Professional Documents
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RM01
RM01
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Research Methods : Lecture 01
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Research Methods: Lecture 01
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Ma;T - Researcher
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Creswell (2014)
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Appendix:
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Research Methods : Lecture 01
What is research?
RM
Theory of how RESEARCH should be undertaken
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Research Methods : Lecture 01
Types of research
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Research Methods : Lecture 01
Applied Research:
That is research accessing and using some part of the research
communities' accumulated theories, knowledge, methods, and
techniques, for a specific, often commercial, or client driven
purpose (good/process)
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Research Methods : Lecture 01
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Research Methods : Lecture 01
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Research Methods : Lecture 01
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Research Methods : Lecture 01
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Research Methods : Lecture 01
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Research Methods : Lecture 01
Quantitative Research
Quantitative research tries to quantify the variation in a
phenomenon, situation, problem or issue
Information is gathered using predominantly quantitative
variables and analysis is geared to ascertain the magnitude of
the variation
Qualitative Research
Purpose of the study is primarily to describe a situation,
phenomenon, problem, or event
Information is gathered through the use of variable measured
on nominal or ordinal scales (qualitative measurement scales)
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Research Methods : Lecture 01
They will favour methods such as surveys and experiments, and will
attempt to test hypotheses or statements with a view to generalising
from the particular. This approach typically concentrates on measuring
or counting and involves collecting and analysing numerical data and
applying statistical tests.
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Research Methods : Lecture 01
Qualitative Research-unstructured
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Research Methods : Lecture 01
Go to next pg
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Research Methods : Lecture 01
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Research Methods : Lecture 01
Find more..@
• Google Scholar
• Emerald Research Zone
The Research Zone is a section of Emerald
Includes How to... guides with information on methods and methodologies
Access the Research Zone under Resources (left menu)
• International Encyclopedia of the Social & Behavioral Sciences
The encyclopedia comprises 4000 articles in the social and behavioral sciences
Browse articles and compare methods used
Search using key words in the All fields search box, in This Journal/Book
• Methods Search - ScienceDirect
Search ScienceDirect using the Methods Search application
Target the search to methods, materials and experimental procedures
Access Applications from the top toolbar within ScienceDirect
• SAGE Research Methods Online (SRMO)
SRMO is an online tool to assist in understanding methods
Over 1400 methods terms and a methods map to show relationships
Contains links to books, dictionaries, journal articles, handbooks and videos
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Research Methods : Lecture 01
Purposiveness
Eg:
A manager focuses on increasing the commitment of employees
to the organization.
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Research Methods : Lecture 01
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Research Methods : Lecture 01
Testability
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Research Methods : Lecture 01
Replicability
Eg:
If a certain finding from a research in a particular organization
is similar to the findings from another organization after
conducting the same research credibility and the confidence of
the scientific nature of the research is enhanced.
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Research Methods : Lecture 01
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Research Methods : Lecture 01
Objectivity
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Generalizability
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Research Methods : Lecture 01
Parsimony
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References
• Kumar, R. (2011). Research methodology: A step-by step guide for beginners.
London:Sage Publications.
OECD (2002) Frascati Manual: proposed standard practice for surveys on research and
experimental development, 6th edition. Retrieved 27 May 2012
from www.oecd.org/sti/frascatimanual
J. Scott Armstrong and Tad Sperry (1994). “Business School Prestige: Research versus
Teaching”. Energy & Environment 18 (2): 13–43.
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