definition of entrepreneurship : creation
of a new project or company ;enter to the
world od business
start up reality : a girm reality is that most
start up fail ;five essentiel that lead to
successeful start up : idea_team ans
execution_business model_funding_timing
rewords of entrepreneurship :
 Being your own boss
 Making more money
 Doing something you enjoy
 Being creative
Risks of entrepreneurship :
 Long hours ang hard work
 Uncertainty of income
 High level of stress depression
 You will be always basy
Role of entreprenaurship : new business
create jobs so reduce
unemployement ;poverty ;crimes
New business make profits and the taxes
are used to improve the living conditions
of poeple /Promote country’s export trade
Definition of entrepreneur : is a person
who seeks a profitable opportunity and
takes the necessary risks to set up and
operate a business
Caracteristic of successful
entrepreneur :experienced_team
work_leader_responsable_negociator_patie
nt_creative_flexible_ risk taker_open
minded_ good communication _silf
confedent_energetic_careful
Functions of entrepreneur :in
contemporary market entrepreneur act
as :innovator or developer who identify
and capture opportunities __transform the
opportunities into merchandisable concepts
__create value through multiple
stakeholders and resources__take risks
Skills needed by successful
entrepreneurs :
 Communication skills :the ability to
read and write
 Human relation skills :the ability to
built relationship working well wth
others
 Math skills : knowledge of base and
business math skills
 Problem-solving and decision
making skills :the ability to assess
situation ang make good decision
 Technical skills :knowledge of
computers
 Basic business skills :knowledge and
understanding of economy and
business functions
The entrepreneuship model : tha ACRO
model was introduce to focus on the
attitudes skills and behavors needed to
enable young poeple to meet the needs of
business
ACRO :
attitude_creativity_relationship_organisati
on
Attitude :it’s about understanding your
self
Creativity :the ability to generate a fresh
ideas
Relationship : it’s about communicate advantage of customrs satisfaction
and expressing your own idea survey :

Organisation : making informed decision  showing your customer you value

and fulfilling your objective by planing them
 increasing profitability
The entrepreneurial process :
 listen what customer have to say
 Discovery : the stage wich the enrtp  determine your priorities
generate ideas recognaze
opportunities and studies market
Entrp consider hobbies and skills
_consumer needs and wants_
conduct survey and qustionnaire
 Concept develelopement :develop a
business plan _choose a location for
the business_decide if the idea need
a patent or trademark
 Resourcing :identifies financial
human and capital resources
 Actualization :operate the business
to achieve goals
 Harvesting

Customer :the one who buy the product

Consumer :the one who use the product

Types of customers :

Loyal customer _discont customer

(frequently)_need-baked
customer_impulse customer

Customer needs :

need to be understood _need to feel

welcome_need to feel important_need for
confort_need for transparency _need for
information high quality and lowest prices

customer satisfaction survey :is a study

designed to help business understand what
their customers think about their products
or services