E-COMMERCE/E-BUSINESS QUESTIONS

1. i. Differentiate between Electronic Commerce and Electronic Business. (2

marks)
ii. Highlight three advantages and three disadvantages of E-Commerce. (6 marks)

2. Explain four benefits of electronic payments to buyers. (4 marks)

3. E - Business has witnessed phenomenal growth globally. Explain how E-Commerce

has impacted on the following, giving an appropriate example from the Kenyan context:
i. Banking
ii. Stock trading
iii. Tours and travel (6 marks)

4. Explain the following E - Commerce transaction models giving an example of each

from the Kenyan business environment.
i. B2C
ii. B2B
iii. C2C (6 marks)

5. Differentiate between the following terms as used in E-Commerce:

i. Non repudiation and Authenticity (2
marks)
ii. Initiator and Influencer as applied to online purchasing decisions (2
marks)
iii. Transaction Log and Click stream behavior (2
marks)

6. Differentiate between a private and public e-market places and justify the need for
each.
(4 marks)
7. Explain any four models of electronic marketing (e-marketing). (8 marks)
8. Describe any four characteristics of a good E-Commerce website. (4
marks)
9. Describe two disadvantages of EDI. (2
marks)
10. Internet security is a key concern as far as E-Business is concerned; several techniques
exist in protecting the network from external attacks. Describe any two of such techniques.

(2marks)

11. Enumerate the three properties of digital currency. (3

marks)
12. One of the disadvantage of traditional Business is “Information Asymmetry”. Discuss
the term Information Asymmetry as used in e-commerce. (4
marks)
13. Discuss the roles of “Aesthetic feature” in a Customer Interface of a website
(6 marks)
14. Explain how E-commerce web site can be secured listing TWO of these security
measures.
(4 marks)
15. What is cyber - crime? Give three examples of cybercrimes. (3
marks)
16. Describe a shopping cart. (2 marks)
17. Explain the following terms as used in e-commerce:
18. Value chain

i. Supply chain
ii. Search engine (6
marks)

19. Analyze three standards used for e- payments. (6 marks)

20. Discuss using a diagram the three tier e-commerce architecture. (6 marks)
21. Explain the following terms as used in E-Business/E-Commerce:

i. Address Verification Service (AVS) (2

marks)
ii. EFT
(2 marks)
iii. Chargebacks (2
marks)
iv. Listing fee
(2 marks)
v. Drop shipping
(2 marks)

22. Explain FIVE legal and ethical issues in E-Business/E-Commerce. (10

marks)