MOJUICE Business Plan

CARLOS L.
ALBERT HIGH SCHOOL

Brixton Hills, Barangay Santol Quezon City
S.Y. 2022-2023
BUSINESS PLAN
"MoJuice"
In partial fulfillment of the
requirement of the subject
Entrepreneurship
Members:
Cindy P. David
Learjohn Zaire E. Figueroa
Ariel S. Jalos
Bambo Edison R. Libed
Natasha S. Miras
Favour Onoh
Glory Jean D. Septimo
Lyca T. Torcende
ACKNOWLEDGEMENT
First and foremost, we would like to send our appreciation and special
thanks to our Entrepreneurship Teacher Mr. Mark Santiago for guiding and
supporting us into creating our own business plan. We admire his determination,
efforts and patience in teaching and sharing his knowledge with us. We learn a
lot of things because of him, that's why we're grateful to have him as our teacher.
We would like to express our humble gratitude for the never-ending
support and motivation of the following people that made our business plan
successful.
To our Almighty God for giving us the strength and wisdom to complete
our business plan.
To our group members who deeply commit their time and effort in making
this business plan.
To our family and friends who understand and support us all throughout
the process of this business plan.

APPROVAL SHEET
In partial fulfillment of the subject Entrepreneurship, this Business Plan
entitled: MoJuice has been prepared by Group 2, Grade 12 ABM.
Members:
Cindy P. David
Learjohn Zaire E. Figueroa
Ariel S. Jalos
Bambo Libed
Natasha S. Miras
Favour Onoh
Lyca T. Torcende
Has been approved by the Committee on ORAL EXAMINATION with a
grade of __________ on January 5, 2023.
Panelist
JOPHEL GATMAITAN SARAH DISTOR ERWIN RACASA

Member Member Member
Mr. Mark Laurence M. Santiago
Business Plan Adviser

The mojo and drink that are packaged together are the primary items
represented in this logo.

EXECUTIVE SUMMARY
MoJuice is a snack that comes with your chosen drink. It is likely a small,
portable snack that is made from potatoes, a staple food that is widely available
and affordable. It is likely that Mojo is a satisfying and tasty snack that is well-
suited for satisfying hunger and providing a quick and convenient source of fuel.
Mojo may also be packaged in a simple and convenient way, making it easy for
consumers to take with them on the go and enjoy wherever they are.
The target market for Mojo, a potato snack, is students. This means that
the business has identified students as the group of consumers who are most
likely to be interested in and benefit from the product. By focusing on students as
its target market, MoJuice can tailor its marketing and sales efforts to effectively
reach and appeal to this group of consumers. This will likely involve
understanding the specific needs, preferences, and behaviors of students in
order to create a product and marketing plan that resonates with them. By
targeting students as its primary market, Mojo can increase its chances of
success and achieve its business goals.

TABLE OF CONTENTS
I. INTRODUCTION…………………………………….…………………..….….1
a. Brief Description of the Product……………………………………………1
b. Short Historical Background…………………………………………..……1
II. BUSINESS GOALS, VISION, MISSION AND OBJECTIVES……….……3
III. GANTT CHART…………………………………….………..…………………4
IV. OPPORTUNITY ANALYSIS ………………………………..……………… .5
a. Environmental Analysis………………………………………………...…..5
b. Opportunity Selection……………………………………………………….5
c. Product/Services Analysis………………………………………………….5
V. SWOT ANALYSIS …………………………………………………………….6
VI. MARKET ANALYSIS………………………………………………………….7

a. Available Market ……………………………………………………………7
b. Addressable Market………………………………………………………...7
c. Target Market…………………………………………………...…………...7
d. Target Market Segmentation……………………………….……………...8
VII. CAPITAL SOURCING…………………………………………….…………...9
VIII. 7Ps OF MARKETING………………………………………….………….….11

a. Product……………………………………………………..………………..11
b. Place……………….…………………………………….…………………..12
c.Price……………………………………………………..……………………13
d. Promotion……………………………………………………………………15
e. People………………………………………………..……………….. ……16
f. Packaging…………………………………………..………………………..25
g. Positioning…………………………………………………………………..26
IX. FINANCIAL STATEMENT…………………………………………………...27
X. REGULATORY COMPLIANCE………………………..……...……………29
XI. CONCLUSION…………………………………………..………...…………..31
XII. APPENDICES………………………………………………………..……..…32
XIII. DOCUMENTATION………………………………………………………..…48
I. INTRODUCTION
A. BRIEF DESCRIPTION OF THE PRODUCT
MoJuice is micro business that sells not just Mojo potatoes but it also
comes with a drink of your choosing. The Mojo potato is a delicious take on the
classic French fry. It's crispy on the outside and soft on the inside, with a little
salt in the middle to balance out all of that flavor, and you can also pick a juice to
your liking. This product is 100% made from potatoes, so you can feel good
about eating it—and not just because it helps you feel better about your diet. And
if you're looking for a way to make sure people are eating healthier this year,
then look no further: these fries are perfect for snacks or served alongside a
drink at lunchtime. The mojo potato is a fun and healthy snack that's great for
kids. The mojo potato is perfect for playtime, but it also makes a great addition to
your school lunch box.
B. SHORT HISTORICAL BACKGROUND
You can't go wrong with a good old fashioned french fries. But sometimes,
you just want to be adventurous and try something new. MoJuice is here to
make that possible. We've got your favorite fried potatoes in one convenient
place so you can treat yourself any time you want. MoJuice is a short term for
Mojo and Juice. We made this product not just because it was easy to make but
also convenient and budget friendly because not only you can have a snack
alongside a drink in one cup. It is perfect for everyone because the mojo goes
down to your stomach really easily. MoJuice is run by the selected Grade 12
ABM students. The student's savings that will be
1
evenly acquired will serve as the initial funding for this business. We use a series
of steps to ensure that our product is produced as efficiently and profitably as
possible. We start by choosing the location of our business, and finding our
target market. Then we start with buying raw materials: such as potatoes, eggs,
seasonings and flours. There are many different ways that you can write your
way to more profit. We can also create a sales page that explains the product
and make sure the product is listed in the best places possible so it can be found
easily by potential customers. This means that there will be much higher demand
for our product and therefore more profit for everyone involved.
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II. BUSINESS VISION, MISSION AND OBJECTIVES
A. Vision
Our vision is to create a business culture that is based on compassion and
service to our customers, employees, and the community at large. To be a
company that is known for its quality and ethics in the marketplace.
B. Mission
Our business create delicious, healthy food that nourishes people and
their communities, to provide high-quality food products at an affordable price.
Our mission is to provide our customers with an experience that is unique and
memorable.
C. Objectives
 To provide tasty, nutritious meals.
 To provide an environmentally friendly option for those who want to eat
clean but are tired of eating vegetarian or vegan foods without flavor.
 Provide high-quality food products at a reasonable price, with excellent
customer service.
 To make sure that each customer gets exactly what they ordered, and
that our employees are happy with their jobs and feel appreciated for
their efforts.
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III. GANT CHART
AUG SEPT OCT NOV DEC JAN

BUSNIESS
PLANNING
SEARCHING
FOR
SUPPLIER
SEARCHING
FOR
LOCATION
BUYING OF
RAW
MATERIALS
AND
INGREDIENTS
SELLING AND
PROMOTING
The start of the business planning will be on September 13, 2022 until
January 5, 2023—the day of the business opening. During October 31,2022 to
November 6, 2022, we will search for the materials and supplier that we will
utilize for the business. After doing so, we will find the best location that is helpful
for the business on October 31, 2022 to December 5, 2022. We will purchase
raw materials and ingredients on January 5, 2023 until January 15, 2023. Finally,
on January 5, 2023 will be the start of the promoting and selling of our product.
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IV. OPPORTUNITY ANALYSIS
A. ENVIRONMENTAL ANALYSIS
The environment in the school has provided a great opportunity to sell the
products here because some students do not enjoy the items that are currently
being sold in the canteen. For this reason, we chose the school to sell the
business' product so that students can try snacks that are particular to their
tastes and to meet their satisfaction.
B. OPPORTUNITY SELECTION
The Mojos, as well as the healthy drinks that you have an option to
choose are exactly what student’s needs. Aside from it being healthy, it’s also
budget-friendly and it can also ease your hunger. We saw our products as an
opportunity to sell it in Carlos L. Albert High School because students tend to find
new snacks that suit their taste, that’s why we introduce our product. Because of
this, we can expect an increase in our profit.
C. PRODUCT/SERVICES ANALYSIS
Mojuice is a product that will provide satisfaction to the customers
because it serves a healthy nourishment with a healthy drinks. Our product will
serve a healthy potato coated with flour, bread crumbs, eggs, and deep fried in
vegetable oil. One of our drinks is cucumber juice and blue lemonade.
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V. SWOT ANALYSIS
Strengths
 Our product can be consumed by the vegan and vegetarian people, it
gives them option if they can’t have our competitors’ product.
 Our budget is a budget friendly meal to our target market.
 Our product provides important nutrients, such as Vitamin C, Vitamin B6,
and various minerals.
Weakness
 Our business only serves mojos and drinks, there isn’t many choices.
 Our product contains high level of carbohydrates, which if eaten
frequently can lead to diabetes and obesity.
 Our product isn’t well known unlike fries that our competitors will sell.
Opportunity
 Our business will able to introduce mojo to the potential customers in our
target location.
 The existing canteen in our target location doesn’t provide that much of a
quality food, which our business will be able to provide.
 Our product can be an additional option for the customer.
Threats
 There are many competitors in our target location.
 Some of our competitors also sell potato products and drinks.
 Some of our potential customers is unfamiliar with our product, which is
mojos.
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VI. MARKET ANALYSIS
AVAILABLE MARKET
The target customers could potentially be anyone who enjoys snacking
on tasty, convenient foods. This could include people of all ages, from children to
adults, and from a wide range of demographic and socio-economic backgrounds.
ADDRESSABLE MARKET
MoJuice will make the use of In-store marketing, such as point-of-sale
displays, product demonstrations, and in-store promotions. Word-of-mouth
marketing, such as customer referrals, and social media buzz. This can help to
build trust and credibility for your brand, and encourage others to try the MoJuice.
This can help to grab the attention of customers while they are shopping and
encourage them to try your product.
TARGET MARKET
The target customers could potentially be students and staff who are
looking for a quick, tasty snack while they are on the go. This could include
people of all ages, from young children to older adults, who are attending classes,
working, or visiting the campus.
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TARGET MARKET SEGMENTATION
MoJuice will be marketed to the individuals according to their
demographics, geographic and psychographics. We use demographic
segmentation to target students of different ages and gender, Geographic
segmentation to target students who live in different neighborhoods,
Psychographic segmentation to target students who are interested in health and
wellness, or who are looking for convenient and tasty snacks to fuel their busy
schedules. Overall, segmenting your target customer base can help you to better
understand the different groups of people who are likely to be interested in your
products or services. This can help you to tailor your marketing and sales efforts
to better meet the needs and preferences of each group, and to reach the right
people at the right time.
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VII. CAPITAL SOURCING
8 co-owners in total have contributed to the establishment of the small
business Mojuice. To raise money for the business, they each evenly gave their
part, totaling P275. In the end, our company has P2,200 in capital, which will be
sufficient to run our small business.
INGREDIENTS
MOJO DRINKS
Potatoes ( 2kg ) P140 Blue Lemonade (500g ) P113
Bread crumbs (1kg) P125 Lemon P70
Flour ( 1kg ) P75 Cucumber (500g ) P125
Oil ( 1 liter ) P130 Sugar (1 kilo ) P50
Ketchup ( 1 small bucket ) P80 Water (2 liters ) P150
Mayonnaise ( 1 small bucket ) P80 Ice P35
Eggs (1 tray ) P207
Total: P837 Total: P543
Since they essentially borrow money from their parents or friends, 8 out of
8 business partners will give their respective shares of the capital for the
business from their parents or friends. This practice is known as "Love money."
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EQUIPMENT
Paper cups P185
Straws P25
Gas 500
Pan ( Donated )
Apron ( Donated )
Hairnet P60
Gloves ( Donated )
Tongs ( Donated )
Strainer ( Donated )
Tissue P50
Total: P820
Total expenses for equipment are P820. The total expenses of our
business are P2,200.
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VIII. 7Ps OF MARKETING
PRODUCT
We sell mojo as well as beverages like blue lemonade and cucumber
water. Since potatoes actually include vitamins, minerals, and fiber, we decided
to use this product. that are vital to a person's health and for their body.
Additionally, this product is for those people who are looking for inexpensive and
handy meals that will fill them up.
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PLACE
Our business is located at Brixton Hill St. Brgy. Santol, Quezon City,
where our customers can visit and buy our products personally. This place is
helpful for us because our target market are students. It can make it easier for
customers to find and visit the business, which can increase sales and revenue.
This location with a high density of potential customers can also be helpful, as it
can provide a larger pool of people to target with marketing efforts.
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PRICE
MOJOS
Direct material cost - 1609
Potatoes - 70 pesos
Direct labor cost - 0
Flour (1kg) - 75 pesos
Overhead cost - 240 = 1849
Bread crumbs - 125 pesos
Egg (1 tray) - 207 pesos

=1849/100 pcs.
=18.49 x 0.60 (11.094)

OTHERS
=29.584 or 30 pesos
Salt - 50 pesos
Pepper - 50 pesos
MOJO SRP: 20 pesos
Crispy fry - 19 pesos
Oil (1 liter) - 130 pesos
Mayo - 80 pesos
Ketchup - 80 pesos
Mojos cups (100 pcs.) - 109 pesos

=1235/100 pcs.
=12.35 x 0.60 (7.41)

TOTAL: 995 pesos
=19.76 or 20 pesos
TOTAL EXPENSES: 1609
(ESTIMATED)
MOJUICE SRP: 30 pesos
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DRINKS
Blue Lemon - 113 pesos
Cucumber - 125 pesos
Lemon - 70 pesos
=854/100 pcs.
=8.54 x 0.60 (5.124)

OTHERS
=13.664 or 14 pesos
Mineral water (1 gallon) - 30
DRINKS SRP: 995 pesos
pesos
Drinks cups (100 pcs. )- 185
pesos
Straw (100 pcs.) - 25 pesos
Ice - 16 pesosTissues - 50
pesos
TOTAL: 614 pesos
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PROMOTION
We created the above flyer or poster to advertise our company. The leaflet
includes data about our menu, prices for the goods we sell. Additionally, we
include our memorable catchphrase to draw in more clients and raise Mojuice
brand recognition.
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PEOPLE
ORGANIZATIONAL CHART
GLORY JEAN D. SEPTIMO

- GENERAL MANAGER -
ARIEL JALOS
LYCA TORCENDE ZAIRE FIGUEROA NATASHA MIRAS CINDY DAVID - CUSTOMER
- TREASURER - - MARKETING HEAD - - FINANCIAL HEAD - - AUDITOR - SERVICE HEAD -
BAMBO LIBED
- MARKETING STAFF -
- FAVOUR ONOH -
- MARKETING STAFF -
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FUNCTIONS:
GENERAL MANAGER
In charge of all or some aspects of departments or an organizations
operations, including bringing in money and keeping expenditures under control.
PRODUCTION HEAD
Is responsible for overseeing the production process in a manufacturing or
industrial setting. Their function is to ensure that the production process is
running smoothly, efficiently, and safely, and that the organization is meeting its
production goals and targets. To qualify for this role, a Production Head should
have a deep understanding of production processes and techniques, and
experience in a leadership or management role.
PRODUCTION STAFF
In charge of running machinery in a plant and getting goods ready for
distribution, assembling, and inspecting products. Ensuring that all machinery
functions properly, and helping with the packaging and delivery of goods are all
necessary for production workers.
MARKETING HEAD
A Marketing Head is responsible for developing and implementing
marketing strategies to promote the organization's products or services. Their
main function is to increase awareness of the organization's brand and drive
sales and revenue. To qualify for this role, a Marketing Head should have a
strong understanding of marketing principles and techniques, and experience in
developing and implementing marketing campaigns.
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MARKETING STAFF
Oversees an organization’s marketing efforts and is crucial in creating and
implementing communication ideas and marketing plans for the business.
FINANCIAL HEAD
A Financial Head is responsible for managing the organization's financial
operations, including budgeting, forecasting, and reporting. Their main function is
to ensure the organization is financially stable and that financial resources are
being used efficiently and effectively. To qualify for this role, a Financial Head
should have a deep understanding of finance and accounting, and experience in
financial management.
AUDITOR
An auditor is an independent professional who reviews a company's
financial records to ensure that they are accurate, complete, and in compliance
with relevant laws and regulations. The auditor's role is to provide an impartial
assessment of a company's financial health and to identify any areas of risk or
weakness. The auditor's report provides valuable information to investors,
lenders, and other stakeholders to help them make informed decisions about the
company.
TREASURER
A treasurer is responsible for managing a company's financial resources,
including cash management, investment management, and risk management.
The treasurer is also responsible for ensuring that the company has adequate
18
funding for its operations and for creating financial reports to help management
make informed decisions.
CUSTOMER SERVICE HEAD
A Customer Service Head is responsible for overseeing the organization's
customer service operations. Their main function is to ensure that customers are
satisfied with the organization's products or services, and that any issues or
concerns are addressed promptly and effectively. To qualify for this role, a
Customer Service Head should have strong communication and interpersonal
skills, and experience in customer service management.
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QUALIFICATIONS AND SKILLS FOR HIRING:
GENERAL MANAGER
 Degree in Business Management or a Masters in Business
Administration.
 At least has a 5 years of experience as a general manager.
 Proven experience as a General Manager or similar executive role.
 Good knowledge of different business functions.
 Strong leadership qualities.
 Excellent communication skills.
 Highly organized.
 Strong work ethic.
 Good interpersonal skills.
 Meticulous attention to detail.
 Computer literate.
 Proactive nature.
PRODUCTION HEAD
 Business administration or a comparable field as a bachelor's degree.
 Prior management or directing experience in the production industry.
 Comprehensive understanding of safety rules, risk management, and
production management.
 Excellent leadership, planning, and time management abilities.
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PRODUCTION STAFF
 At least High School/College Undergrad.
 The Previous work as a production worker is beneficial
 Able to work as part of a team
 Basic Math skills
 Must be physically fit
 Willing to start immediately
MARKETING HEAD
 Business, marketing, communications, or a similar profession as a
bachelor's degree.
 Having experience managing a marketing team.
 Proven experience with marketing campaigns.
 Multitasking prowess and efficient time management.
 A track record of managing budgets.
 Work mentality that is aggressive and professional.
 High proficiency in managing projects and stakeholders.
 Excellent written, oral, and interpersonal communication abilities.
 Experience with digital marketing forms such as social media marketing
and content marketing.cally and develop creative solutions to marketing
challenges.
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MARKETING STAFF
 Fresh graduates are welcome to apply.
 Preferably graduate of Marketing Management, Mass Communication,
Media and Arts, and Any Business Related Courses.
 Contribute, manage, and maintain social media pages, manage accounts
and carefully watch what's being posted online
 Need to understand the company, its values, its goals, and its priorities
 Marketing is often responsible for employee communication
 Has good communication skills
 Creative and is good at problem-solving
 Has attention to detail
 Has interpersonal skills
 Adaptability
FINANCIAL HEAD
 Experience in finance and accounting, investment banking, business
administration, or management consulting
 Accounting or Finance bachelor's degree.
 Outstanding Excel skills.
 Excellent problem-solving abilities, strong analytical abilities, business
process comprehension, and system optimization.
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 Able to work comfortably with management at all levels in a variety of
situations.
 Strong financial reporting knowledge.
 Having the capacity to analyze facts and make effective management
decisions.
 Strong knowledge of corporate administration and the financial system.
AUDITOR
 A bachelor's degree in accounting, finance, or a related field
 Professional certification, such as a Certified Public Accountant (CPA)
designation
 Strong analytical and problem-solving skills
 Attention to detail and accuracy
 Excellent communication and interpersonal skills
 Knowledge of accounting principles and financial reporting standards
 Familiarity with auditing software and technology
 Ability to work independently and in a team environment
 Strong ethical standards and integrity.
TREASURER
 A bachelor's degree in finance, economics, or a related field
 Master's degree in finance or a related field is often preferred
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 Professional certification, such as a Chartered Financial Analyst (CFA)
designation
 Strong financial analysis and decision-making skills
 Knowledge of financial management, investment strategies, and risk
management
 Ability to manage and prioritize multiple tasks in a fast-paced
environment
 Strong communication and interpersonal skills
 Ability to work independently and in a team environment
 Familiarity with financial software and technology
 Strong ethical standards and integrity.
CUSTOMER SERVICE HEAD
 Business administration or a related field as a Bachelor's degree.
 A minimum of five years' worth of experience working in customer service.
 Excellent verbal and written communication abilities.
 Good knowledge of management methods and procedures.
 Excellent interpersonal and leadership abilities.
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PACKAGING
25
POSITIONING
HIGH QUALITY
KFC (Mashed
potato)
Potato corner Shakey’s
Pringles (Mojos)
Lays Honey butter
MoJuice
V-cut
PREMIUIM
AFFORDABLE
Funky
NONE Crisscross
Piknik
Potato chips
Piattos
LOW QUALITY
Positioning statement:
For our target market, which includes students. They can find high quality,
nutritious food at Mojuice for a reasonable price, which will soothe both their hunger
and appetites.
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IX. FINANCIAL STATEMENT
MoJuice
Statement of Comprehensive Income
As of January 18, 2023
Sales P9939
Cost of goods sold (7625)
Gross profit 2314
Other income 202
Gas and fuel expense (470)
Transportation expense (310)
Miscellaneous expense 0
Net profit P1763
Notes to the Cost Of Goods Sold
Beginning inventory P9000
Net purchases 0
Ending inventory (1375)
Cos of goods sold P7625
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MoJuice
Statement of Financial Position
As of January 18, 2023
Asset
Cash P 1775
Inventory 1375
Equipment 470
TOTAL ASSETS: P 3620
Liability
NONE 0
TOTAL LIABILITY: 0
Equity
MoJuice, Capital P 3620
TOTAL EQUITY: P 3620
TOTAL LIABILITY AND EQUITY: P 3620
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IX. REGULATORY COMPLIANCE
29
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X. CONCLUSION
The snack's simple and convenient packaging, combined with its
satisfying taste and hunger-fighting properties, make it a strong option for
students who need a quick and satisfying snack to get them through their busy
days. Additionally, the fact that Mojo is made from potatoes, a staple food that is
widely available and affordable, suggests that it will be accessible to students on
a variety of budgets. Overall, Mojo appears to be a promising product for
satisfying the hunger of students and achieving the goals outlined in the business
plan.
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XI. APPENDICES
GLORY JEAN D. SEPTIMO

647c Dona Maria St. Barangay 584 Zone 57 Sampaloc Manila
09667819112
CAREER OBJECTIVES:
The career objectives of a General Manager typically involve maximizing
profitability and revenue for the organization, developing and implementing
effective strategies and policies, building and maintaining strong relationships
with customers and other stakeholders, and leading and managing a team of
employees to drive success. Some other potential career objectives for a
General Manager might include expanding the organization's market share,
improving efficiency and productivity, and building a positive company culture.
I. EDUCATIONAL BACKGROUND:
Secondary: Senior High School

Carlos L. Albert High School
2021-2022
Junior High School

2017-2021
Elementary: Sindangan Pilot Elementary School

2010 - 2013
Padre Burgos Elementary School

2013-2017
II. SKILLS AND ATTRIBUTES

 The ability to work well under pressure and handle multiple tasks at once
 A deep understanding of the industry and the organization's goals and
objectives.
III. ACCOMPLISHMENTS, AWARDS, AND HONORS

 Graduated Elementary with Honors.
 Won 3rd place in Quiz bee in Padre Burgos Elementary School (2014)
 Graduated High school with Honors
IV. PERSONAL DATA

Age: 17
Gender: Female
32
Birthplace:Zamboanga Del Norte
Date of birth: January 19, 2005
Height: 156cm
Weight: 42kg
Language: Tagalog and Bisaya
Religion: Roman Catholic
Nationality: Filipino
Civil status: Single
Father’s name: Rico C. Septimo
Occupation: Machine Operator and Angkas rider
Mother’s name: Sheila D. Septimo
Occupation: OFW
V. CHARACTER REFERENCE
Bart Glenn Zamoras
Seaman
09207291720
I hereby certify that the above information is true and correct of my knowledge.

Applicant
33
ARIEL SELNER JALOS
Unit 1 Agno Extension Brgy. Tatalon Quezon City
09560271295
CAREER OBJECTIVES
Seeking an entry level position to begin my career in a high level professional
environment. To secure my employment with a reputable company where I can
utilize my skills and business studies background to the maximum.
I. EDUCATIONAL BACKGROUND
Secondary:Carlos L. Albert High School
2016 - 2019
Senior High School

2020 - 2023
Primary: Legarda Elementary School

2009 - 2005

 Computer proficiency
 Leadership Experience
 Communication Skills
 Problem Solving abilities
 People skills
 Collaboration Talent
III. PERSONAL DATA

Age: 20yrs. Old
Height: 5’8
Religion:Catholic
Gender: Female
Weight: 65kg
Father’s Name: Erwin Dela Torre
Birthplace: Quezon City
Language: English/ Tagalog
Mother’s Name: Edrahlyn Jalos
IV. CHARACTER REFERENCE

Mrs. Rachelle Sosa
CPA
0963190281
Mrs. Regina Sawaan

Teacher
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0906845876
Jan-mark Banisal
Service Crew
09476755371
I hereby certify that the above information is true and correct of my

knowledge.
Arial Jalos
Applicant
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CINDY P. DAVID
19 V. Ilustre St., Brgy. Don Manuel, Quezon City
09695973622
CAREER OBJECTIVE:
A Financial staff needs to ensure that all of the transaction are accurate and all
recorded. And it also needs to review and checked all the financial reports that
has been recorded.
Secondary: Junior High school

Carlos L. Albert Highschool
2016 – 2020
Senior High school

Carlos L. Albert High school
2022 – 2021
Phinma Saint Jude College

2020 - 2021
Elementary: Aurora A. Quezon Elementary School

2009 – 2016
II. SKILL AND ATTRIBUTES

 Adaptability, Attention to details, Leadership, Teamwork, organizing and
planning.
III. ACCOMPLISHMENTS, AWARDS, AND HONORS

 3rd place in Palarong Pambansa when I was in grade 6

IV. PERSONAL DATA
Age: 18 years old
Gender: Female
Birth place Quezon City
Date of Birth: May 26, 2004
Height: 5’2
Weight: 45 kg.
Language: Filipino and English
Religion: Catholic
Civil Status: Single
Father’s Name: Julio D. David Jr.
Occupation: Sari- sari store owner
Mother’s Name: Josephine P. David
36
Occupation: Housewife
IV. Character References

Rosalina D. Valdez
Deped-MT1
09667636325
I hereby certify that the above information is true and correct to the best of
my knowledge and belief.
Cindy P. David
Applicant
37
NATASHA S. MIRAS
765 Valdez St. Mindanao Ave. Sampaloc Manila.
09955075101
CAREER OBJECTIVES
Seeking for a financial head position to start my career in a very professional
environment.
Secondary: Junior High
2017 - 2021
Senior High
2021 - 2023
Primary: Elementary
Grade 1- 6
San Lorenzo De Brindisi Academy

 Good Communication.
 Decision making.
 Analyzing skills
 Critical thinking.
III. ACCOMPLISHMENT, AWARDS, HONORS

 Honor student for many years
 Won second place in English journalism competition in editorial writing
 Won various awards in school competitions like English quiz bee, Filipino,
math and etc..
IV. PERSONAL DATA

Age: 20 years old
Gender: Female
Birthplace: Real Quezon
Date of Birth: September 20, 2002
Height: 5’3
Weight: 45kg
Language: Filipino and English
Religion: Catholic
Father’s Name: Michael V. Miras.
Occupation: Security Guard
38
Mother’s Name: Christine May R. Salazar.
Occupation: Student
Carl Jared S. Calub.
Fast-food crew

knowledge.
Natasha S. Miras
Applicant
39
LYCA T. TORCENDE
119 Kaliraya St. Cluster 11 Tatalon Quezon City
0961450691
CAREER OBJECTIVES:
A reliable motivated and ambitious Production Head with progressive experience
in directing all activities involved in production of goods and knowledge in
maximizing the effectiveness of the teams, equipment and materials.
Secondary: Senior High School

2021-2023
Junior High School

2017-2021
Primary: General Roxas Elementary School

2010-2016

 Managements skills
 Team working skills
 Negotiation
 Critical thinking
 Communication skills

 Grade 1 - 6: Honor Student 2010 – 2016
 Grade 8 - 10: Honor Student 2017 - 2020
VI. PERSONAL DATA

Age: 18 years old
Gender: Female
Date of Birth: May 16, 2004
Height: 5’1
Weight: 50 kg
Language: Filipino
Religion: Catholic
Father’s Name: Agustin R. Torcende
Occupation: Tricycle driver
40
Mother’s Name: Marilyn T. Torrenueva
Occupation: Housewife
VII. CHARACTER REFERENCE

Marilyn Ocol
Pastoress

knowledge
Lyca T. Torcende
Applicant
41
LEARJOHN ZAIRE E. FIGUEROA.
717 V. Alindada St. Sampaloc Manila
09974456556
CAREER OBJECTIVES
Seeking a marketing head position where I can grow my skills as a marketing
professional andcontribute to the overall success of a company.
Secondary: Senior High

2021- 2023
Junior High
2017 - 2021
Primary: Elementary
Legarda Elementary School
Grade 1-6

 Good Communication.
 Creative and innovative thinking.
 Entertainment skills
 Sales leadership skills

 Top 6 grade 3
IV. PERSONAL DATA

Age: 17 years old
Gender: Male
Birthplace: Our Lady of Fatima Hospital
Date of Birth: August 24,2005
Height: 6'0
Weight: 71kg
Language: Filipino
Religion: Catholic
Father’s Name: Gerry G. Figueroa
Occupation: Foreman
Mother’s Name: Jorrell Jae E. Figueroa
Occupation: Registered Nurse
42
Sir Jophel M. Gatmaitan
Accountant Teacher

knowledge.
Learjohn Zaire Figueroa

Applicant
43
Favour Ogechukwu
717 V. Alindada St. Sampaloc Manila
09974456556
CAREER OBJECTIVES
I'm looking for a marketing staff position where I can develop my abilities as a
marketing expert and help a firm succeed overall.
Secondary: Junior High
High Flyers International
2018 - 2021
Senior High
2021 - 2023
Primary: Elementary
High Flyers International
2013 - 2016
Community Elementary School

2010 - 2013

 A deep understanding of the industry and the organization’s goals and
objectives.

 Graduated elementary with honors
 Graduated high school with awards on basketball,MVP 2022, MOP 2022,
Best Re-bounder 2019.
VI. PERSONAL DATA

Age: 18 years old
Gender: Female
Birthplace: Enugu state, Nigeria
Date of Birth: November 22, 2005
Height: 6'5
Weight: 80kg
Language: IGBO/English
Religion: Roman Catholic
Nationality: Nigerian
Father’s Name: Onoh Basil Ogechukwu
44
Occupation: Fabrication
Mother’s Name: Onoh Mabel Ogechukwu
Occupation: Teacher
VII. CHARACTER REFERENCE

Paul Ramos
09209212611

knowledge.
Favour Ogechukwu
Applicant
45
BAMBOOO EDISON R. LIBED
92 Silencio St. Brgy. Santol Quezon City
09616104264
CAREER OBJECTIVES
To secure a challenging position that utilizes my years of experience, while
allowing me the opportunity to grow professionally.
Secondary: Senior High

2020 - 2023
Junior High
2016 - 2019
Primary: Aurora A. Quezon Elementary School

2010 - 2016

 Computer proficiency
 Leadership Experience
 Communication Skills
 Problem Solving abilities
 People skills
 Collaboration Talent
III. ACCOMPLISHMENT, AWARDS AND HONORS

 Honor student grade 1, 2 ,3 and 6
 Most thoughtful student
IV. PERSONAL DATA

Age: 19yrs. Old
Height: 6’0
Religion: Catholic
Gender: Male
Weight: 50kg
Father’s Name: Noel O. Libed
Occupation Company driver
Language: English/ Tagalog
Mother’s Name: Edna R. Libed
Occupation Government employee
46
Mr. Jophel M. Gatmaitan
CPA
09981936596

knowledge.
Bamboo Edison R. Libed

Applicant
47
DOCUMENTATION
This documentation recorded the business venture of MoJuice, which
captures the events and experiences of the venture from start to finish. This can
include key milestones, challenges faced, and decisions made by the individuals
involved in the venture. The documentation provides a comprehensive view of
the business venture and can be used to reflect on the success of the venture
and to learn from any mistakes or challenges that were faced.
The documentation of the business venture serves as a valuable resource
for the individuals involved in the venture, as well as for future generations. By
48
documenting the events and experiences of the venture, it can be used as a
learning tool and a source of inspiration for future entrepreneurs and business
ventures. The key to success in a business venture is to remain flexible and
adapt to changing market conditions, while maintaining a clear focus on the goals
and objectives of the company.
49

MOJUICE Business Plan

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CARLOS L.

ALBERT HIGH SCHOOL

In partial fulfillment of the

requirement of the subject

Learjohn Zaire E. Figueroa

Bambo Edison R. Libed

Glory Jean D. Septimo

We would like to express our humble gratitude for the never-ending

our business plan.

this business plan.

the process of this business plan.

In partial fulfillment of the subject Entrepreneurship, this Business Plan

entitled: MoJuice has been prepared by Group 2, Grade 12 ABM.

Learjohn Zaire E. Figueroa

Glory Jean D. Septimo

Has been approved by the Committee on ORAL EXAMINATION with a

grade of __________ on January 5, 2023.

JOPHEL GATMAITAN SARAH DISTOR ERWIN RACASA

Mr. Mark Laurence M. Santiago

Business Plan Adviser

represented in this logo.

likely to be interested in and benefit from the product. By focusing on students as

understanding the specific needs, preferences, and behaviors of students in

success and achieve its business goals.

II. BUSINESS GOALS, VISION, MISSION AND OBJECTIVES……….……3

III. GANTT CHART…………………………………….………..…………………4

IV. OPPORTUNITY ANALYSIS ………………………………..……………… .5

V. SWOT ANALYSIS …………………………………………………………….6

VI. MARKET ANALYSIS………………………………………………………….7

VII. CAPITAL SOURCING…………………………………………….…………...9

VIII. 7Ps OF MARKETING………………………………………….………….….11

A. BRIEF DESCRIPTION OF THE PRODUCT

your school lunch box.

B. SHORT HISTORICAL BACKGROUND

ABM students. The student's savings that will be

of steps to ensure that our product is produced as efficiently and profitably as

Our vision is to create a business culture that is based on compassion and

service to our customers, employees, and the community at large. To be a

their communities, to provide high-quality food products at an affordable price.

 To provide tasty, nutritious meals.

 To provide an environmentally friendly option for those who want to eat

 Provide high-quality food products at a reasonable price, with excellent

AUG SEPT OCT NOV DEC JAN

January 5, 2023—the day of the business opening. During October 31,2022 to

tastes and to meet their satisfaction.

this, we can expect an increase in our profit.

Mojuice is a product that will provide satisfaction to the customers

 Our product can be consumed by the vegan and vegetarian people, it

gives them option if they can’t have our competitors’ product.

 Our budget is a budget friendly meal to our target market.

 Our product provides important nutrients, such as Vitamin C, Vitamin B6,

and various minerals.

 Our product contains high level of carbohydrates, which if eaten

frequently can lead to diabetes and obesity.

quality food, which our business will be able to provide.

 Our product can be an additional option for the customer.

 There are many competitors in our target location.

 Some of our competitors also sell potato products and drinks.

 Some of our potential customers is unfamiliar with our product, which is

The target customers could potentially be anyone who enjoys snacking

adults, and from a wide range of demographic and socio-economic backgrounds.

MoJuice will make the use of In-store marketing, such as point-of-sale

displays, product demonstrations, and in-store promotions. Word-of-mouth