Job Description

Job Title: Sponsorship Manager (Spain)

Department: Brand Marketing
Reporting to: Head of Sponsorship
Date: March 2018

Purpose of Job:

Reporting to the Head of Sponsorship the Sponsorship Manager will take full responsibility for the portfolio of high
profile sponsorships. The purpose is to continually develop, plan and implement the sponsorship strategy, seeking to
effectively utilise budgets and create integrated campaigns that appeal to existing and prospective players. As a
Sponsorship manager it will be your responsibility to ensure every opportunity to promote the brand is maximised.
You will lead a team of Sponsorship Account Managers, ensuring they progress their skill set in delivering effect
sponsorship campaigns within the portfolio. The Sponsorship Manager will work in partnership with the Head of
Sponsorship to evolve the existing sponsorship portfolio, assess new opportunities and develop strategies across
specific territories.

Key Responsibilities & Accountabilities:

• Develop long-term strategic relationships with sponsors and partners, as well as with internal stakeholders
• Understand the challenges and objectives to ensure that sponsorship is relevant and integrated with overall
business strategy.
• Manages their team to complete the day to day operational requirements of campaign management from
development to execution to post implementation review
• Make recommendations on new commercial opportunities as well as exit plans, where appropriate
• Assist the negotiation of partnership and sponsorship deals
• Proactively develops the skill sets of the team members to take full ownership of each sponsorship
• Manage agencies and suppliers to ensure project objectives and sponsorship strategy is achieved
• Work with wider Brand, Marketing & Analytics team to identify new ways to integrate and use sponsorships
as a catalyst for marketing
• Ensure the team’s activity is delivered within budget and continuously looks for efficiencies
• Communicates current sponsorship activities internally at a mid and senior level
• Ensures that sponsorships are evaluated and comply with strategy / targets

Essential Criteria:

• Previous relevant experience both within brand marketing as well as identified sponsorship field (gaming
and/or sport)
• Excellent understanding of brand
• Strong experience and competency in all marketing disciplines (ATL, BTL, Digital, Experiential, Media)
• Excellent communication, negotiation and influencing skills
• 'can-do' attitude
• Excellent relationship building skills
• Demonstrate strategic ability and commercial thinking
• Manages a team effectively
• Analytic competency to review all sponsorships

Desirable Criteria
• Fluent in Spanish

Win Technologies (UK) Limited provides support services to Betway and is a proud member of the Betway Group.
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Person Specification:

• Experience in delivering & devising multi-platform branding & engagement strategies

• Excellent organisational skills
• Excellent analytic skills
• Strong proposal and presentation skills
• Excellent communication skills both written and verbal
• Confident presenting to all stakeholders
• Ability to build relationships with key stakeholders internally and externally
• Devising & pitching creative content for consumer campaigns and events
• Outstanding attention to detail
• Ability to delegate effectively
• Enjoys the challenge of undertaking large-scale, high profile projects.

This job description is not intended to be an exhaustive list of responsibilities. The job holder may be required to
complete any other reasonable duties in order to achieve business objectives.

Win Technologies (UK) Limited provides support services to Betway and is a proud member of the Betway Group.
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