MR ET Case

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End term Case

Read the above case and answer the following:

Q1. Explain in detail how would you conduct MARKET ANALYSIS with the help of primary and
secondary data sources. Discuss, which research methods you adopt and why? (5+5)

Q2. Explain in detail how would you conduct ENVIRONMENTAL ANALYSIS with the help of primary and
secondary data sources. Discuss, which research methods you adopt and why? (5+5)

Q3. Explain in detail how would you conduct CUSTOMER ANALYSIS with the help of primary and
secondary data sources. Discuss, which research methods you adopt and why? (5+5)

Q4. Explain in detail how would you conduct COMPETITOR ANALYSIS with the help of primary and
secondary data sources. Discuss, which research methods you adopt and why? (5+5)

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