FACULTY OF CHEMICAL & PROCESS ENGINEERING TECHNOLOGY

BACHELOR OF OIL AND GAS FACILITY MAINTENANCE TECNOLOGY WITH

HONOURS

BVF 2294

CAPSTONE TECHNOPRENEURSHIP 1

MARKET SURVEY PROJECT

STUDENT NAME & ID:

MUHAMMAD AMIRUDDIN BIN MOHD RAIS (VA21012)

MUHAMMAD WIDAD ASFA SHAFIE (VA21031)

MOHAMAD AQID SYAFAAT BIN AMRAN (VA21020)

MUHAMMAD RASYDAN BIN MOHD RAHIM (VA21033)

LECTURER:

DR. MOHD NAJIB BIN RAZALI

1
TABLE OF CONTENT

NO. CONTENT PAGE

1. Introduction/Background/Literature Reviews 1

2. Objectives/Problem Statements/ Issues 1

3. Environment Regulations/Law (If Available) 2

4. Global/Region/National Demands 2-3

5. Application of the projects/ products/services 3-4

6. Process Synthesis Route / Manual Operation 4-5

7. Market Demand/Economic Analysis/Production Cost/Competitors 6-9

Price/Brand and Market Price
8. Conclusion 10

9 Product Contact and Information 11

10 References 12

2
INTRODUCTION/BACKGROUND/LITERATURE REVIEWS

Metatarsal Guard Safety Footwear

A certain kind of personal protection equipment (PPE) is metatarsal guards. Stated differently,
they serve as a barrier against large objects falling, rolling, or otherwise impacting the top of
the foot and causing injury. For work safety shoes, metatarsal guards are made of synthetic
materials, lightweight composites, steel, or aluminium to assist reduce injuries. The metatarsal
bones in your foot are prone to injury because the front of the foot sticks out beyond the body
line. This is an easy way for a rolling or falling object to collide with your foot. If you rub the
top of your foot with your hand, you can feel the unprotected metatarsal bones right next to the
surface of the skin. Notice how close the bones are to the skin and note that there is virtually
no flesh, muscle, or fat, protecting the bones in this part of your body. With a metatarsal guard,
your hooves are receiving maximum protection from a simple plate being put in your safety
footwear to help prevent any type of foot injury.

OBJECTIVES

• Protect the top of the foot from heavy weights that may cause injuries by heavy items
falling, dropping, or rolling onto the top of the foot
• Provide an extra layer of safety against acute injuries and crushing.

PROBLEM STATEMENTS

• Do not have protection equipment to provide extra safety against injuries and crushing.
• Cannot absorb impact energy from falling object

1
ENVIRONMENT REGULATIONS/LAW
ISO 20346:2014 - Personal protective equipment - Protective footwear

ISO 20347:2012 - Personal protective equipment - Occupational footwear

ISO 45001:2018 - Occupational health and safety management systems

• ISO 20345:2011 S1P M SRC:

- "S1P" indicates the basic safety features, including toe protection and penetration
resistance.
- "M" denotes metatarsal protection.
- "SRC" indicates slip resistance on ceramic and steel surfaces.
• Occupational Safety and Health Laws:
- Occupational safety and health (OSH) laws typically require employers to assess
workplace hazards and implement measures to protect workers. “When there is a
risk of injury to the metatarsals, employers may be obligated to provide appropriate
PPE, including safety footwear with metatarsal protection.”

GLOBAL/REGION/NATIONAL DEMANDS

Global Demand
The global demand for safety footwear is influenced by industrial growth, manufacturing
activities, and workplace safety regulations. As globalization continues, the demand for
standardized safety measures, including appropriate footwear, may see an increase.

Regional and National Demand

Regional and national demands for metatarsal guard safety footwear can vary based on the
industrial landscape, regulatory environment, and economic activities. Countries or regions
with heavy industries, construction projects, and manufacturing sectors are likely to have
higher demands.

2
 MARKET DEMANDS

Worker Training Employers globally are increasingly recognizing the importance of

and Compliance proper training for workers on the correct usage and maintenance of
safety footwear. Compliance with safety regulations and standards is
a crucial aspect of occupational health and safety programs.

Industry-Specific Certain industries, such as construction, mining, heavy manufacturing,

and welding, have a higher demand for metatarsal guard safety
footwear due to the nature of the work and associated risks.

Education Education and training programs may also contribute to the

understanding of the importance of such protective gear.

Insurance Some insurance providers or workplace safety programs may

Requirements recommend or require the use of metatarsal guard safety footwear to
mitigate the risk of foot injuries and associated claims.

APPLICATION OF THE PROJECTS/ PRODUCTS/SERVICES

Oil and gas industry

Metatarsal guard safety footwear plays a crucial role in providing protection for workers in the
oil and gas industry. The oil and gas industry involves various hazards, including heavy
equipment, falling objects, sharp objects, and the potential for impact and compression injuries.
Metatarsal guard lace-up safety footwear, adhering to standards such as ASTM F2413, emerges
as a proactive solution to enhance workplace safety. The added protection against impact,
compression, and other hazards makes these boots an essential component of a comprehensive
safety program in such work environments.

1. Multifunctional Design, Metatarsal guard safety is designed to be versatile, suitable for

various tasks in the oil and gas industry, including drilling, construction, maintenance,
and other field activities.

2. Providing an additional layer of protection for foot. This is especially important in oil
and gas environments where heavy objects may be present, and the risk of impact
injuries is high.

3. Multifunctional Design, Metatarsal guard safety is designed to be versatile, suitable for

various tasks in the oil and gas industry, including drilling, construction, maintenance,
and other field activities.

3
 4. The lace-up design allows for a customized fit, ensuring the boots are snug but not too
tight and lightweight.

5. Easy to clean and maintain, especially considering the exposure to oil and other
substances. This is important for hygiene and to ensure the longevity of the footwear.

6. With adjustable features, such as straps or laces, to ensure a secure and comfortable fit.
This helps prevent the covers from slipping off during work.

MANUAL OPERATION

Product 1 – Metatarsal Guard Safety Footwear

1. Inspect the Shoes:

Check the footwear for any obvious wear, damage, or defects before putting it on. Make
sure the metatarsal guards are in place correctly.

2. Set Up the Workspace:

Choose a spotless, dry space to put on your safety shoes. Check that there are no objects
or material in the way that could trip you over.

3. Loosen the laces:

If the shoes have laces, untighten them just enough so that your foot can fit comfortably
inside the shoe covers.
4. Insert Foot:
Grab the shoe cover's flap and spread it apart just enough so that your foot fits
comfortably within. Make sure your foot is positioned inside correctly.

5. Adjust the Metatarsal Protector:

Check the metatarsal guard's placement. The metatarsals on the top of your foot should
be covered by it. Adjust as needed.

4
 6. Tighten the laces tight:
Starting at the bottom and working your way up, start lacing the shoes. Make sure the
laces are just tight enough to allow for proper circulation.

7. Double Verify Fit:

After tying the laces, take a few steps and stand up to make sure the shoes are secure
and comfy. Be aware of any sore spots or discomfort.

8. Secure the Laces:

To keep the laces in place, tie a double knot or any other safe technique. Any extra lace
should be tucked in to prevent trip risks.

9. Check Fit Frequently:

To ensure continued protection and comfort during your job, check the metatarsal
guard's position and the tightness of the laces on a regular basis.

Tips

• When it comes to the metatarsal guard safety footwear you are wearing, always follow
the manufacturer's directions.
• If your shoes are worn out or damaged, replace them right once because inadequate
protection can cause accidents.
• If your workplace's safety regulations require the use of additional personal protective
equipment (PPE), think about deploying it.
• Make sure you comply by any safety standards or employer special guidelines or
procedures.
• Always keep in mind that safety comes first and that wearing protective shoes correctly
is essential to avoiding accidents at work.

5
MARKETING PLAN

Product marketing is very much needed as it shows by our company intention to marketing the
product. Our company marketing plan is to show everyone how our company will beat all the
competitor who involved in the oil and gas industry and will enter all the market with the
affordable price.

We have got ready our advertising plan also. We have many plans to advertise our product
Through advertising design, has provided an outline of how we develop our products. Cash
and manpower must be adequately cared for to avoid spending more and wasting assets. We
can also evaluate exhibiting prerequisites related to money to organize each use.

In this way, marketing operations are very valuable for new organizations to make
arrangements before advertising their items to their specific target ads and also to choose
money-related assistance with the demand for asset profits

MARKET DEMAND

• These products are still insufficient on the market today

• Must invest in safety measures to comply with regulation compliance.
• Prioritize safety to manage and mitigate the risks associated with these activities.
• Companies that prioritize safety build a positive reputation, which can lead to increased
customer trust and loyalty.

6
ECONOMIC ANALYSIS

Economic analysis is a crucial component of business planning as it helps assess the economic
environment in which a business operates. Understanding economic factors enables businesses
to make informed decisions and develop strategies that align with prevailing economic
conditions.

1. Market Trends
• Consumer Behaviour: Analyze how consumer behaviour is influenced by
economic factors such as income levels, employment rates, and inflation.
Changes in consumer spending patterns can impact demand for products or
services.

• Industry Trends: Understand broader trends within the industry, including

growth rates, technological advancements, and shifts in consumer
preferences. This information helps businesses position themselves
strategically.

2. Employment and Income Levels

• Unemployment Rates: A high level of unemployment can signal economic
downturns, affecting consumer spending and business revenue.

• Income Distribution: Understand income distribution patterns to tailor

products or services to specific market segments. Different income groups
have varying consumption patterns.

3. Government Policies and Regulations

• Fiscal Policies: Analyze government spending, taxation policies, and
subsidies. Changes in fiscal policies can impact business costs and
consumer disposable income.
• Monetary Policies: Understand central bank policies, interest rate
decisions, and their effects on the availability of credit and investment.

7
 4. Technological and Innovation Trends
• Digital Transformation: Assess how technological advancements impact
the industry and create opportunities or threats. Embrace innovation to stay
competitive in a rapidly evolving business landscape.

5. Environmental and Social Considerations

• Sustainability: Evaluate the business's environmental impact and consider
how sustainability practices align with economic trends and consumer
expectations.
• Social Trends: Consider demographic shifts, cultural changes, and social
movements that may influence consumer behavior and market demands.

COMPETITOR

• Alibaba/Amazon/Shoppe

Alibaba/Amazon/Shoppe Our Company

Cheap price Cheap, affordable

RM40-50 RM35

Quality Quality guaranteed

Easy to buy Ready stock and fast delivery

8
PRODUCTION COST

In essence, we purchase these products in quantity and resell them to other customers at a
different price. This is how we market these products. There is no requirement for running or
manufacturing costs. The expenses only cover the cost of the completed product and any
marketing expenses incurred for attracting customer interest.

Price Sale/Per item RM35

Cost Product/Per item RM15

Gross Profit RM20

Comission RM10

Utilities RM5

• Internet
• Advertising

Profit Margin RM5

9
CONCLUSION

In conclusion, this business plan outlines a comprehensive strategy for our company to thrive
in the dynamic marketplace. Through meticulous research, strategic planning, and a dedication
to innovation, we believe that our business is poised for success. We express unwavering
confidence in the potential of our company. Our team, guided by a shared vision, is poised to
overcome challenges and seize opportunities. The collaborative efforts of our talented
individuals will drive the realization of our goals and position our team as a leader in the
industry oil and gas.

10
PRODUCT CONTACT AND INFORMATION

Product 1- Metatarsal Guard Safety Footwear

Company Name: QINGDAO SHIELD SAFETY TECHNOLOGY CO., LTD.

Address: Rm B 904, No. 467 Middle Changjiang Road, Huishang International, Huangdao,
Qingdao, Shandong, China

Telephone: 86-532-86109391

Mobile Phone: 86-18660623899

Website: https://uniflamesafe.en.made-in-china.com/

11
REFERENCES

1. Mining industrial workman safety shoes with COVERUFA048. Made. (2010, March
10). https://uniflamesafe.en.made-in-china.com/product/KXBmNYoVGOWS/China-
Minning-Industrial-Workman-Safety-Shoes-with-Coverufa048.html
2. OSHA Field Safety and Health Management System (SHMS) manual - Chapter 8.
Occupational Safety and Health Administration. (2011, August 13).
https://www.osha.gov/shms/chapter-8
3. Safe-Gard. (1BC, November 30). What is a metatarsal guard? Safety Shoes &
Work Boots - Top Brands & Best Features. https://www.safgard.com/blog/met-
guarding-your-feet-every-step-of-the-
way#:~:text=Metatarsal%20guards%20are%20a%20form,the%20top%20of%20the%
20foot.
4. Home. Durable Shoe and Boot Covers - Safety Company. (n.d.).
https://www.safetycompany.com/categories/foot-protection/shoes-and-boot-
covers/#:~:text=These%20covers%20provide%20an%20additional,covers%20are%2
0the%20reliable%20choice.

5. Economic Analysis and corporate strategic planning - JSTOR. (n.d.).

https://www.jstor.org/stable/23486163

12