Professional Documents
Culture Documents
Dabur Competition
Dabur Competition
Dabur Competition
Patanjali competes with Dabur's traditional ayurvedic products, such as Chyawanprash, digestive
products including Hajmola and wellness supplements. The popularity of Patanjali's products like
Patanjali Chyawanprash or Patanjali aloevera juice could be a threat to dabur.
Liv.52 is a liver support supplement from Himalaya Herbal Healthcare that promotes healthy liver
function. Ashwagandha, Trifala are some other products that provide direct competition to dabur.
3. Emami LTD
1. Zandu Sona Chandi Chyawanprash: A premium variant of Chyawanprash enriched with gold
and silver for overall well-being.
2. Zandu Pancharishta: A digestive tonic containing a mix of Ayurvedic herbs to aid digestion
and promote gut health.
3.
4. Zandu Kesari Jivan: A health tonic formulated with saffron and other herbs to support
overall well-being.
1. Hindustan Unilever (HUL): HUL is the market leaderin Personal care and Beauty Products
and the biggest competitor of dabur in the personal care segment, particularly in haircare,
skincare, and oral care, with Closeu and Pepsodent in the oral care. Sunsilk, Tresemme and
Clinic Plus in Haircare as well as Skincare Products including Dove, Lakme, Ponds and
Glow&Lovely have major impact on Dabur's Vatika hair products, Gulabari skincare range,
and Dabur Red toothpaste.
2. Colgate-Palmolive: It is the biggest competitor to the Dabur Red paste. Colgate offers a
variety of toothpaste formulations targeting different oral care needs, such as cavity
protection, teeth whitening, and gum health
3. Marico: Competes with Dabur's haircare products like Dabur Almond Hair Oil, Vatika Hair oil
Amla Hair Oil and other hair care products. Parachute Advanced Hair Oil, Livon Serum and
Set Wet Hair Styling Products are the major products.
The Coca-Cola Company owned Minute Maid, Tropicana, B-Naturals are some of the major
Competitors to Dabur’s Real Fruit Juices.
Dabur Honey is the market leader although it faces stiff competition from Patanjali Honey, Zandu
Pure Honey and Saffola Honey.
And Lastly in the homecare segment Dabur’s Odomos faces competition from Mortein.