Worksheet Unit 3 Session 3

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UNIT 3 - SESSION III- Functions of Intermediaries

1. --------- is traders who purchase and sell in large quantities. ( wholesaler)


2. --- provides a link between producer and the retailer .( wholesaler)
3. Wholesaler keep the goods assembled by them in their ---- to supply them to
retailers whenever require. (warehouse)
4. The wholesalers help the retailers by selling the goods on ----- (credit)
5. ----- consists of the sale and all activities directly related to the sale of goods
or services to the ultimate consumer ( retailing)
6. What is the difference between wholesaler and retailer
7. Who is a retailer? What are the functions performed by a retailer?
8. How the retailers create time utility?
9. How the retailers undertake the risk of bad debts?
10.How the retailers educate consumers about the products?
11.Retailers act as the spokesperson or agents of the customers. Explain
12.What are the functions of wholesalers?
13.Wholesalers provide financial assistance to both manufacturers and
retailers . narrate.

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