References:

Types of Cyber Security Risks on Social Media

 https://www.itjones.com/blogs/2020/9/1/social-media-security-risks-to-businesses-and-best-
practices
 https://www.labyrinthit.com/social-media-risks-for-business/#:~:text=Is%20the%20Risk%20of
%20Social,spread%20through%20social%20networking%20platforms.
 https://blog.loomly.com/social-media-risks/
 https://www.itworldcanada.com/blog/5-cybersecurity-concerns-in-digital-marketing/467207

Managing Cyber Security Risks

 https://cybersecurity-magazine.com/how-social-media-impacts-business-cybersecurity/
 https://www.indusface.com/blog/6-best-practices-in-cyber-security-risk-management/
 https://twproject.com/blog/risk-response-strategies-mitigation-transfer-avoidance-acceptance/
 https://www.ideagen.com/thought-leadership/blog/what-is-a-risk-management-strategy

Responsibilities of Social Media Marketers in line with Privacy Policies

 https://singaporelegaladvice.com/law-articles/social-media-marketing-legal-singapore-
businesses/

Social Media Marketing Terms

 https://www.simplilearn.com/social-media-marketing-terms-article
 https://www.investopedia.com/terms/s/social-media-marketing-smm.asp

Boosted Post vs Paid Ads

 https://blog.hubspot.com/marketing/boosted-posts-vs-ad

Exploring Social Media Platforms and Setting Up Pages: Facebook, LinkedIn, & Instagram

 https://buffer.com/library/social-media-sites/
 https://www.indeed.com/career-advice/career-development/user-interface
 https://www.investopedia.com/terms/s/social-media-marketing-smm.asp
 https://www.yourmarketingguy.co.uk/the-pros-and-cons-of-linkedin-for-business
 https://www.linkedin.com/help/linkedin/answer/a426102/create-an-ad-account-in-campaign-
manager-as-a-new-advertiser?lang=en
 https://www.youtube.com/watch?v=0I3p4U2kMMg
 https://www.facebook.com/business/help/473994396650734
 https://help.instagram.com/502981923235522

Websites that can Help you with your Creatives

 https://www.tutorialspoint.com/what-is-canva-and-what-are-its-main-features
 https://digitalscholar.in/pros-and-cons-of-canva/
 https://www.pcmag.com/reviews/visme
 https://www.pcmag.com/reviews/adobe-creative-cloud-express
  https://cybersguards.com/photopea-pros-and-cons/

Finding a Creative for Your Post

 https://designpickle.com/creative-hub/graphic-design/graphic-design-inspiration-2/

Tips in Creating Captions for your Post

 https://www.socialmediatoday.com/news/7-tips-for-creating-engaging-social-media-captions/
523897/

Create a Database for all your Social Media Creatives

 https://www.youtube.com/watch?v=EE_1KvJTlaE

Advertising Policies of Social Media Ads

 https://www.linkedin.com/legal/ads-policy
 https://transparency.fb.com/tl-ph/policies/community-standards
 https://www.facebook.com/business/help/488043719226449

Boosting Posts: Facebook, Instagram, & LinkedIn

 https://www.facebook.com/business/help/347839548598012
 https://help.instagram.com/2090822074310288
 https://business.linkedin.com/marketing-solutions/success/best-practices/create-your-first-
campaign

Communication Channels used by your Audience

 https://gettalkative.com/info/12-types-of-customer-contact-channels-and-their-key-benefits

Analyse Audience Engagements from the 3 Social Media Platforms

https://www.sitecore.com/knowledge-center/digital-marketing-resources/what-is-customer-
engagement

https://magenest.com/en/customer-engagement-analytics/

https://www.indeed.com/career-advice/career-development/how-to-calculate-frequency
What makes a social media advertisement appealing?