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WHAT IS COMMUNICATION?

Communication brings people together, closer to each other. the communication is an important
management function closely associated with all other managerial function it bridges the gap between
individuals and groups through flow of information and understanding between them.

Communication is essential not just in the cooperate world but even in the social life that we
participate to avoid misunderstanding and build better relationships. communication is a two way
process of transmitting information from one person to another to create mutual understanding.
Besides words, communication can take place through symbols, letters, actions, expression

Sending and receiving messages through both verbal and non-verbal ways is the process of
communication. The goal of communication is to create understanding between two or more people by
sharing information in the form of thoughts, views, and ideas in a two-way process.

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