Reach Out Online Influencer for Hosting Giveaway on Instagram

Objective

- To reach out social media influencers specifically on Instagram

- To build referral traffic

- To boost business exposure

How to do

A. Non-Client Based Email Reach Out

1. Lead Research - Look for social media influencers, preferably a shoulder niche leads to our
business like designers.
2. a. Via Email - Check out if they have websites and gather their email address. Send an email
proposal out of those leads for influencers.
b. Via Instagram DM - If they don’t have email address displayed on their website, check out if
they Instagram profile. Follow influencers profile and send a proposal through Direct Message.
3. After sending proposal add “WAITING FOR RESPONSE – COLD EMAIL” label.
4. If the prospect has no response after 1 week, then send him a follow-up email and remove
“WAITING FOR RESPONSE – COLD EMAIL” label and add “FOLLOW UP EMAIL SENT – COLD
EMAIL”.
5. If the client didn't respond to the follow up email, add “INFLUENCER UNRESPONSIVE – COLD
EMAIL” and remove “FOLLOW UP EMAIL SENT – COLD EMAIL”

B. Client Based Reach Out

1. Gather all the email address of our previous customers.

2. Check out if those customers have an Instagram account and gather their profiles for reach out.
3. Follow customers Instagram profile.
4. Send a proposal for hosting giveaway through Direct Message.