ADVERTISE & ENGAGE WITH CORPORATE PROFESSIONALS

WORKSPACE MARKETING
BRAND ACTIVATIONS | DOOH & OFFLINE BRANDING | DIGITAL ENGAGEMENTS
AUDIENCE – CORPORATE PROFESSIONALS

Experience seekers with high

disposable income

Tech savvy and early Multi-tasker’s who work

adopters around hectic schedules

Highly aspiring and always in Impatient and prefernew

search of abetter and faster methods of
lifest yle communication

Highly networked and Volatile media

Influent ial consumption

Media literate with

Well informed & strong aversion to
educated ‘push marketing’
HABITAT- CORPORATE WORKPLACES

Engage with corporate professionals working in leading corporate parks, business hubs and premium workspaces across India.
Workplace marketing has received wide recognition primarily because of its potential to capture the attention of a niche
audience and allows interaction within a captive habitat
PAN INDIA PRESENCE

NCR
26 workspaces

8 Metro Cities 900+ MNC’s

Ahmedabad
5 workspaces

MUMBAI
48 workspaces KOLKATA
10 workspaces
PUNE
12 workspaces HYDERABAD 150+ 1500+
16 workspaces
Corporate Advertising sites
CHENNAI Workplaces
BANGALORE 12 workspaces
55 workspaces
OUR REACH

CRE PARTNERS

45,00,000+
Corporate Employees
dRSTi offers exclusive media and brand experience zones to
advertise and actively engage with corporate professionals
working at leading MNCs in world-class commercial corporate
campuses. With a network of over 150 campuses in 8 Metro
cities, we have an unparalleled and direct reach to 45,00,000+
coveted corporate audience.
CORPORATE COMPANIES OPERATING IN OUR CAMPUSES

And many more..

 MARKETING AVENUES WITHIN CORPORATE WORKPLACES

dRSTi has over the years has created multiple touch points for marketers to reach out and influence the Workplace.
We have approached the brand’s objectives to delivery keyend-results, while striving to be media agnostic.
BRANDING & VISIBILTY - STATIC MEDIA

MAIN LOBBY FOOD COURT ENTRY/EXIT OF CAMPUS PILLAR WRAPS

ELEVATORWRAPS BACK-LIT SIGNAGES LARGE FORMATBRANDING PARKING AREA

Strategic media placed at high footfall locations within workspaces that gets the corporate
employees to stop, notice and activelyengage with our communication
BRANDING & VISIBILTY – DIGITAL MEDIA
ON-GROUND ACTIVATIONS & EVENTS

Understanding the brand objectives, we conceptualize and execute

customized on-ground brand engagements within corporateworkplaces
PREVIOUS CAMPAIGNS
OTT BRANDS
ELECTRONIC BRANDS
BFSI BRANDS
AUTOMOBILE BRANDS & ALLIED SERVICES
BRIEF : Experience zone and test rides for the new OLA S1
pro Model among corporate professionals

CITIES : Bangalore, Mumbai, Hyderabad, Chennai, Delhi, Pune

and Kolkata
30,000+
LOCATION: 60+ Corporate Parks Test Rides
DURATION : 2 days in each campus

We created Ola experience zone at high-footfalls locations with the

corporate campuses to give employees a chance to touch, feel and
learn about the new OLA S1 Pro and ultimately generate active
leads. EV segment being popular among this TG, employees
actively engaged with the brand
BRIEF : Usually formal wear is associated with restricted movement
and stiff posture, the new collection of blazers launched under the VH
Move Labs brand is an apparel line that breaks this norm. With
modern seam stich technology and stretchable fabric, the blazer is
lightweight and allows easy movement andflexibility. 2000+
Engagements

DURATION : 2 days, VR based gaming engagement

The game is based on the logic of The Move Labs experience. The
goal is for the virtual character (a representation of the player) to
reach the airport from his/her office. The player has to navigate
through traffic route and collectmaximum VH power points while
avoiding obstacles.
BRIEF : To reach corporate employees with the flavor of F1
racing as they are the lead sponsor of Yas Marina F1 circuit in
Abu Dhabi
1800+
DURATION : 20 days pre promotion + 2 days racing event Engagements

We created a miniature F1 racing circuit and engaged with the

corporate employees. Winner from the racing event spread
over 2 days, was given a free couple ticket to Abu Dhabi.
Prominent media spaces across the workspaces were used
for pre-promotion

https://www.youtube.com/watch?v=0hb2fe60vQE
BRIEF : To create a property expo within corporate parks and
actively engage with the potential customers for home loan
₹110 cr
loan
LOCATION : Manyata Tech park & Pritech Park sanctioned
(1,00,000+ Corporate employee footfalls in each campus)

DURATION : 2 days each campus

Two of the largest campuses in Bengaluru shortlisted for this

mega event. Over 30+ prominent real estate builders
participated to interact and engage with their most potential
customers. Pre-promotions and branding prior to the event
garnered active participation from the working professionals.
INNOVATIVE BRANDINSTALLATIONS
CLIENTS
THANK YOU
dRSTi Communications
Bangalore – 560092
www.drstionline.com