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Customer Segments:

 Commuters and drivers in flood-prone areas.

 Residents of Manila and surrounding regions.

 Individuals who rely on public transportation.

 People who prioritize safety and efficiency in their daily commutes.

Customer Jobs:

 Safely and efficiently reach their destination during rainy seasons.

 Avoid hidden dangers such as open manholes and submerged objects.

 Minimize health risks associated with floodwaters.

 Stay informed about alternative routes and flood conditions in real-time.

Pains:

 Risk of accidents and injuries while crossing flooded streets.

 Inconvenience caused by traffic congestion.

 Lack of real-time information about flood conditions.

 The fear of contracting illnesses like leptospirosis and fungal infections.

Gains:

 Safe and convenient commute during flood-prone conditions.

 Reduced risk of accidents and health issues.

 Real-time updates on flood conditions and alternative routes.

 Improved peace of mind and confidence in daily commutes.

Value Map:

Product and Services:

 "Flood Finder" smartphone application.

 Real-time flood mapping with notifications.

 Alternative route suggestions.

 Safety alerts and tips.

 Community reporting feature.

 User-friendly interface.

Pain Relievers:
 Minimize the risks associated with flooded roadways.

 Improve daily commute safety.

 Provide timely information to avoid accidents.

 Reduce the inconvenience of traffic congestion.

 Alleviate the fear of contracting waterborne illnesses.

Gain Creators:

 Empower users to make informed commuting decisions.

 Enhance overall well-being and peace of mind.

 Save time and reduce stress during commutes.

 Build a sense of community by allowing users to contribute information.

 Improve the quality of life by providing a reliable solution.

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