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In terms of the overall user experience, the website's design, navigation, and content should all be

considered. Reviewing Urban Pup's website in-depth to make sure it is optimized for search engines,
mobile-friendly, and user-friendly is what I would advise.

Regarding the possible problem with the homepage's images, it's important to be clear. A high bounce
rate may result from unclear and poorly presented images that do not clearly highlight the products
being sold. It would be best to optimize the homepage by including crisp, descriptive images of their
best-selling products. From the moment they browse Urban Pup, visitors should be able to quickly
understand what the website has to offer.

Additionally, in order to raise your product pages' search engine rankings, you must optimize them with
pertinent keywords. Urban Pup's product visibility can be greatly increased by carrying out keyword
research specifically for those products and incorporating those keywords into the product descriptions.

Finally, examining the web page entries, content strategies, or manuals about dog fashion trends,
maintenance advice, or styling concepts could improve the user experience as a whole. Not only does
this kind of content keep users interested, but it also helps to raise search engine rankings.

To improve the user experience overall, my strategy would be to perform a thorough website audit,
optimize for pertinent keywords, improve the homepage with lucid product images and descriptions,
and add interesting content.

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