A RESEARCH ABOUT

EFFECTIVE
COMMUNICATION

SUBMITTED TO:
SANDY MARK AGOSTO BARCENILLA

SUBMITTED BY:
BERNHEART KEITH V. DEJOS

DATE: SEP. 12, 2022

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 Effective Communication Norms in a Business Setting

Organizational structures are linked to communication patterns, and therefore

varying communication norms can result in different parts of an organization. Virtual
communication exhibits a common norm of the business culture. Communications in
businesses is normally goal-oriented, and is often regulated by certain norms and
rules. The policies, regulations, and rules of an organization ought to be
communicated to individuals both outside and within the organization (Adler &
Rodman, 2012). With advanced technology, business communication has developed
to cover video conferencing, satellite communication, cell phones, and emails to
boost business communication. Business communication can be categorized into
oral and written communication. Speech presented in oral communication can either
be informal or formal oral. In business, however, the expected norm of
communication would be formal, and is normally represented inform of speeches,
meetings, group discussions, and interviews. Informal business communication on
the other hand would be grapevine. Written business communication includes
manuals, reports, and agenda.

Additionally, for an effective communication in business environs and

successful communication with the seniors, colleagues, and subordinates; certain
communication techniques should be incorporated. To start with, one should be clear
and transparent. When communicating in the workplace, dubious or double
statements should be avoided (Adler & Rodman, 2012). Depending on the nature of
communication, be it changes in policies, regulations or rules; communication should
be stated clearly, properly, and accompanied with examples. Secondly, one should
be well prepared. Considering that it is a professional communication; all points
should be documented properly when communicating to employees or colleagues.
Outlining a single point can result in future hassles.

Thirdly, one should be precise. When handling business communication, one

should be direct to the point and avoid unnecessary topics that do not relate to
business. Other communication techniques to consider include being assertive,
generic, and encouraging two-way communication and avoiding assumptions (Adler
& Rodman, 2012). In the general functioning of a business, there should be effective
communication between subordinates and superiors, and also between the
organization itself and the society at large since communication is essential in
building the goodwill of a company.