, the entrepreneur will use a cellphone to contact the other
business owners and suppliers. Additionally, gadgets are also used to market the products that are
sold in this project.
4. MATERIALS
1. A set of Tupperware
3. 3 units of Chair
4. 1 unit of Table
5. Serving Spoon
6. Tongs
7. Pan
8. Refrigerator
9. Gasulette
10. Cellphone
B. BUSINESS LOCATION
This project is located at the parking space in front of Grade 12 Scorpio, Pagadian City
Science High School. Tuburan District, Pagadian City. The project is service-oriented, and one of
the people who will benefit immensely from it will be the Pagadian City Science High School
students themselves, thus the proprietors are confident in getting the administration' consent and
support.
This project is in front of Grade 12 Scorpio, Archimedes Building, Pagadian City Science
High School. The facilities of this project would be electricity, water, and etc.
D. RAW MATERIALS
PASTIL
QUANTITY ITEMS/DESCRIPTIONS
7 ½ kgs Chicken
75 kilos Rice
30 kilos Carrots
30 packs Chili
2 kilos Onion
2 kilos Garlic
SAMOSA
QUANTITY ITEMS/DESCRIPTIONS
60 kilos Potato
7 ½ kilos Chicken
5 kilos Onion
3 kilos Garlic
30 ties Parsley
4 gallons Oil
1 kilo Salt
20 boxes Cheese
4 bottles Ketchup
4 bottles Mayonnaise
10 bundles Tissue
TRUFFLES
QUANTITY ITEMS/DESCRIPTIONS
ICED TEA
QUANTITY ITEMS/DESCRIPTION
10 kilos Lemon
50 packs NesTea
BUKO JUICE
QUANTITY ITEMS/DESCRIPTION
90 pcs Buko
60 cans Milk(Evap+Condensed)
CHURROS
QUANTITY ITEMS/DESCRIPTIONS
1 liter Water
2 pcs Butter
¼ kilo Salt
7 trays Egg
1 gallom Oil
30 packs Tissue
RELOADER
QUANTITY ITEMS/DESCRIPTIONS
PASTIL
SAMOSA
TRUFFLES
ICED TEA
BUKO JUICE
CHURROS
RELOADER
This project will be owned and operated by 15 owners. This project's funding will only come
from the owner's personal resources and funds. Therefore, money received from banks and other financial
institutions is not recognised.
TOTAL COST: Php 47, 420.50/15 owners = Php 3, 161.37 or
Php 47, 500/15 owners = Php 3, 166.67 per group member
YEAR
D. INCOME STATEMENT
E. BALANCE SHEET
ASSETS AMOUNT
Current
Non-Current
Alcohol Php 85
EQUITY/CAPITAL
Owner’s Equity
F. CASH FLOW
Starting Cash Php 47,500.00 Php 79.5 Php 167 Php 254.5 Php 342 Php 429.5
Positive Cash 0 Php 47, 420.5 Php 47,420.5 Php 47,420.5 Php 47,420.5 Php 47,420.5
Flows
Negative Cash Php 47, 420.5 Php 47,500 Php 47,500 Php 47,500 Php 47,500 Php 47,500
Flows
Ending Cash Php 79.5 Php 167 Php 254.5 Php 342 Php 429.5 Php 517
Balance
Starting Cash Php 517 604.5 Php 692 Php 779.5 Php 867 Php 954.5
Positive Cash Php 47, 420.5 Php 47, 420.5 Php 47, 420.5 Php 47, 420.5 Php 47, 420.5 Php 47, 420.5
Flows
Negative Cash Php 47,500 Php 47,500 Php 47,500 Php 47,500 Php 47,500 Php 47,500
Flows
Regulations to be followed by the external users (people responsible for the transaction of B2C).
1. Be cooperative and honest in giving service to the customers.
2. Ensure the right amount of money is being paid.
3. Service with a smile.
4. The customer is always right.
Regulations to be followed by the internal users (people responsible for the production and financial
process of the product or service).
1. Ensure the authenticity of your ingredients.
2. Do not overprice or underprice your product or service.
3. Make sure to input all expenses and other financial data into the ledger.
4. Be transparent to your customers.
● Giving 20% off, to all of the employees, to pay for the business' product or service.
● By the end of the school year, the total profit that has been accumulated over the months will be
shared by the entity.
VI. SOCIO-ECONOMIC IMPACT OF THE PRODUCT OR SERVICE
To the teachers and students in the community of PagSci, the effect of this plan is that it will provide
delicious, healthy, and affordable products. Since the school buildings are close to one another, we can
get our product there quickly in order to avoid making the customer wait too long. The product may
enable the user to participate more actively in class or at work. The initiative will benefit both the seller's
innovative thinking and the purchasers' financial management strategies.
The economic contribution/s of our product/service to the community are: We make sure the food they
consumed was clean, we give away free gloves, and we make sure the goods waste wouldn't be thrown
away anywhere on or near the campus. The students or teachers didn't have to pay for transportation
charges.
VII. APPENDICES
Taste Testing
Canvassing the ingredients/materials needed