SCHOOL OF PROFESSIONAL STUDIES

DIPLOMA IN BUSINESS ADMINISTRATION

UNIT: ORGANIZATIONAL BEHAVIOR

UNIT CODE: DBA 030

STUDENT: KOMINTAI DANIEL

ADM NO: DB/002/22

LECTURER: DR THERESIA MTETEI

TASK: Discuss the role of technology in management of organization in 21 century

SUBMISSION DATE: 01/11/2023

Discuss the role of technology in management of organization in 21 century.

Introduction

Technology plays a pivotal role in the management of organizations in the 21st century. It has
transformed the way businesses operate, streamline processes, and make informed decisions.

Here are some key aspects of technology's role in organizational management in the 21st century:

1. Data Management and Analysis: Technology allows organizations to collect, store, and analyze
vast amounts of data. This data can be used to gain insights into market trends, customer
behavior, and internal operations, enabling data-driven decision-making.

2. Communication and Collaboration: Technology facilitates communication and collaboration

within and between organizations. Tools like email, video conferencing, and project
management software enable teams to work together, regardless of their physical location.

3. Automation and Efficiency: Automation through technology can streamline various processes,
reducing the need for manual, repetitive tasks. This increases efficiency and reduces the risk of
human error.

4. Customer Relationship Management (CRM): CRM systems help organizations manage their
interactions with customers and potential customers. They store valuable customer data, track
leads, and help build stronger relationships.

5. Supply Chain Management: Technology has greatly improved the efficiency and visibility of
supply chain operations. Through technologies like internet of things and block chain,
organizations can monitor the movement of goods, optimize logistics, and enhance
transparency.

6. Human Resource Management: HR software and platforms facilitate employee management,

from recruitment and on boarding to performance evaluation and payroll. These tools help
organizations attract, develop, and retain talent.

7. Strategic Planning and Forecasting: Advanced analytics and forecasting tools assist in strategic
planning. Organizations can model various scenarios, predict future trends, and make informed
decisions.

8. Cyber security: As organizations rely more on digital systems, cyber security becomes a critical
aspect of management. Protecting sensitive data and preventing cyber attacks is essential in the
21st century.
 9. Customer Experience: Technology is vital in enhancing the customer experience. It allows
organizations to offer personalized services, gather feedback, and respond to customer needs in
real-time.

10. Remote Work and Flexibility: Technology enables remote work and flexible work arrangements,
which have become increasingly important in the modern workplace. Cloud-based collaboration
tools and remote access to company systems allow employees to work from anywhere.

Conclusion

Technology is an indispensable part of modern organizational management. Its multifaceted role

encompasses data management, communication, automation, customer relations, and much more. The
21st-century organization must leverage technology to stay competitive, efficient, and responsive to the
evolving needs of customers and employees.