INTRODUCTION:

Thai cuisine has its roots in the ancient kingdom of saim which existed
from the 13th to the 19th century.The cuisine of saim was heavily
influenced by neighboring countries. Such as China, India and loas,as
well as by the culinary tradition of the kingdom of Royal court.

Over time, Thai cooking developed its own unique style, incorporating
local ingredients such as lemongrass, chilli papper,and coconut milk, to
create the delicious and dictinctive dishes they are enjoyed today.

With its aromatic spices, fresh herbs,and bold flavors, Thai cuisine has
become one of the most popular and beloved food cultures in the
world,the origins of thai cuisine can be traced back centuries, but it is
still enjoyed and celebrated in its modern form, both in Thailand and
around the world

Since the explosion in tourism to thailand in the 1980 ‘s thai food has
established a foothold as one of the world’s leading school of the
culinary arts,it is one of the 5 most popular food type.
 WHY THIS TOPIC INTERESTS YOU?

Moreover, thai cuisine has a rich history and culture that has influenced
its cooking techniques. He use of aromatic herbs and spices such as
lemongrass galangal, and kaffer lime leaves reflects the country ‘ s
tropical climate and lush vegetation.

Further, Thai cuisine is highly diverse, with regional variations in taste

and ingredients. From the creamy curries of the north to spicy and
sourdishes of the northeast and the fresh seafood of the south, Thai
cuisine offers a wide range of flavors and dishes to explore

Overall, Thai cuisine id fascinating because it offers a unique blend of

flavors, culture and history that is both delicious and educational.Thus,
it fasinate me.

What is your academic background of choosing this

topic and how you justify your answer?

The researcher academic background of being IDCA-04 (Intermediate in

culinary arts) student. This course is chosen by the researcher due to
various reason of culinary
arts. Thai cuisine offers a wide range of dishes that cater to different
tastes and presences.

There is always something for everyone. Some of popular Thai dishes

include Pad Thai, Tom yum soup, green curry and massaman curry.
Thai cuisine heavily relies on fresh ingredients Such as herbs, vegetable,
and spices.
 WHO WILL BENEFIT FROM MY RESEARCH?

First of all my research will be beneficial for me as I would get

opportunities of acquiring more knowledge regarding the “THAI
CUISINE”.

People who enjoy cooking and trying new recipes may find researcher
on THAI CUISINE
Useful in discovering new flavors and ingredients to incorporate into
their meals.

Chef and restaurants who specialize in Thai cuisine or who are

interested in incorporating Thai dishes into their menus may find the
research helpful in creating authentic and delicious dishes.

Those who write about food and culture may find research on THAI
CUISINE helpful in providing accurate and detailed information on the
history, and preparation of various Thai dishes.

PREVIOUS RESEARCH RELATED TO YOUR

AREA OF INVESTIGATION?

Research in this area of investigation has shown that, the investigation in

the Thai cuisine has led us to different online reviews written by many
different bloggers, chefs regarding how their experience went Thai
cuisine explores the history and cultural significance of Thai cuisine,
including its influences from neigboring countries and its role in Thai
society the nutritional value of Thai cuisine, particularly its use of herbs
and spices, and how it can contribute to a healthy diet.
Overall the unique culture and nutritional aspects of
Thai cuisine and its important in Thai society and beyond
 STATEMENT OF OBJECTIVES AND
HYPOTHESIS TO BE EXAMINED

WRITE YOUR RESEARCH / HYPOTHESIS

QUESTION

Q1: Does the spiciness level in Thai cuisine influence customer

satisfaction?
Q2: Can Thai cuisine be considered a healthy choice compared to other
popular cuisine?
Q3: Is the use of herbs and spices in Thai cuisine linked to health
benefits?
Q4: Would you like to eat Thai food?
Q5: Does the complexity of Thai flavors contribute to the appeal of the
cuisine to foreigners?
Q6: The popularity of Thai cuisine has led to the growth of Thai food
tourism and culinary schools?
Q7: Thai cuisine is known for it balance of sweet, sour salty and spicy
flavors?
Q8: Thai cuisine is one of the most popular and diverse cuisine in south
Asia?
Q9: Does the use of lemongrass in Thai cuisine have a significant impact
on the flavor profile?
Q10: Does the spiciness of Thai food affect the body’s metabolism and
digestion?
OBJECTIVES OF RESEARCHER HYPOTHESIS:
Thai cuisine is widely enjoyed and has gained popularity around the
world due to unique blend of flours, and emphasis on balance and
hormony in its dishes. This popularity is likely to vary among different
age groups, genders, and cultural backgrounds, with younger
generations and those with a more adventurous palate being more likely
to appreciate Thai cuisine. Thai cuisine, and personal preferences may
also play a role in determining the appeal of Thai cuisine.

1.Investigate the influence of specific ingredients: The researcher might

aim to explore the impact of certain ingredients, such as lemongrass,
galangal, or Thai chili peppers, on the overall taste and flavor profile of
Thai dishes. The hypothesis could be formulated to test whether the
presence or absence of these ingredients affects the perceived
authenticity or enjoyment of Thai cuisine.

2.Examine the health benefits of Thai ingredients or cooking methods:

Thai cuisine incorporates various herbs, spices, and vegetables that are
known for their potential health benefits. A researcher might develop a
hypothesis to investigate the medicinal properties of specific Thai
ingredients, such as turmeric or Thai basil. The hypothesis could be
designed to explore the potential antioxidant, anti-inflammatory, or
other health-promoting effects of these ingredients.

WHAT ARE THE LIMITATION OF YOUR HYPOTHESIS

QUESTIONS?

The limitations that could be faced during this project is the lack of
information regarding the research of previous work done by
researcher.

Sample bias:
The finding of a hypothesis-based study are only as
reliable as the sample population .If the sample used in the study is not
representative of the broader Thai population or lacks diversity, the
result may not be generalization to the entire Thai cuisine or its
consumers.
INFLUENCE OF GLOBALIZATION

Thai cuisine, like many other cuisines,

has been influenced by globalization, cultural exchanges, and fusion
with other cuisines. This can make it difficult to isolate and study
specific elements of Thai cuisine without considering the broader
culinary context.

To the address these limitations, researchers might consider employing a

mixed. Method approach, combining quantitative data (e.g: surveys,
sensory evalations) with qualitative research method (e.g: interviews,
thnography ) to gain a more comrehensive understanding of Thai
cuisine.

DETAILS OF INFORMATION/DATA COLLECTION

METHOD:
Different types of data collection are used, however two of the most significant and often
used types are as follow:

QUALITATIVE : Qualitative data can take the form of texts, photos, videos, and
audios, for example, you might be working with interview transcripts, surveys responses, or
recording from natural setting method that do not involve measurement or statistics. This
method is about “what” people think and they think so for example, consider a
convenience store looking to improve it’s patrange.

QUANTITATIVE: quantitative method emphasize objective measurements and the

statistical, mathematical, or numerical analysis of data collected through polls, quantitative
method to observe situations or event that affect people. One of the main. Characteristics
of this type of research is that the result can be depicted in numerical form. Its possible to
predict the future of a product or service and make changes accordingly.
 WHY THE ABOVE TYPES OF
INFORMATION/DATA COLLECTION ARE
IMPORTANT FOR YOUR RESEARCH?

The majority of research uses these techniques to analyze data.

To examine the data in a suitable and systematic fashion, most research

uses both qualitative and quantitative and the quantitative method. The
quantitative technique is employed since the objective based questions
are simple and generalizable.

The data was easily processed using numerical and statistical method.
When it come to qualitative research. Finding out how to analyze data
theoretically and obtaining any information needed for the study is
convenient for the researcher.

DETAILS OF DATA ANALYSIS METHOD:

HOW WILL YOU ANALYZE YOUR DATA?

 LITERATURE REVIEW?

CRITICAL REVIEW OF LITERATURE?

Central Thai Food Culture From a record during the period included in this
study (Phya Anuman Rajadhon, 1956), Thailand was divided into four regions, these
being the northern, north-eastern, central and southern regions, and the cultures of
the four regions overlapped with one another. Also, because of the wealth and
fertility of the Ayutthaya Kingdom (Sujachaya 2018a), people from other countries
were eager to visit and trade. In fact, as Vallibhotama (2011) describes, even before
the Ayutthaya period, due to the accessibility of Siam and earlier kingdoms, there
were a series of migrations and political relationships, as well as commercial and
cultural exchanges, with other ethnic groups and countries. Nonetheless, Sujachaya
(2018b) believes that historical evidence of Siamese food culture is scarce. For
instance, little evidence is available in the royal orders and literature of the early
Rattanakosin period, which often describe only lists of dishes instead of how foods
were cooked, served and consumed. Still, one of the best descriptions of local
consumption behavior is in Sepha Khun Chang Khun Phaen, a Thai epic poem
compiled by King Rama II et al., (2003) during the era of King Rama II (1767–1824).

https://brill.com/view/journals/mnya/23/2/article-p205_205.xml?
language=en#:~:text=available%20in%20the-,royal,-orders%20and
%20literature

In case of online courseware design, Sanders (2001) mentions that it must be envisioned in a
learning context. The student will learn from the Web page, but it can be a central locus of
learning such as it may be a side bar-a review session, extra help, or adjunct to the book or
classroom presentation and virtual simulation interface in the first page. In the fundamental
design considerations, Siegal (1997) emphasize that the third generation Web site is one
that invites the viewer into the site with lure and metaphors. They are none linear and
alluring. They should be attractive and interesting to get the viewer’s attention. Siegal also
notify that “no matter how important and content rich your message, if no one is going to
look at it, they’re not going to get the message”.
https://files.eric.ed.gov/fulltext/EJ989304.pdf

According to the World Health Organization (2001), one of the most common and important
health problems is the transmission of disease from infected food, with 8% to 10% of the 3
population at some point being affected. Also since 1970, the frequency of foodborne
diseases has increased by over 300%, with over 48 million cases and 3,000 deaths occurring
each year in the US (USDA, 2013).
https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_24_vol_8_5__2019_thailand.pdf
Central Thai Food Culture From
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Central Thai Food Culture From a record during the period included in this study (Phya
Anuman Rajadhon, 1956), Thailand was divided into four regions, these being the northern,
north-eastern, central and southern regions, and thecultures of the four regions overlapped
with one another. Also, because of the wealth and fertility of the Ayutthaya Kingdom
(Sujachaya 2018a), people from other countries were eager to visit and trade. In fact, as
Vallibhotama (2011) describes, even before the Ayutthaya period, due to the accessibility of
Siam and earlier kingdoms, there were a series of migrations and political rela-tionships, as
well as commercial and cultural exchanges, with other ethnic groups and countries.
https://www.researchgate.net/publication/343978276_Central_Thai_Food_Culture_and_Accu
lturation_During_World_War_ii_and_the_Vietnam_War#:~:text=witnessed%20two
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THEORY ON WHICH STUDIES BASED?

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the wealth and fertility of the
Ayutthaya Kingdom (Sujachaya
2018a), people
from other countries were eager
to visit and trade. In fact, as
Vallibhotama
(2011) describes, even before the
Ayutthaya period, due to the
accessibility of
Siam and earlier kingdoms, there
were a series of migrations and
political rela-
tionships, as well as commercial
and cultural exchanges, with
other ethnic
groups and countries.

IDENTIFY PROBLEMS, SHORT-COMINGS,

OR GAPS IN YOUR RESEARCH:

Lack of standardized terminology:

Thai cuisine has a vast array of unique ingredients,
flavors, and cooking techniques. However, the terminology used to
describe these elements may vary, leading to inconsistencies or
difficulties in conducting comparative studies or data analysis.

Limited focus on health and nutrition aspects:

Thai cuisine is known for its vibrant flavors, but there
may be a relative scarcity of research focusing on the nutritional aspects,
health benefits, and potential drawbacks of certain Thai dishes or
ingredients. Exploring the nutritional profile and potential health
implications could be an area for further investigation.

Accessibility of research findings:

Even if researchers conduct studies and make valuable
discoveries, there can be challenges in effectively disseminating their
findings to the wider audience, including the general public, culinary
professionals, and policymakers. Ensuring that research findings are
accessible and actionable is crucial for the advancement and application
of knowledge in the field of Thai cuisine.

FUTURE DIRECTIONS FOR RESEARCH

TIMESCALES OF COMPLETING THE THESIS?

Q:1) WHEN WILL YOU DECIDE YOUR THESIS TITTLE?

ANS:) I decide my thesis tittle on 18th of January.

Q:2) WHEN WILL YOU DECIDE YOUR THESIS

HYPOTHESIS?

ANS:) The thesis hypothesis will be determined during the

initial research phase.

Q:3) WHEN WILL YOU GET YOUR DATA?

Q:4) WHEN WILL YOU ANALYZE YOUR DATA?

ANS:)

Q:5) WHEN WILL YOU WRITE EACH CHAPTER OF YOUR

THESIS?
ANS:)

BUDGET?

HOW MUCH THIS RESEARCH WILL COST YOU?

FINDING AND
RECOMMONDATION/CONCLUSION?

BRIEFLY OUTLINE THE RECOMMONDATION

AND THE CONCLUSION FROM THE DATA
ANALYZE?