Professional Documents
Culture Documents
Postwar Artistic Engagement
Postwar Artistic Engagement
ARH 391
14 November 2019
In postwar history, there have been many compelling examples of artists directly
engaging with the changing social, cultural and political circumstances surrounding them during
the period of time in which they are producing their works. The artistic response can be as overt
as Mary Beth Edelson’s feminist critique on female artistic recognition in 1972 with Some Living
American Artists/The Last Supper or, later, Barbara Kruger’s 1989 reaction to the battle for
women’s reproductive rights with her photographic silkscreen on vinyl Untitled (Your Body is a
Battleground).1, 2 In the same year, the complexities of Adam Rolston’s appropriation of one of
Barbara Kruger’s other works (and Descartes’s meditation) with his offset lithograph, I Am Out,
Therefore I Am became “a declaration of sexual politics.” (102).3 Finally, The Guerrilla Girls
use blatant visuals to expose inequities and corruption within the modern art world and society
by proxy. A present day example has in fact been installed in front of the Museum of Modern
Art in New York as of the 13th of November, 2019 in the form of . “MoMA should kick Leon
Black & Glenn Dubin off its Board immediately, drape the Black & Durbin Galleries in black, &
put up wall labels explaining why,” reads the ad on a phone booth opposite the museum. “The
Guerilla Girls volunteer to help write those labels.” (artnet).4 Each of these pieces is a direct
interpretation and reaction to the society, politics and culture surrounding the artist. The
messages expressed within them are telling about the relationship between art and the world
The first wave of feminism evolved around women’s suffrage in the 1920’s, while the
second wave involved women’s fight for equality in all other aspects of society, bringing forth
the Feminist Art Movement inwhich Mary Beth Edelson played an integral role. The world was
changing, and it became clear that the white heterosexual male experience could no longer be the
universal perspective within the art community or the world. There was a space created --not
without undue force-- for eager and innovative female artists to step out of the shadows and
share the female perspective. In Norma Broude and Mary D. Garrard’s book, The Power of
Feminist Art: The American Movement of the 1970's, History and Impact, it stated that “The goal
of feminism, said early spokeswomen, was to change the nature of art itself, to transform culture
in sweeping and permanent ways by introducing into it the heretofore suppressed perspective of
women.”5 (10) As was pointed out, this was a rather simplistic and utopian vision regarding the
idea that a singular female vision ever existed, yet the attitudes towards the question as to
whether women ever had or ever would create aesthetically or historically significant art was a
guantlet thrown. In the 1970’s there were women like Mary Beth Edelson who were ready with
a response, “motivated to create imagery that would literally bring women artists, for the first
Some Living American Artists/The Last Supper, or SLAWA as Edelson refers to it, was her
Dada-ist move to not only take a humorous jab at the male dominated art world and male
dominated religion, but to acknowledge more than 8o female artists whose faces were
superimposed over the faces of Christ and his disciples.7 It challenged and humourously
perverted the patriarchal historical account of The Last Supper. It is cut and pasted gelatin silver
prints with crayon and transfer type on printed paper with typewriting on cut and taped paper.
As stated by Kat Griefen in her recent article on Edelson in The Brooklyn Rail, “As early as
1972, Edelson printed SLAWA in an edition, making it readily available for wide distribution as
she understood the work’s great potential for instigating future connections and opportunities. In
the pre-internet world SLAWA served as a map or archive for women artists looking for each
other. Curators also came to know the names and faces in the print as it hung in homes, studios,
and offices across the United States and abroad. In the 1970s, SLAWA, in combination with Lucy
Lippard’s Women Artist Slide Registry of more than 600 images, was evidence of women
artists’ greatness, or at least their existence.”8 It was of utmost importance to the progression and
acceptance of women into the enclaves of artistic canon and significance. Meanwhile, the mass
production of the piece into posters which were circulated throughout the country provided
existing and up-and-coming artists a visual “who’s who” amongst the feminine ranks,
1989 was a year which found Barbara Kruger producing Untitled (Your Body is a
Battleground) in support of women’s reproductive rights and freedom for the Women’s March
on Washington. The years since the Roe v. Wade saw antiabortion laws diminishing hard won
rights.9 (web) Kruger’s visual form of combat in her signature bold style of white-on-red Futura
Bold Oblique lettering cropped and juxtaposed across a demure repurposed photo from some
mid-century American print source. The face, split in half on the vertical line with left side
positive and right side negative exposures denoting the sharp divide in the realm of public and
political opinion on abortion. Directly addressing issues at hand, Kruger’s “works address issues
of power, pleasure, ambition, commerce, culture, and gender, and have for forty years exerted a
Kruger guides the discourse head on with her works, yet always manages to deftly execute her
works at many different levels left for the viewer’s interpretation. In fact, her work left such a
visual impact that both her style and images have been repeatedly appropriated for other
purposes.
One such example of the appropriation of Barbara Kruger’s work occurred in 1989, as
well, but in deference to the ongoing AIDS epidemic besieging the United States while those in a
position of power remained silent. In conjunction with ACT UP (AIDS Coalition to Unleash
Power), Adam Rolston played an integral role in producing propaganda art work to assist in the
fight against AIDS. Specifically, Barbara Kruger’s work had previously taken “a swipe at
swapped out the power dynamic to one of sexual identity in I AM OUT, THEREFORE I AM.
Both statements speak truth to power. Boldly. This was essential for the work of the artists
working with ACT UP. Visibility lends voice to those least in a position to fight. A chorus of
Finally, the feminist activist artists the Guerrilla Girls take the spotlight off of themselves
throught their predilection for masks and continued dedication to anonymity. This affords them
the ability to maintain an unyeiding focus on the issues they wish to expose without fear of
repercussions. They “use facts, humor and outrageous visuals to expose gender and ethnic bias
as well as corruption inpolitics, art, film, and pop culture. We undermine the idea of a
mainstream narrative by revealing the understory, the subtext, the overlooked, and the downright
unfair.”12 (web) Such is the case in their current work, which is an advertisement placed on a
telephone booth in front of the Museum of Modern Art in New York City which has eliminated
the ability for the institution of MoMA or its trustees to feign further ignorance in regards to
board members and financiers Leon Black and Glenn Dubin who had maintained professional,
financial and personal ties with now deceased Jeffrey Epstein following his conviction. The art
activist poster reads, “Advice to the Museum of Modern Art about BIG donors with BIG ties to
Jeffrey Epstein: MoMA should kick Leon Black and Glenn Dubin off its Board immediately,
drape the Black and Dubin Galleries in black, & put up wall labels explaining why. The
Guerrilla Girls volunteer to help write those labels,” and features the image of a screaming
gorilla mask at the bottom. The activist group Art in Ad Places has acknowledged their
collaboration with the Guerrilla Girls to ensure that their message would be heard.13
The importance of artists continuing to educate, illuminate and stimulate the public
visually, cannot be underscored enough. In the case of the feminist art movement, artists played
a fundamental role in not only the liberation of themselves from the prior self-imposed restraints
of the art world, but that of the women of the world. The awareness that the “female artist” was
not a unicorn sighting in the wild, but there were at least eighty others acknowledged and
identified within Mary Beth Edelson’s Some Living American Artists/The Last Supper.
Perspectives were shifted through the prolific amount of Barbara Kruger’s works, and battle lines
deliberately drawn as she called a spade a spade within her piece Untitled (Your Body is a
Battleground). Her powerfully emphatic and concise messages and bold aesthetic hold the
viewer hostage, not to be ignored or soon forgotten. Adam Rolston’s I AM OUT, THEREFORE
I AM used identical tactics to Kruger (imitation is the greatest form of flattery), insistent for the
viewer to see and accept the message being conveyed. It begged for action and
acknowledgement at a time when people were dying at an accelerating rate and the best weapon
activists had for change was through art, as well. Fast forward to today, which sees the Guerrilla
Girls continuing in the same vein of not only their own previous work, but those who preceded
Whether it has been the under-representation of female artists, AIDS-infected individuals, or the
elite maintaining positions of influence and power despite criminal ties or questionable activities,
artists are not only in a position to respond directly through their works to the social, political,
cultural conditions surrounding them, but they become the watch dogs for and of the citizenry.
They find their power in truth; they unearth the truth in power.