2023

Campaign Report
20Bet

Brasil
 Campaign Report - 20Bet

DISPLAY ADS

3.000.237
Impressões Entregues

6.817
Cliques Entregues

0,23% CTR

Flight: 17th of July to the 17th of August

 Campaign Report - 20Bet

HIGH IMPACT

879.449
Impressões Entregues

4.987
Cliques Entregues

0,57%
CTR

Flight: 17th of July to the 17th of August

 Compilado 20Bet

Highlights and
Considerations
 Campaign Report 20Bet
Highlights and Recommendations
● The campaign results were very good. It's important to emphasize that all the sites had CTRs higher than 0.20%
and visibility above 75%.

● We optimized the campaign every day considering user impact, creatives, formats and best performing times.

● We delivered more than 3 million impressions, more than 11.000 clicks and +1.900.000 unique users impacted.

● A strong performance of the interscroller format on Bolavip, achieving a CTR of 0.55%.

● The High Impact format had an excellent performance on the Bolavip Brasil website, registering a CTR of
0.93%.

● Recommendations:
● Increase the possibilities of formats such as native ads that deliver advertising contextually (team/tournament) or widgets odds;
● For future campaigns, we suggest prioritizing the banners talking about bonus that generate more interaction from the users,
● We recommend adjusting the lateral elements of the creations to ensure a complete visualization, including the brand logo, to enhance
memorization.
● We identified that content related to Sampaoli (Flamengo's Coach), Serie A, Neymar, Lionel Messi, Brasileirão, and Copa do Brasil
generated more clicks. As for the teams, we noticed that the most relevant content was related to Grêmio, Flamengo, São Paulo,
Palmeiras, and Corinthians.
THANK YOU!
JULYANA SIMOES MARCELLA MORAES
Panregional Sales Manager Account Manager
jsimoes@futbolsites.net mmoraes@futbolsites.net
+1 786 806 5949 +55 (11) 96281-2003