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Bina Goat Farming Business Plan Complete
Bina Goat Farming Business Plan Complete
Business Plan of
Bina Goat Farming
Submitted to
Rastriya Banijya Bank
Lalbandi ,Saralahi
Submitted by:
Bina Goat Framing
Pan no 612669727
Proprietor
Bina Khatiwada
Lalbandi 2
Cell no 9840236262
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ACKNOWLEDGEMENT
I would like to express our gratitude to Mr.Anand Tuladhar for assigning us this project work.
This project has proved to be very helpful in gaining necessary information about business
strategies, policies and plan. I would also like to appreciate the time and effort of Mr. Bijay
Kaldhan, Mr. Sailesh Timilsina and Mr. Avish Kasaju who had helped me for preparing this
report and I would also want to appreciate the time and effort oflibrarian, Presidential Business
School.
Thank You
Bablu Pokhrel
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Table of contents
CHAPTER 1 .................................................................................................................................... 6
Introduction..................................................................................................................................... 6
1.1 Executive Summary ............................................................................................................................. 6
1.2 The name of the company .................................................................................................................. 6
CHAPTER 2 .................................................................................................................................... 7
Business Mission & Goals .............................................................................................................. 7
2.1 Business Vision and Mission ............................................................................................................... 7
2.2 Business goals ..................................................................................................................................... 7
CHAPTER 3 .................................................................................................................................... 8
Background Information ................................................................................................................. 8
3.1 Type of business ownership and share capital ................................................................................... 8
3.2 The business location .......................................................................................................................... 8
3.3 industry analysis.................................................................................................................................. 8
3.4 Entry Barriers ...................................................................................................................................... 9
CHAPTER 4 .................................................................................................................................. 10
Marketing Plan ............................................................................................................................. 10
4.1The opportunity and entry strategies ................................................................................................ 10
4.2Differentiation: .................................................................................................................................. 10
4.3Business continuity ............................................................................................................................ 10
4.4 Promotion offers ............................................................................................................................... 10
4.5 Major customers ............................................................................................................................... 10
4.6 The SWOT analysis ............................................................................................................................ 10
4.6.1 Strengths: ................................................................................................................................... 10
4.6.2 Weaknesses................................................................................................................................ 11
4.6.3 Opportunity:............................................................................................................................... 11
4.6.4 Threats ....................................................................................................................................... 11
4.7 The overall market strategy: ............................................................................................................. 11
4.8 The pricing policies strategy: ............................................................................................................ 12
4.9 Advertising and promotion programs............................................................................................... 12
CHAPTER 5 .................................................................................................................................. 13
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CHAPTER 1
Introduction
1.1 Executive Summary
Bina Goat farming is a new pvt Company formed under the laws of Nepal. This document has
been prepared to provide the reader with information about our company, including business
structure, company goals, projected growth, start-up costs, an investment analysis and the
industry trends. Goat farming business is a very profitable business, and many people are making
money all over the world by starting goat farming project. However, to build a successful,
sustainable goat farming business, we require sufficient knowledge of how to efficiently raise the
goats, good management skills, and a good goat farming business plan. Goat farming is a
lucrative business, providing income for millions of people, but there are some essential things
we need to do before our venture into rearing goats for profit. Goat meat is in high demand.
People love goat meat especially in Nepal. So, we won’t have a hard time selling our goats. Goat
milk is also very nutritious and good for consumption. Goats are cheaper and easier to feed,
making you spend very little on feeding them. Bina Goat Farming will establish in lalbandi 2 ,
Sarlahi. The proposed site is 1 Bigha in Lalbandi 2.
still goat farming is a subset of is no doubt among the leading industry in most countries of the world
Because of the significant role the agriculture. The government of most countries ensures that they go all
the way to subsidize seedlings, fertilizers, and farming implements and machinery for farmers and also
CHAPTER 2
CHAPTER 3
Background Information
3.1 Type of business ownership and share capital
The company shall operate as a private limited company with a share capital of 15 lakhs NPR
being the single contribution to the business. The company owners shall run the business as a
privet limited Company.;
As the consumption of meat has been growing rapidly among the urban population, the country
has been importing processed meat, live animals and frozen meat from different countries,
especially from India and Tibet. Subsequently, Nepal’s import bill for meat and live animals has
been increasing along with the rising demand of meat. The growing number of hotels and
restaurants in urban and semi-urban areas has played a catalytic role in increasing the
consumption of meat. Though demand of meat is increasing rapidly, production has not been
able to full fill a supply of current demand.
The Ministry of Livestock Development (MoLD) has been framing a policy to substitute the
import of meat, under which the government is preparing to promote cooperatives for livestock
farming and the private sector for meat processing and market development. The government
will support the cooperatives through extension services, insurance schemes, innovate techniques
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for breeding and concessional loan facility to promote livestock farming. Currently, Kathmandu
Valley is the largest consumer of meat. Per capita meat consumption or per person per annum
meat consumption in Kathmandu is 16 kg, however, nutrition requirement is 17 kg per capita per
annum. Per capita consumption of meat in developed countries is around 25 kg. Share of goat
meat in total meat production is 20 per cent and it contributes 12 per cent to the total livestock
agriculture domestic product. Currently, annual demand of goats is four million and the country
imports around 500,000 to 700,000 goats every year to meet the demand
➢ Cost of land
➢ Excess of suitable breed
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CHAPTER 4
Marketing Plan
4.1The opportunity and entry strategies
Firm will seek to capitalize on the following reasons that typically make the business valuable:
. The meat industry has been unable to meet the demand of goat meat especially in the Dashai.
4.2Differentiation:
The company shall offer the same product that is currently in the market but will differentiate at
a later stage, and this will be achieved by;
• Offer state of technology to farming in the fodder and Shade.
• Offer 24 hour security services in farm and CCTV services.
4.3Business continuity
The infrastructure of business exists; research has proven that in Nepal today the surest business
to engage in with serenity of non failure is offering in meat industry. This investment is the least
risky in terms of failure.
4.4 Promotion offers
The firm will give an advertisement first three months over the radio Fm stations .
4.5 Major customers
Firm anticipates the following as its major customers;
• Butchers are the major customer of firms
• Individuals person and people is also the major customer of the firm
4.6 The SWOT analysis
The following is SWOT analyses of Bina Goat farming which will enable the Firm to
understand its potential against its competitors.
4.6.1 Strengths:
• Availability of shade for project development
• Access to capital for project development
• Availability of Secure Security
• The use of modern Technology
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4.6.2 Weaknesses
• No previous Experience
• Mortality rate is unsure
4.6.3 Opportunity:
• Increasing demand of meat
• Government will provide a subsidy
• Minimum interest rate
• Economic of Scale
4.6.4 Threats
• Security of a firm
• Disease
4.7 The overall market strategy:
In the marketing mix, the organization will be dealing with controllable variables that are key in
the satisfaction of the target market. These variables shall include:
The price: Benchmarking and pegging our prices between the highest chare and medium cost
will enable us target the market niche required.
Promotion: Sales promotion trough the local FM radio stations will be key to success of firm.
We will offer discounted rates for volume buyers those who pay in advance for a certain
minimum number of buck and doe.
Place: Place (distribution) in our case this will be the service delivery. We will offer timely,
Courteous services to all customers.
Physical location: By being on the second row behind the main street, we will market the
Strategic location for entry and exit into the town.
People: Our staff will be in uniform at all times and they will be alert to park and bring down
cars as the customers demand. We will train the staff to ensure that services offered are of high
quality which is important for our niche market.
Process: Our customers are educated and knowledgeable. This means that the use of an efficient
and effective payment system will be desirable for marketing the business.
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CHAPTER 5
ORGANIZATION AND MANAGEMENT PLAN
5.1 Organizational Structure & Operations
The management team will compromise of one manager. The day to day operations of the
company will however be done by employee. The chart below shows the flow of information and
the chain of command within an organization. Since we are in the start level, the business will
have a lean structure so that we minimize on the operational cost so that the business can break
even as soon as possible
Figure: 1
Proprietor
The management will employ communication for TQM strategies such as adopting a flat
structure, facilitate bottom-up communication for feedback and inclusive decision making for all
staff. Further, the management will ensure all their staff attends relevant training that will
empower the employees to make informed decisions. The employees will further be empowered
to make decisions, make mistakes and to learn from them to ensure the employees are equipped
in dealing with customers. The management will encourage vertical and cross functional teams
to integrate quality service and teamwork.
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CHAPTER 6
PRODUCTION PLAN
6.1 Precondition production plan
Some model cases of goat farming business management have been presented in this plan.
The period of this simulation is for 5 years, and the number of initial goat is 15. The cases of
keeping the first female kid as a new goat for breeding purpose have also been presented
here. We can utilize referring among the models presented here identifying own
appropriateness.
the early stage such as 1st year or 2nd year, because it would very helpful to farm to increase
the income effectively.
CHAPTER 7
FINANCIAL PLANS
7.1 Startup Capital
Starting a goat farming business requires capital. The capital is required for constructing the goat
housings, purchasing the breeding stock, purchasing supplementary feeds and other costs
associated with running a goat farming business. The amount of capital you need for your goat
rearing business will depend on the size of your goat farming project. Goat farming business
plan should clearly outline the money required to start and operate a goat meat production
business.
An average startup estimate of Rs 18, 00,000 (Eighteen Lakhs) will be required to be able to start
up our goat farming business. This startup capital will be contributed from our investments and
bank.
We have been able to come up with Rs 300,000 sum to give our business a head start. The
remaining Rs 15, 00,000 will be borrowed as a soft loan from our bank.
Table 1.3
Interest
No. Monthly Payment Amount Principal Balance
1 15186.77 5000 10186.77 1489813.23
2 15186.77 4966.04 10220.73 1479592.5
3 15186.77 4931.98 10254.79 1469337.71
4 15186.77 4897.79 10288.98 1459048.73
5 15186.77 4863.5 10323.27 1448725.46
6 15186.77 4829.08 10357.69 1438367.77
7 15186.77 4794.56 10392.21 1427975.56
8 15186.77 4759.92 10426.85 1417548.71
9 15186.77 4725.16 10461.61 1407087.1
10 15186.77 4690.29 10496.48 1396590.62
11 15186.77 4655.3 10531.47 1386059.15
12 15186.77 4620.2 10566.57 1375492.58
13 15186.77 4584.98 10601.79 1364890.79
14 15186.77 4549.64 10637.13 1354253.65
15 15186.77 4514.18 10672.59 1343581.06
16 15186.77 4478.6 10708.17 1332872.9
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7.10 Conclusion
In general, the mortality rate in goat rearing is about the result of above analysis among
shows that profit will be secured in any cases even if mortality rate is ten %In other
words, the goat farming business is with considerable safety margin.
In this way, there may be some firm struggling with cash flow at the beginning of
the goat farming business. However, in all cases, it is expected that farmer can get profit
within 5 years. After that, the production cycle can be operated efficiently and the
business will become stable, so farmer can expect a large profit in the total 10 years of
the average service period goat. It is important to retain the production of quality goats,
decrease the mortality rate, and sell goats as breeding purpose for better income. Finally,
it is believed that the substantial goat farming will be led to commercial goat farming
gradually, increasing the capacity of goat shed.