User Research

Want her name to be Need a Cord Wrapper for her new

curved on the product. earphone her friend give her.

Do not use anything to

Loves animal. organize her cords so
Chloe Yang far but want a wrapper.

Like cartoon and

Obsessed with theater. classic style of things.

https://gimg2.baidu.com/image_search/src=http%3A%2F%2F5b0988e595225.cdn.sohucs.com%2Fimages%2F20170922%2F8012cda48248421b937
9f23b8a329e.jpeg&refer=http%3A%2F%2F5b0988e595225.cdn.sohucs.com&app=2002&size=f9999,10000&q=a80&n=0&g=0n&fmt=jpeg?sec=
17022297&t=ab94cf050384666a002442f9785dbf73
 Chloe doesn’t have a cord wrapper
for her new earphone given by her
friends as a gift. Thus, her
earphone often ends up a mess.
User Search Also, since students in UWC CSC
(Problem) often lose earphones in school, she
want the product to be
personalized so that if her
earphone gets lost, others know it
is hers and can give it back to her.
 • Name: Chloe
• Age: 16
• A student in UWC CSC
• Animal lover
• Theater lover
• Technology used: iPad, iPhone,
Air pods chargers, earphones
• Like cartoon and classic style of
Persona: art
Chloe • Easily lose personal belongings
in school
 Product analysis
• Material: PVC
• Color: Black, White and Red
Abstract: • Size: Tongue 15cm, Whole 18.5cm
• Cost: 22 yuan

• The left part of the cord wrapper is a cartoon

feature of Venom length about 3.5cm. The
feature has a large head and a tiny body.
Construction:
• Attached to the open mouth of Venom is a
red featured tongue that length 15cm. The
tongue can be curved to wrap the cord.

• The idea of using Venom’s long tongue as a wrapper

made the product creative and good-looking.
Attributes:
• However, the tongue is too short when it
is curved thus cannot hold the cord tight.

Sources: QQ Danbai. Taobao,https://m.tb.cn/h.4k5PTLo?sm=c9911d

Design Brief
 Design Specification

Function: • To wrap the simple wired earphone and separate the two parts of the earphone.
• The cord wrapper should be able to be placed in the pocket.
• The laser cutting box should be easy to open.
• The cord wrapper should be able to fold
Aesthetic: • The cord wrapper should be in shape of a medieval mask.
• Cats should be printed in the textile bag or on the laser cutting box
• Use darkish blue as the main color and use golden for decoration
Material: Cord wrapper: plastic
Laser cutting box: wood
Textile bag: textile
Size: 14cm*10cm*6cm