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  • BG CiRNGSP6P3IkTRnj-WA Activity-Template - Customer-Personas

    Uploaded by

    Micheal Budhathoki
    3 views2 pages
    Reggie, a 36-year-old college educated man living alone in the suburbs, wants to purchase quality bedding for a limited budget but faces shipping costs and a preference for in-person shopping. Eleni, a 39-year-old woman living in the city with another person, seeks to find precisely the right bedding by choosing from a variety of options, but struggles with issues of size, fit, trust in online retailers, and coordinating fabric, feel, pattern, and color without seeing products in person.

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    Bg CiRNGSP6P3IkTRnj-WA 6020cb7a589e4730a5939ed810809cf1 Activity-Template -Customer-personas (1)

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    Reggie, a 36-year-old college educated man living alone in the suburbs, wants to purchase quality bedding for a limited budget but faces shipping costs and a preference for in-person shopping. Eleni, a 39-year-old woman living in the city with another person, seeks to find precisely the right bedding by choosing from a variety of options, but struggles with issues of size, fit, trust in online retailers, and coordinating fabric, feel, pattern, and color without seeing products in person.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
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    3 views2 pages

    BG CiRNGSP6P3IkTRnj-WA Activity-Template - Customer-Personas

    Uploaded by

    Micheal Budhathoki
    Reggie, a 36-year-old college educated man living alone in the suburbs, wants to purchase quality bedding for a limited budget but faces shipping costs and a preference for in-person shopping. Eleni, a 39-year-old woman living in the city with another person, seeks to find precisely the right bedding by choosing from a variety of options, but struggles with issues of size, fit, trust in online retailers, and coordinating fabric, feel, pattern, and color without seeing products in person.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 2

    Persona 1 - The Budget Buyer

    Who Goal(s) Barrier(s)


    Name: Reggie 1. To purchase quality bedding 1. Shipping Costs, Limited
    Age:36 that doesn’t cost too much Budget
    Location: Suburbs money 2. Technical Barriers ,
    Preference for In-Person
    Household: 1 person
    Shopping
    Education: College

    Persona 2 - The Variety Shopper


    Who Goal(s) Barrier(s)
    Name: Eleni 1. To find the exact bedding they 1. Size and Fit, Trust Issues,
    Age: 39 want by choosing from a wide
    selection of colors, fabrics, 2., Fabric Feel, Pattern
    Location: City Coordination , Color Accuracy
    and patterns
    Household: 2 people
    Education: College
    Persona images
    Select one of the images below to accompany each persona by copying the image and pasting it into the Who section of
    the persona.

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