Communication in Our Lives 7th Edition

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Chapter 7: Communication and Culture

1. Which of the communication cultures below exemplifies norms that favor competitiveness in interaction, restricted
expressiveness, and using communication to accomplish concrete purposes?
a. feminine communication culture
b. masculine communication culture
c. high-context culture
d. collectivist culture
e. low-context culture
ANSWER: b

2. Thrift, industriousness, and respect for elders/ancestors are valued in cultures with
a. long-term orientation.
b. short-term orientation.
c. power distance.
d. masculinity.
e. femininity
ANSWER: a

3. Jacob tries to avoid ambiguity and vagueness. What would Jacob’s behavior be an example of?
a. masculinity.
b. power distance.
c. uncertainty avoidance.
d. tolerance.
e. individualism.
ANSWER: c

4. Dejon is very connected to his family and values harmony and group interdependence. Dejon comes from a culture that
would be considered?
a. masculine
b. individualistic
c. collectivistic
d. feminine
e. understanding
ANSWER: c

5. Invention, as one source of cultural change, is the creation of

a. tools, ideas and practices.
b. tools, medicine, and appliances.
c. institutions, medicine, and technology.
d. tools, institutions, and medicine.
e. technology, books, and institutions.
ANSWER: a

6. Many Westerners have borrowed ingredients and styles of cooking from other cultures. This kind of borrowing is
known as
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Chapter 7: Communication and Culture

a. Invention.
b. Cooptation.
c. Diffusion.
d. Cultural dilution.
e. Homogenization.
ANSWER: c

7. Which of the following is NOT a source of cultural change?

a. isolation
b. invention
c. diffusion
d. cultural calamity
e. communication
ANSWER: a

8. Groups of people who live within a dominant culture yet are members of another group or groups that are not dominant
in a particular society are known as which of the following?
a. diffused groups
b. socially aware
c. invented groups
d. social communities
e. marginal communities
ANSWER: d

9. The recognition that differences are rooted in cultural teachings and that no customs, traditions, or behaviors are
intrinsically better than ours reflects which response to diversity?
a. tolerance
b. understanding
c. respect
d. acceptance
e. participation
ANSWER: b

10. When we begin to recognize the cultural basis for practices that diverge from our own, we are reflecting which
response to diversity?
a. tolerance
b. understanding
c. respect
d. acceptance
e. participation
ANSWER: c

11. Aaron is being introduced to his new workplace and co-workers. His boss tells him the names of people and
departments, but she says very about each person's rank or the relationship between departments. She also does not speak
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Chapter 7: Communication and Culture

much about the culture of the workplace. However, at the end of the introduction she says, "Hopefully now you have a
better understanding of who we are, what we stand for, and how things work here." Aaron's boss's communication style
seems to be best described as what?
a. Collectivist
b. Individualist
c. Low context
d. High context
e. Masculine
ANSWER: d

12. Which of the following is NOT true of communication's relationship to culture and social communities?
a. Communication expresses and sustains culture.
b. Cultures consist of material and nonmaterial components.
c. Cultures are shaped by historical and geographic forces.
d. Cultures are stable and resistant to change.
e. All of these answers are correct.
ANSWER: a

13. The terms "date rape" and "sexual harassment" are examples of
a. how diffusion influences cultural change.
b. how cultural calamity influences cultural change.
c. how communication influences cultural change.
d. how invention influences cultural change.
e. how values influence cultural change.
ANSWER: c

14. Which of the following is one of the guidelines for improving communication between cultures and social
communities?
a. Engage in ethnocentrism.
b. Resist cultural relativism.
c. Ignore diversity to the extent it is possible.
d. Accept cultural differences even if you do not approve of them or understand them.
e. Respond to cultural differences by first clearly stating your own perspective and encouraging others to follow
it.
ANSWER: d

15. The use of one's own culture and its practices as the standard for interpreting the values, beliefs, and norms of another
culture is known as
a. cultural relativism.
b. moral relativism.
c. egocentrism.
d. ethnocentrism.
e. assimilation.
ANSWER: d
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Chapter 7: Communication and Culture

16. Which of these is an example of being multilingual?

a. Nadia, who is Spanish, speaks French, Spanish, and English.
b. Carlos, who is gay, understands the slang of queer communities and straight communities.
c. Eloise, a Canadian woman living in Japan understands the verbal and nonverbal customs of her own culture as
well as those that are unique to Japan.
d. Rachael has learned both feminine and masculine styles of communication.
e. All of these choices.
ANSWER: e

17. Recognizing that a Japanese person doesn't hold eye contact is an example of which response to diversity?
a. tolerance
b. respect
c. ethnocentrism
d. understanding
e. acceptance
ANSWER: d

18. Cultures are systems and thus aspects of a culture are interrelated and work together to create a whole.
a. True
b. False
ANSWER: True

19. Assimilation happens when people abandon their own cultural norms and practices in order to adopt those of another
culture.
a. True
b. False
ANSWER: True

20. Tolerance is a response in which we accept and approve differences between us and other social groups.
a. True
b. False
ANSWER: False

21. Participation is a response to social diversity that involves incorporating practices of other social groups into our own
communication repertoires.
a. True
b. False
ANSWER: True

22. Research on women and men's communication reveals that the rules taught through childhood play remain with many
of us as we grow older.
a. True
b. False
ANSWER: True
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Chapter 7: Communication and Culture

23. Mainstream ideology is evident in nonverbal communication.

a. True
b. False
ANSWER: True

24. Race and ethnicity are the only social communities that involve distinct communication patterns.
a. True
b. False
ANSWER: False

25. The distance between high and low power is great and is often inherited.
a. True
b. False
ANSWER: True

26. Cultures are expressed and sustained through communication.

a. True
b. False
ANSWER: True

27. Diffusion involves borrowing from other cultures.

a. True
b. False
ANSWER: True

28. Cultural changes in one area do not usually influence cultural changes in another area.
a. True
b. False
ANSWER: False

29. In highly masculine cultures women cannot be competitive and assertive.

a. True
b. False
ANSWER: False

30. September 11th can be considered a cultural calamity for the United States.
a. True
b. False
ANSWER: True

31. Cultures are usually stable, with very little change over time.
a. True
b. False

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Chapter 7: Communication and Culture

ANSWER: False

32. Being multilingual means you must learn another formal language.
a. True
b. False
ANSWER: False

33. The HIV/AIDS crisis is an example of a cultural calamity.

a. True
b. False
ANSWER: True

34. Patterns of communication reflect cultural values and perspectives.

a. True
b. False
ANSWER: True

35. ____________________ is the assumption that our culture is right and its norms are the only right ones.
ANSWER: Ethnocentrism

36. ____________________ means borrowing from another culture.

ANSWER: Diffusion

37. The creation of tools, ideas, and practices is called ____________________.

ANSWER: invention

38. ____________________ is the idea that cultures vary in how they think, act, and behave, as well as in what they
believe and value.
ANSWER: Cultural relativism

39. Attacking the practices of other cultures or proclaiming the superiority of our own cultural traditions is a response to
social diversity that is called ____________________.
ANSWER: resistance

40. ____________________ refers to the extent to which people try to avoid ambiguity and vagueness.
ANSWER: Uncertainty avoidance

41. ____________________ refers to the size of the gap between people with high and low power and the extent to which
that gap is regarded as normal.
ANSWER: Power distance

42. ____________________ refers to the extent to which members of a culture understand themselves as part of and
connected to their families, groups and cultures.
ANSWER: Dimensions of individualism/collectivism

43. ____________________ orientation involves living for the moment.

ANSWER: Short-term
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Chapter 7: Communication and Culture

44. The term used to define groups of people who are within a dominate culture but are also members of a group or
groups not within the dominate culture is ____________________.
ANSWER: social communities

45. Name and describe three of the five dimensions for how cultures vary.
ANSWER: Answer not provided.

46. Describe and discuss the four sources of cultural change.

ANSWER: Answer not provided.

47. Identify the five distinct responses to diversity. Offer one specific example to illustrate each response.
ANSWER: Answer not provided.

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