PACKAGED JUICE MARKET OF GUWAHATI CITY IN

NORTH EAST INDIA: A STUDY WITH REFERENCE TO

VARUN BEVERAGES LIMITED
A report submitted to Assam Institute of Management in partial fulfilment of the requirement
for the award of Masters in Business Administration.

Submitted by:

Name: Hardik Pujari

Roll No: 211420013020

MBA Batch: 2021-2023

Institutional Guide: Organisation Guide:

Name: Dr. Sinmoy Goswami Name: Minhazuddin Ahmed

Designation: Assistant Professor Designation: Customer Executive

Organisation: Assam Institute of Management Organisation: Varun Beverages Limited

Assam Institute of Management (A Government of Assam Society) Bigyan Path, Near

IASST, Paschim Boragaon, Guwahati-781035, Assam, India E-mail:
mail@aimguwahati.edu.in. Website: www.aimguwahati.edu.in