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  • Nu Catalogue 2023 Final

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    hossam.s.mahdi
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    This document provides an overview of Arafa Furniture's 70 year history and vision for the future. It discusses how Arafa was founded in 1952 and has become a leading furniture supplier in Egypt, introducing innovative contemporary designs. The third generation now leads the company and has expanded its reputation internationally. It also introduces the new Nu sub-brand which draws inspiration from the journey of migratory birds to connect Egyptian and Swedish culture through contemporary design. The document provides images of various furniture collections that exemplify Arafa's blending of traditions. It concludes by announcing a new collaboration with Dutch designers called Van Du to revive the spirit of historic Netherland painters.

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    This document provides an overview of Arafa Furniture's 70 year history and vision for the future. It discusses how Arafa was founded in 1952 and has become a leading furniture supplier in Egypt, introducing innovative contemporary designs. The third generation now leads the company and has expanded its reputation internationally. It also introduces the new Nu sub-brand which draws inspiration from the journey of migratory birds to connect Egyptian and Swedish culture through contemporary design. The document provides images of various furniture collections that exemplify Arafa's blending of traditions. It concludes by announcing a new collaboration with Dutch designers called Van Du to revive the spirit of historic Netherland painters.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Download as pdf or txt
    5 views65 pages

    Nu Catalogue 2023 Final

    Uploaded by

    hossam.s.mahdi
    This document provides an overview of Arafa Furniture's 70 year history and vision for the future. It discusses how Arafa was founded in 1952 and has become a leading furniture supplier in Egypt, introducing innovative contemporary designs. The third generation now leads the company and has expanded its reputation internationally. It also introduces the new Nu sub-brand which draws inspiration from the journey of migratory birds to connect Egyptian and Swedish culture through contemporary design. The document provides images of various furniture collections that exemplify Arafa's blending of traditions. It concludes by announcing a new collaboration with Dutch designers called Van Du to revive the spirit of historic Netherland painters.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 65

    FROM THE PAST

    TO THE FUTURE.
    FROM YESTERDAY
    TO TODAY.
    TOWARDS
    TOMORROW
    ARAFA’S
    70 YEARS
    ARE PROJECTED
    HAJJ ARAFA FORWARD,
    FOUNDER OF ARAFA FURNITURE EXPLORING
    1922 - 1994 WHAT COULD BE
    AND SHARING
    WHAT WILL BE.
    About Aly Arafa
    Founded in 1952 Arafa is one of the leading Aly Arafa has inherited the core principles
    supplier of high quality furniture in Egypt. of the group with sincere consideration of
    customer service and high end product
    In 1990 Aly Arafa was introduced as a sub quality.
    brand introducing totally innovative choices
    for the contemporary designs. Thanks for In addition to the widespreading through
    the potentials of the third generation that the local market, our reputation crossed
    lead Aly Arafa to be widely admitted as the borders to Arabic countries where we
    a remarkable brand that offering unique furnished many luxurious spaces in KSA,
    trends. UAE, Bahrain & Kuwait.
    Nu
    About Nu
    mindset Nu has inspired both the name and spirit its contemporary designes and delightful

    start
    from the intercontinental journey travelled colors.
    yearly by this tiny but strong bird.

    identity In Egypt where this beautiful bird enjoys


    Thus a unique spirit has been born in Aly
    Arafa, the longstanding foundation in the
    the warm winter every year, it’s known as furniture market in Egypt.
    Abo fasada. While in summer it travels
    back to Sweden where they call it as Nu brings Egypt & Sweden closer to each
    kuckerella. other than any time before.

    Through this long seasonal journey, Thanks for kuckerella.


    kuckerella or Abo fasada, connects the
    culture values of both Egypt and Sweden
    together.

    Nu ,which means Now in Swedish,


    works to reflect that wonderful blend
    between the two great cultures through

    #Nuisnow
    AND NOW...
    PEDRO
    PEDRO
    ROVER
    ROVER
    AMBIANCE
    AMBIANCE
    KANZ
    KANZ
    ORION
    ORION
    LUINI
    LUINI
    LUINI PRIME
    LUINI PRIME
    ORBIT
    ORBIT
    VALLE
    VALLE
    FUSION
    FUSION
    LUCA
    LUCA
    BOULEVARD
    BOULEVARD
    AURORA
    AURORA
    NORMAN
    ENZO
    MAISONETTE
    MAISONETTE
    FIKA
    FIKA
    ALPINE
    ALPINE
    unveiling
    Aly Arafa
    Introducing Van Du collection by collaboration with remarkable Dutch designers.

    Van Du revives the spirit of the great historic painters of Netherlands.

    Displyed exclusively at

    Heliopolis Branch
    ALPINE
    KLASS
    ESSENCE
    ESSENCE
    SEE THROUGH
    SEE THROUGH
    LUXE
    LUXE
    SABRINA
    LEVEN
    CARLA
    FATIMA
    FATIMA
    FATIMA
    FATIMA
    CAPITAL
    CAPITAL
    ANDY ROSE
    ANDY ROSE
    SCANIA
    TIJDLOOS
    TIJDLOOS
    NORDIC
    FREDA
    New Cairo Branch: 383, 385 North Teseen infront of Water Way white 2 | Mob:+201027037000
    Mivida Branch: Parsel 41 (D-03) Boulevard | Mob: +201010362373
    Heliopolis Branch: 14 Nabil El Wakkad St. Heliopolis, Cairo | Mob: +20106551688, Tel : +224157650
    Sweden design house: ARAFA Möbler Storegardsvagen, 31B LGH 1202 549 38, Skövde, Götaland County |
    Tel:+46765653865
    Email: Info@arafafurniture.com
    Factory: Building 702, third settlement, Industrial zone, Cairo, Egypt

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