Business Plan (Food Hub)

You might also like

Download as docx, pdf, or txt
Download as docx, pdf, or txt
You are on page 1of 30

Republic of the Philippines

Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

“FOOD HUB”

A Business Plan

Presented to the Faculty of the Senior High School

Pres. Sergio Osmeña High School

Senior High Department

In partial fulfilment

of the requirements for Applied Economics

Business Feasibility Study

Albaniel, Andrea Nicole

Bulan, Kenneth Christian

Candidato, Renalyn

Castro, Mark John

Gadiaza, Maria Anjela

Garcia, Jillian

Lambayan, Mary Shane

Submitted To:

Mrs. Bernadette D. Manahan, LPT, M.A.Ed.

Master Teacher II, Humanities and Social Science


Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

TABLE OF CONTENTS

CHAPTER

I. EXECUTIVE SUMMARY……………………………………………………….….1

II. MANAGEMENT AND ORGANIZATION

Company Name……………………………………………………………………..2

Logo………………………………………………………………………………......2

Address……………………………………………………………………………....2

Vision Statement…………………………………………………………………….2

Mission Statement…………………………………………………………………..2

Key Personnel……………………………………………………………………….2

Workforce and Support Personnel………………………………………………...3

Organizational Chart………………………………………………………………..3

Job Description………………………………………………………………………4

Ownership……………………………………………………………………………5

Capitalization………………………………………………………………………...5

Compensation and Incentives…………………………......................................5

External Management Support…………………………………………………….5


Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

III. PRODUCT PLAN

Purpose of the Product…………..…………………………………………………6

Product’s Unique Features...............................................................................6

Sample Products…………………………………………………………………….6

Materials and Equipment Requirements and Sources of Supply………………7

Production Process and Controls………………………………………………….9

Distribution Logistics………………………………………………………………12

IV. MARKET PLAN

Mark analysis which includes demand and supply vis a vis competitors……13

Marketing and Sales Strategies……………………………………………...…..14

Sales Strategy…………………………………………………………………..….14

Product Characteristics or Feature………………………………………………15

Pricing Policy………………………………………………………………….……15

Sales Projections……………………………………………………………..……16

V. FINANCIAL PLAN

Table (Expenses, Quantity, Price & Total)……………………………...………17

Financial Projections………………………………………………………………18

Break-Even Analysis……………………………………………………...……….19
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

VI. DOCUMENTATION
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

BUSINESS PLAN

CHAPTER I

EXECUTIVE SUMMARY

Food Hub is a food business that offers affordable and delicious meals. Meals

that composed of eggs, rice, and one frozen meat like hotdogs, tocino, longanisa, and

etc. Students of President Sergio Osmeña High School needs an new and affordable

product that will suit their likings and satisfy their needs.

Since the product we offer differs from our competitors, we'll give our dear

customer the right to customize their orders and give them a quality food with such an

affordable price as our primary strategy.

The business will have P1000. 00 as the initial capital good for 5 days expense.

P1800. 00 will be the expected revenue for that 5 days while the total cost of goods sold

will amount to P600.00.

1
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

CHAPTER II
MANAGEMENT AND ORGANIZATION

Company Name: Food Hub


Logo:

Address: 560 Pampanga St., Gagalangin, Tondo, Manila

Vision Statement: Our Vision is to gain profit and to give an outstanding product and

services to our dear customers and to have knowledge and experience being an

Entrepreneur as a student.

Mission Statement: Our Mission is to serve our customers with all our heart, offer them

a quality food with an affordable price, presentable product made with cleanliness.

2
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Key Personnel: General Manager

Workforce and Support Personnel: Workers such as Cooks, Servers, and

Dishwashers

Organizational Chart:

MARIA ANJELA GADIAZA


GENERAL MANAGER

MARK JOHN CASTRO


PRODUCTION MANAGER

MARY SHANE LAMBAYAN


FINANCIAL MANAGER

ANDREA NICOLE JILLIAN GARCIA


ALBANIEL
WORKER
WORKER

Job Description
KENNETH RENA
CHRISTIAN BULAN CANDID
A Job Description describes the general tasks,
WORKER WORK
duties, and responsibilities of a position, it tells the details

3
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

of each person that is assigned to different positions. Their duty is to do their

responsibilities and to manage the business to make it efficient.

General Manager is in charge of managing a business or a certain area of a company.

A general manager makes sure a business works efficiently and is generating as much

profit as possible.

Production Manager is responsible for getting products made on time and within

budget. They ensure that manufacturing processes run reliably and efficiently.

Financial Manager is responsible for the financial health of an organization. They

produce financial reports, direct investment activities, and develop strategies and plans

for the long-term financial goals of their organization.

Workers is a person that performs a specific or necessary task or who

completes tasks in a certain way.

Ownership: Partnership

Capitalization: ₱1,000.00

4
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Compensation and Incentives: Minimum wages based on daily rate as provided by

the law.

External Management Support: Parents and Teachers will be tapped in Advisory

Council.

CHAPTER III

PRODUCT PLAN

Purpose of the Product

5
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Food Hub will offer a budget friendly meals that is famously known as “silogs”.

This meal is popular because it can be taken as your breakfast, lunch, or dinner, it is

because this meal is composed of rice, egg, and one frozen meat. That will surely make

the hungry stomach full.

Product’s Unique Features

The uniqueness of the product will depend on how our customers customize it.

Also the uniqueness of it will be seen on the product presentation itself.

Sample Products

Hotsilog Longsilog Tosilog Hamsilog

Materials and Equipment Requirements and Sources of Supply

Product Materials/Ingredients Source

Hotsilog Hotdog Blumentritt Market

Rice
Seasonings
Oil

6
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Paper Plate
Spoon & Fork
Styro
Paper Plate Holder
Pan
Group Member’s House
Spatula
Tong
Longganisa
Rice
Egg
Seasonings
Blumentritt Market
Oil
Paper Plate
Longsilog
Spoon & Fork
Styro
Paper Plate Holder
Pan
Group Member’s House
Spatula
Tong
Tosilog Tocino Blumentritt Market
Rice
Egg
Seasonings
Oil

7
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Paper Plate
Spoon & Fork
Styro
Paper Plate Holder
Pan
Group Member’s House
Spatula
Tong
Ham
Rice
Egg
Seasonings
Blumentritt Market
Oil
Hamsilog
Paper Plate
Spoon & Fork
Styro
Paper Plate Holder
Group Member’s House
Pan
Spatula
Group Member’s House
Tong

Production Process and Controls that will be used to manufacture the product
The process of cooking our products are indicated below:

I. Hotsilog

8
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

1. Heat the pan, add some oil.

2. Add the hotdogs and fried.

3. Remove from heat and set aside.

4. Heat the pan, add some oil.

5. Add the egg and cook sunny side up.

6. Add some salt, and set aside.

7. Heat the pan and add oil.

8. Saute the garlic and onions.

9. Add the rice and mix.

10. Add some salt to taste.

II. Longsilog

1. In a pan, heat oil then fry sunny-side up egg until set. Drain and set aside.

2. In a same pan, fry garlic until light brown.

3. Add rice then season with salt. Keep stirring for 3 minutes or until well

blended. Set aside.

9
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

4. In a pan, heat oil then cook longganisa until brown. Drain and set aside.

5. Arrange longganisa in a serving plate with fried egg and fried rice.

III. Tosilog

1. Boil the water in a cooking pot.

2. Once the water starts to boil, pour-in the cooking oil and add the uncooked

tocino. Boil in medium heat until the water evaporates.

3. Once the water completely evaporate, the oil will be left behind. Let one

side of the tocino cook in oil for 3 minutes. Flip the tocino and cook the

other side for the same time.

4. Arrange the cooked tocino with the eggs in individual plates.

5. Meanwhile, remove the excess oil in the cooking pot where the tocino was

cooked. Heat the same pot and put-in the sinangag. Cook the fried rice for

6. 1 minute while tossing. The residue from the tocino will stick to the fried

rice making it more tasty.

7. Arrange the fried rice with the tocino in individual plates.

8. Serve with spiced vinegar

IV. Hamsilog

10
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

1. In a pan, pour-in and heat the oil, and then add the uncooked ham. Let it

fry for several minutes.

2. Remove the ham from the pan and set it aside.

3. In the same pan, fry the egg and cook it sunny-side up.

4. Remove the egg from the pan, add some oil.

5. Sauté the garlic and add the rice, then season with salt. Keep stirring for

several minutes or until well blended. Set aside.

6. Arrange the ham in a serving plate with the fried egg and fried rice.

Food Hub always maintaining the quality of every product by choosing the fresh

ingredients, and we always ensure that the materials that we used are clean. In Food

Hub, we always ensure the safety of our customers and also to our workers. The

workers are doing their best by giving the right customer service.

Distribution Logistics

Food Hub will be operating in PSOHS for three (3) days and will promote

products not only in school but also in social media platform like Facebook. The

distribution chain will start from the whole sellers where the unprocessed products will

be bought, next to us retailer who will transform wholesale products to retailed products

to our customers who will buy our products.

11
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Regulatory and Other Compliance Issues

Our adviser Mrs. Bernadette D. Manahan will help us to approve the

“Entrepreneurial Week” by giving a permission to our dear Principal and the Assistant

Principal for the starting day of selling our products to the school.

CHAPTER IV

MARKET PLAN

Mark Analysis which includes Demand and Supply vis a vis Competitors.

Total Demand Sold by the Competitors Total Supply

12
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

250 100 300

200 80 250

150 60 200

100 40 150

50 20 100

This table shows that there increase of supply for food among the students in

Pres. Sergio Osmeña High School. Wherein they are not able to meet such supply

resulting a big gap. Means that there is a big unmet demand of the market in the foods.

Marketing & Sales Strategies

A productive marketing campaign. Will be aim in launching the Food Hub to

increase the awareness and will be well known business in new generation this will

emphasize the customer’s satisfaction to completely serve the customers.

13
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Social media the company will be actively promote the product on social media

account in order to introduce to everyone their business and for them to be aware of the

new and affordable food nowadays.

Student organization. The company will attempt to gather data of the students

who are budgeting their allowance but will be enough to satisfied their hunger. A linkage

will be posted on each owners Facebook account for everyone to be aware of Food

Hub.

Sales Strategy

The sales strategy will be emphasize by giving the customers on excellent effort

and patience in serving. Having a great service will be provide and give customers of

feeling that the business is interesting and satisfying. Second, when a customers order

to the Food Hub, they will probably be excited and feel better to wait the finished

product because the employees are easy to approach and ensure the cleanliness and

tastiness of the food. The sales effort will work because of the Food Hub budget and

Food Hub employee.

Product Characteristics or Features

Food Hub products have a large amount top satisfying features that will be used

as an advantage to achieve the market popularity.

14
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Large catalog of graphics. Offered an array designs or graphics to emphasize the

product of the business.

Affordable price of Food Hub especially to student who have limited budget

because of being dependent is favorable for than to buy product with satisfaction.

Pricing Policy

Food Hub will used the price based on the expenses of the meal. As such, Table

below is the price list that will be use.

Food Price

Hotsilog 30

Tosilog 38

Hamsilog 30

Longsilog 30

Sales Projections

15
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Product 1 (Hotsilog) Year 1 Year 2 Year 3 Year 4 Year 5


Price Qty per month Qty (units) Peso Qty (units) Peso Qty (units) Peso Qty (units) Peso Qty (units) Peso
Regular 30 100 1200 36000 1250 37500 1300 39000 1350 40500 1400 42000
Total 100 1200 36000 1250 37500 1300 39000 1350 40500 1400 42000
Product 2 (Hamsilog) Year 1 Year 2 Year 3 Year 4 Yaer 5
Regular 30 100 1200 36000 1250 37500 1300 39000 1350 40500 1400 42000
Total 100 1200 36000 1250 37500 1300 39000 1350 40500 1400 42000
Product 3 (Longsilog) Year 1 Year 2 Year 3 Year 4 Year 5
Regular 30 100 1200 36000 1250 37500 1300 39000 1350 40500 1400 42000
Total 100 1200 36000 1250 37500 1300 39000 1350 40500 1400 42000
Product 4 (Tosilog) Year 1 Year 2 Year 3 Year 4 Year 5
Regular 38 50 600 22800 650 24700 700 26600 750 28500 800 30400

CHAPTER V

FINANCIAL PLAN

16
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Expenses Quantity Price Total

Rice 3kl ₱32 ₱32

Egg 1 tray ₱160 ₱160

Ham ½ kl ₱280 ₱280

Hotdog ½ kl ₱268 ₱268

Tocino ½ kl ₱142 ₱142

Longganisa ¾ kl ₱150 ₱150

Oil 1L ₱55 ₱55

Super Kalan 1 kg ₱160 ₱160

Styro 20 pcs. ₱1 ₱20

Disposable Spoon 1 pack ₱20 ₱20


& Fork

Total: ₱1000

Financial Projections

Food Hub

17
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

Income Statement

For the year ended December 31, 201A

Net sales

Product 1 1000

Product 2 900

Product 3 900

Product 4 900 P3,700

Less; Expenses

Gas expense 190

Utilities Expense 400

Transportation 62 652

Net Income P3,048

Beginning Inventory 1,050

Total: 4,098

Break-Even Analysis

18
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

1200

1000

800

600

400

200

0
Cost

Sold

Sold Cost

19
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

DOCUMENTATION

This documentation focuses on how we run our business successfully in the said

“Entrepreneurial Week”. We actually thought that it won’t work successfully because we

admit that we have insufficient finances and coordination from my group members. But

we didn’t lose hope, all of the members start to cooperate and do all of their obligations

to run the business successfully and also to make the customers feel and convenient to

visit our store.

So the content of this documentation is how we manipulate our business in three

(3) consecutive days. And we will explain what happen each day during

“Entrepreneurial Week”.

20
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

DAY ONE

In the early morning, we organize and arrange our booth in the school ground.

And also, we prepare the products and materials. The first day of our business starts

smoothly and it became normal but we got pressured because more customers are

coming in to our booth, we have no time to rest instead we have to pay attention to our

customers. Anyways, this day was so tiring but we got lucky because our products was

sold.

21
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

DAY TWO

The second day of our business is not that too much tiring at all, because our

group worked so hard as a group team. The luckiest part is the are also teachers are

coming to our booth and buying some of our products.

22
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

DAY THREE

The third day of our business was successful, we think it was the most busiest

day compared to the previous days. Even though we had a short time in operating our

business, but we overcome it and ended our business successful. And we feel happy to

serve our customers.

23
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

24
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

25
Republic of the Philippines
Department of Education
Division of Manila
PRES. SERGIO OSMEÑA HIGH SCHOOL
SENIOR HIGH SCHOOL

26

You might also like