Scribd Logo
Upload

Welcome to Scribd!

  • Market Share Not Final

    Uploaded by

    arong.mercy.mcc
    15 views2 pages
    Market share is the percentage of the total market demand that is served by a particular company over a specific period of time. It serves as a benchmark to measure a company's competitiveness within the market. The document includes a table showing the projected annual demand, production capacity, demand-supply gap, market share in units, and percentage market share for a company called Fordalicious from 2023 to 2028. The market share is calculated using formulas that take into account the yearly production capacity, demand-supply gap, and projected annual demand.

    Original Description:

    Original Title

    Market-share-not-final

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Market share is the percentage of the total market demand that is served by a particular company over a specific period of time. It serves as a benchmark to measure a company's competitiveness within the market. The document includes a table showing the projected annual demand, production capacity, demand-supply gap, market share in units, and percentage market share for a company called Fordalicious from 2023 to 2028. The market share is calculated using formulas that take into account the yearly production capacity, demand-supply gap, and projected annual demand.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    15 views2 pages

    Market Share Not Final

    Uploaded by

    arong.mercy.mcc
    Market share is the percentage of the total market demand that is served by a particular company over a specific period of time. It serves as a benchmark to measure a company's competitiveness within the market. The document includes a table showing the projected annual demand, production capacity, demand-supply gap, market share in units, and percentage market share for a company called Fordalicious from 2023 to 2028. The market share is calculated using formulas that take into account the yearly production capacity, demand-supply gap, and projected annual demand.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 2

    Market Share

    Market share is a percentage of the market that is occupied by a particular

    enterprise over a specified time period. It serves as a relative measurement against

    external benchmarks and a key indicator of the enterprise’s market competitiveness.

    Table 31

    Market Share Analysis of Fordalicious

    Yearly
    Demand- Market Share
    School Projected Annual
    Production
    Supply Gap
    Year Demand
    Capacity
    (b) Unit
    (a)
    Percentage
    (c)
    s
    (Table 27)
    (Table 29)
    (Table 30)

    2023-2024 646,715 636,347 12,960 237 20%

    2024-2025 659,484 648,252 13,608 266 22%

    2025-2026 672,724 659,418.4 13,658 295 24%

    2026-2027 686,404 672,395.68 13,709 325 26%

    2027-2028 700,478 685,772.72 13,759 358 28%

    Table 20 shows that there is an increase in the market share of the product in the

    succeeding years. The values in Table 20 were calculated using the following formulas:
    Formulas:

    PMS%= DSG or YPC (whichever is lower) x 100

    PAD

    Where: PMS%= Projected Market Share Percentage

    DSG= Demand – Supply Gap

    YPC= Yearly Production Capacity

    PAD= Projected Annual Demand

    PMSiU= PAD x PMS%

    Where: PMSiU= Projected Market Share in Units

    PAD= Projected Annual Demand

    PMS%= Projected Market Share Percentage

    You might also like