Chapter 1

Chapter 2

environmental scanning is the firm ability to scan its enviroment to predict changes and detect changes that are there

enviromental monitoring is the analysis of the firms external Environment to track the environmental changes in trends activities and events

Economics of scale is the firm ability to collect and interpret information from its competitors
product differentiation
capital requirements
Access to distribution channels
switching costs

Tangable resources are easy to identify such as physical assets, financial assets, organizational assets
intangable rescources are usually hard to imitate like human resources, innovation resources and reputation resources.

Chapter 3

Chapter4
e-teams are teams that work in different location and complete tasks through electronic communication.
1- geographically seperated.
2-communicate throgh email.
 Chapter5

Chapter5

cost leadership pitfalls :

1- too much focus on 1 or few value-chain activities
2- stratgy is easily imitated
3- increase in cost of inputs
4- lack of variety on differentiation
5- reduced flexibility

differentiation strategy pitfalls :

1- uniqueness that is not valuable.
2- too much differentiation.
3- too high of a price for premium.
4- differentiation might be different for buyers.
5- differentiation easily imetated.
 Chapter 1
Chapter4

Chapter 1

Chapter 2
Chapter 2

Chapter 1

Chapter3
Balanced Score:
is a method of evaluating the firms
performance to measure from
customer , innovation, financial and
internal and learning
Chapter4
Chapter5
 A
Intened strategy:
which organizations decision is
based on analysis only. it rarely
survives in this form and most
organizations start like this.

Relized Startgy:
which an organization decisions
are based on analysis and
external enviroment changes,
and its the strategy that the
organisation usually follow.
Example: AOU changed its
strategy when Covid-19 hit.

Chapter 1
Chapter 1

Chapter 3

B
1- buyer quality can
affect the product.
2-one supplier sell to
multiple markets.
3-only few firms in
Chapter 1
the industry.
4-theres no
competitors.
5-products have
differentiation and
switching costs.
Chapter 2

A
Electronic teams are teams that
accomplish tasks together
communicating electronic
channels.

Chapter4

B
Advantages of cost leadership
strategy:
1-Protects the firms from its
competitors.
2-Protects the firm from powerful
buyers.
3-Provides substantial entry
barriers due to economics of scale.
4-Provides flexibility to cope with
demand.
5-Puts the firm in a favourable
position from other sub products.
Chapter5
B
Advantages of differentiation
strategy:
1-Creates higher entry barriers due
to customer loyality.
2-increase margines to cope with
supplier power.
3-Reduce power of buyers.
4-Establish customer loyality.
Chapter 3
Chapter 1

Chapter 2

Chapter3
MTA-2022-2023 fall

Chapter3

Chapter4

Chapter 2
MTA | 2022-2023 spring

Chapter 1

1. .

Chapter5

Chapter3

BUS310-MTA- Spring 2022-2023.

Chapter 1

Chapter5

Chapter3

MTA-2022-2023 fall
Chapter 2

Chapter 2 3

Chapter4