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GLAMOROUS LIPS:
Aloe Your Lips to Breathe!
A Business Plan
Presented to
The Faculty of Basic Education Department
La Consolacion University Philippines
In Partial Fulfilment
of the Requirements for
Accountancy Business and Management
by:
GROUP 7
Leader:
Morales, Allaina Marie Naval
Members:
Manansala, Precious Yisheen Cruz

Manuel, Yvonne Maquirang
Marquez, Risha Mendoza
Nadungga, Lawrence Gian Urian
12 - ABM 3 St. Fulgentius
MS. FLORABELLE O. DE LEON

Entrepreneurship Subject Teacher
GLAMOROUS LIPS P A GE 1
ACKNOWLEDGEMENT
“Where there is unity there is always victory.” - Publilius Syrus
In this Business Plan, it is proven that all you need is unity and all will be
successful according to plan. We would like to express our gratitude to everyone who
helped us throughout this plan. We would like to thank them for their infinite
suggestions and patience, friendly criticism whenever we are doing bad in writing, and
for their truthfulness in terms of ideas for the business plan.
First and foremost, we thank God for helping and giving us the strength and
guidance from the start until the last minute of this business plan. And a special thanks
to our Entrepreneurship Subject Teacher, Ms. Florabelle O. De Leon, for allowing us
to participate in this amazing project based on our business plan of Glamorous Lips.
She is our mentor and she has been quite helpful to us throughout this project by
supplying essential statistics and information. Also, La Consolacion University
Philippines, for letting us start and have an idea on how a business plan works. This
gave us an opportunity to learn new things that will surely help us in the near future.
We are truly grateful for everything that is happening. And last but not the least, an
honorable mention to our parents who support and understand us every day while
doing this project. Without them, we would definitely face many problems along the
way.
TABLE OF CONTENTS
CHAPTER PAGE
Title Page……………………………………………………………………….……………… 1
Acknowledgement…………………………………………………………………………….. 2
Table of Contents…………………………………………………………………….……….. 3
CHAPTER 1: INTRODUCTION……………………………………………………………..
Business Idea.……………………………………………………………………….. 6
Business Description…………………………………….………………………….. 6
Address of the Business.…………………………………………………………… 7
Name of the Owners…………………………………….………………………….. 8
Business Logo and Business Name………………………………………………. 9
Vision, Mission, Goals, and Objectives……………………..…………………….. 10
Core Values…………………………………….……………………………………. 11
CHAPTER 2: EXECUTIVE SUMMARY…………………………………………………...
Business Model……………………………………………………………………... 12
SWOT Analysis………………………………………………………..……………. 13
Business and Product Position.………………………………………..………….. 14
Parties Supporting the Business………………………………………………….. 15
CHAPTER 3: BUSINESS PROPONENTS……………………………………………….
Form of Business Organization…………………………………………………… 17
Organizational Structure…………………………………………………………… 18
Roles and Responsibilities………………………………………………………… 19
Salary requirements / Compensation and Benefits…………………………….. 23
Target Consumer…………………………………………………………………... 24
CHAPTER 4: PRODUCT / SERVICE OFFERING……………………………………….
Production Schedule………………………………………………………….…….. 25
Production Process……………………………………………………….………… 25
Processing Plant and Equipment…………………………………….……………. 26
Sources of Materials………………………………………………….…………….. 27
Production Cost…………………………………………………………….……….. 30
Product……………………………………………………………….……….……… 33
Place…………………………………………………………………….…………… 34
Price…………………………………………………………………………….……. 35
Promotion………………………………………………………………….………… 36
CHAPTER 5: OPERATIONAL PLAN…………………………………………………….
Evaluation of Supplier……………………………………………………………... 37
Materials and Requisition and Receiving Procedures…………………………. 39
Purchase Procedures……………………………………………………………... 40
Sales Procedures………………………………………………………………….. 41
CHAPTER 6: FINANCIAL FORECAST …………………………………………………

Start Up Expenses………………………………………………………………… 43
Starting Inventory………………………………………………………………….. 44
Computation of Product Cost Per Unit………………………………………….. 45
Daily Sales Report……………………………………………………….………... 46
Weekly Sales Report…………………………………………………….………... 47
Income Statement……………………………………………………….………… 48
Sales Unit Forecast and Forecast Sales Value………………………………… 50
CHAPTER 7: ENVIRONMENTAL AND REGULATORY COMPLIANCE …………...

Securities and Exchange Commission (SEC) Permit…………..……………… 51
Business / Mayor’s Permit………………………………………………………… 52
Fire Safety Clearance……………………………………………………………… 53
Bureau of Internal Revenue (BIR)………………………………………………... 54
Barangay Clearance……………………………………………………………….. 55
SSS Employer’s Registration……………………………………………………... 56
PhilHealth Employer’s Registration………………………………………………. 57
Pag-IBIG Employer’s Registration……………………………………………...... 58
Department of Labor and Employment (DOLE)………………………………... 59
Partnership Agreement Form.……………………………………………………. 60
REFERENCES………….............................................................................................. 61
CHAPTER 1
INTRODUCTION
Business Idea
Glamorous Lips, this business came from an idea of regular usage of lip balm
that will help our lips to soften by the CEO, and she thought that maybe this is the
right product to start a business. That’s why she gathered all of her friends to be
partners. They started planning the business from the product’s name which is
Glamorous Lips, in its quality, and how people will buy the said product. And as they
came up with the idea of how they will market it and how it will be unique to the other
company with the same product. The proponents will make sure that it will give you
this glamorous effect that everyone will notice. The company is still working to improve
the product, and they have goals and objectives to obtain, and want to be one of the
most trusted brands nationwide.
Business Description
Chapped lips are a universal problem, many people are experiencing dry lips
problems as they age. According to Higuera (2018), lips are made of skin that is soft
and delicate. As a result, they can easily crack and split under certain conditions.
Although it can be painful and bleed, splitting does not usually indicate a serious
problem. Nonetheless, this condition can be bothersome, so it is important to match
the right remedies for dry lips so it will heal as well as treating the symptoms. Paulo
(2013) suggests that lip balm is the most recommended remedy for dry lips. However,
many consumers absentmindedly purchase and use commercialized lip balms that
not only contain harmful ingredients, nor do nothing to protect and moisturize the lips.
That is why the proponents come up with the idea of creating a budget-friendly lip
balm named Glamorous Lips: Aloe Your Lips to Breathe! which is organic, made up
of all-natural ingredients, do not contain chemicals and other synthetic materials which
protects and relieves dry and chapped lips while locking in moisture to help them stay
healthy.
One of the major causes of dry lips is sun damage, considering that it is almost
summertime and the lips tend to become drier, dehydrated, and chapped more quickly
than the rest of the skin. The demand for lip balms increases during this time because
both men and women of all ages are in need of this product especially since the
Philippines is a tropical country and anyone could not avoid having direct contact with
the sun. However, the lip balm market is mainly focused on and used by women. It
can be seen from the packaging up to the variety of flavors and scents. But men do
not have exemptions to this problem, the reason why the proponents decided to
create two different flavors and scents of lip balm but have the same quality and
properties. The mint flavor was made for male customers. The scent of this mirrors
the masculinity of the user. Since mint has a strong taste and smell, it is good to use
the said ingredient as it depicts a mannish side. On the other hand, the sweet flavor,
a more feminine one, was made for female customers. The reason behind this is that
females are often inclined to scented stuff.
The lip balm product named “Glamorous Lips: Aloe Your Lips to Breathe!” is a
product designed by the proponents: Ms. Manansala, Ms. Manuel, Ms. Marquez, Ms.
Morales, and Mr. Nadungga for those people experiencing chapped and dry lips or
for those who want to moisturize and protect their lips for possible damage caused by
different factors. The physical store of our business is located at Villa Reina Building,
Valenzuela St., Bulihan, City of Malolos, Bulacan near La Consolacion University
Philippines Main Campus. You can also check/browse our products through online
platforms such as Facebook, Instagram, Shopee, and Lazada.
Address of the Business
We chose this business location, the V. Reina Building, Valenzuela St.,

Malolos, 3000 Bulacan by the fact that it is really near from La Consolacion University
Philippines. Our main target customers are the Grade 11 and Grade 12 students of
the said university. It is good for the business to be near and more accessible for the
target customers. As it is near their school, they will immediately know that this
business is existing, and can attract them to buy or purchase. Plus, the environment
of this building is quite nice to the eyes.
Name of the Owners
The owners of this business have been classmates since Senior High School.
Having the same dream made them start their own business. They are five (5)
accountants, who took the risk to start all of this. Each and every one of them will have
their role to run the said business.
Precious Yisheen Manansala. A hardworking accountant who wants to have a well-

known business around the country. She graduated as Cum Laude and now works
for the government. And the first one to agree to start this kind of business. Also, she’s
the one who’s going to manage the physical store and will be the Store Manager.
Yvonne Manuel. Yvonne started working abroad when she graduated, but since it’s
time of the pandemic she went home and agreed to start a business with her friends.
She’ll be the Finance Manager and will manage the expenses, incomes, and profits
of the online store since it’s her major.
Allaina Marie Morales. Ever since she was a kid, she already wanted to make a
business and of course with her favorite product, lip balm. She started planning to
build this business with her friends, and today that dream will be real. Allaina is the
one who will be the CEO of this business since this all started because of her. And as
promised, she will do her best in everything because failure is not in her mind. That’s
why she chose to build this with her friends.
Risha Marquez. One of the people who wants to be a CEO, and this business is one
of the ways to reach that dream. As the Production Manager, Risha will make sure
that every ingredient and material needed for the making of the product is 100% safe
and clean. It is her responsibility to check on everything that they will use in it.
Lawrence Gian Nadungga. Just like his other friends, he’s also an accountant who
promised to support everything his friends will do. That’s why he’s one of the
shareholders of this starting business. He already owns other businesses that’s why
it’s already easy for him to continue this. And Lawrence will be the Marketing Manager
for the business to be known and popular.
All of them will help each other in making this business reach its success. They
will promote this on every platform they know. And will make sure that every customer
will be satisfied with their said product.
Business Logo and Name
Glamorous Lips: Aloe Your Lips to Breathe!
The logo shows an icon of lips and the plant

aloe vera. As the two icons show themselves, it
means that the product is an aloe vera-based lip
product. Glamorous Lips tend to allow the lips to
breathe by the means of having aloe vera in the
product. As we all know, aloe vera is really good for
beauty products and to the skin. Since it’s an aloe
vera-based product, make sure to “Aloe Your Lips
to Breathe!”.
Vision
In the name of good customer service, Glamorous Lips envisions as the

leading advocate of safe and organic products in treating chapped-dry lips with utmost
customer satisfaction. Along with this, to be one of the leading providers of effective
lip soother.
Mission
Glamorous Lips is here to produce and sell clean, safe, organic, and high-
quality lip soothers for consumers and create a healthy relationship with the organic
producers within the country. This is done through the dedication of the proponents
to produce this kind of product. In line with these, it sets a mission to achieve to sell
all the products and generate income and budget to use for future productions.
Goals Objectives
• Be one of the known companies that give high- - Give every customer the best product they
quality products in town. deserve.
- Weekly checking of every product that will be
produced.
- Conduct seminars for the production staff at
the end of the month.
• Maintain good relationships with both - Practice having good etiquette every day,
customers and suppliers. especially in terms of communicating.
• Increase of sales and income. - Having a weekly quota of 500 lip balms
- Weekly promo
- Monthly evaluation of sales
Core Values
• We value individual’s uniqueness
We demonstrate genuine concern for each person. Everybody has a place in

our family. Because no single person can comprehend everything, different points of
view are valuable.
• We help to make something better by doing good
Keep our promises and always do the right thing. We focus our efforts and
resources on programs that have a high effect, are life-changing, and have a high
value.
• We are thrilled
With a cheerful attitude and a sense of humor, we approach life. Our joy is
shared by customers, team members, leaders, and business partners.
CHAPTER 2
EXECUTIVE SUMMARY
Business Model
BUSINESS MODEL
SWOT Analysis
STRENGTHS WEAKNESSES OPPORTUNITIES THREATS
● Strategic ● Weak ● Enhance the • Competitors with

location branding online the similar
● High-quality ● Improvement platform product and
product with a in terms of ● Develop running their
low price engaging our varieties of business longer
● Dedicated customers products and than us
and skilled services ● The pandemic
workers ● Lip balms are crisis that we are
on demand, experiencing
high demand
of products
and services
Business and Product Position
When creating products for the marketplace, you must weigh the price against
quality considerations. Producing high-quality items might often result in a greater
manufacturing cost. However, in Glamorous Lips, good quality is very important.
Simply purchasing our product will satisfy you. And even though our product is high-
quality, it costs not beyond the price of the commercialized ones. The proponents
design goods to satisfy the consumer’s requirements for quality and pricing. If you’re
on a shoestring budget, you don’t have to settle for second class. Glamorous Lips is
the best shop where you can purchase high-quality cosmetics at a decent cost,
together with its two variations that suit men and women. The product is locally made
and yields organic ingredients and ensures the best possible outcome to the users.
Parties Supporting the Business
Consumers
Consumers support the business because of its excellent service and product
quality. Consumers’ support provides a business with a lot of potential and motivation
to provide more good services, ensuring that consumers will be satisfied with the
goods they are offering. Consumers will support a business if the goods they are
selling have a good review since those positive reviews will assist consumers to
determine if the goods they are offering are satisfying or not and whether they will
support the business or not.
Glamorous Lips is designed for people who are experiencing chapped and dry
lips that contain organic ingredients. The product was made to be convenient in all
aspects particularly in everyday use.
Creditors
Creditors are a big help when it comes to businesses. Creditors provide

financial stability to businesses. Aside from these, creditors are a big help for the
growth, improvement, and adjustment of businesses. We can ask help from creditors
to establish a business or improve and upgrade businesses, in return for a good and
wise deal. As students who are establishing a business, creditors are needed for
financial support or stability. We can call creditors based on the situation, if it is needed
and if it is wise for our business.
Suppliers
A supplier is someone who works for a company and provides a product or

service to another company. The supplier is the source of products and services. In a
business, a supplier’s job is to provide high-quality products from a manufacturer to a
distributor or retailer for redistribution at a decent price. Suppliers are capable of
contributing significantly to all of the new development merchandise. To ensure a
quickly adjusted relationship with a supplier, you choose providers who provide
excellent service and satisfy your desired standard and quality. To get the most out
of their products, businesses must collaborate closely with their suppliers.
Staff/Employees
We require 6 employees in our company; they are responsible for product

production, while the other employees transport the product to our customers. And
since employee performance is critical to a company’s overall success, owners
require employees who can get the job done. To establish consistent and objective
techniques for evaluating workers, business leaders must first grasp the underlying
benefits of employee performance. This assists in recognizing the company’s
strengths, weaknesses, and potential managerial flaws. Although performance
evaluations are never pleasant, they are important for company management to
establish each employee’s level of performance. Your workers can provide a lot of
value to your firm if you trust them enough to tap into that enthusiasm. If you develop
job descriptions and assume that your workers are exclusively accountable for
fulfilling the duties stated on their job descriptions, you are squandering time and
money. You will see your employees produce breakthrough ideas, collaborate, and
innovate well beyond what you could have imagined if you enable them to use their
exceptional minds and hearts on the job. By believing yourself enough to trust the
people you hire, you will have created enormous value for your company out of thin
air.
Employees are the sole actual link between a CEO and his/her executive team
at the top of a company and their real-world consumers. If top executives don’t trust
their employees enough to listen to them, the company’s leadership team will lose
touch with its consumers, and competition will take the opportunity. Pay close
attention to the people you employ.
CHAPTER 3
BUSINESS PROPONENTS
Forms of Business Organization
Our Business Enterprise is a partnership. A partnership is a type of business in

which two or more people share ownership of the company, as well as responsibility
for managing it and the profits or losses it creates. You and your partners are in charge
of running the company, and you split the earnings equally. Also, jointly and severally
liable for the bills.
The advantage of forming a partnership is that it allows you more flexibility

running a business. Adding more personnel to the company also makes it easier to
raise more financing. A partnership can be a good method to bring together different
skills and experience to form a formidable commercial organization. You are exempt
from corporate and capital gains taxes.
Organization Structure
Roles and Responsibilities
CEO
The one who is responsible for making major decisions regarding the
corporation and for the company itself. They also deal with managing the whole
operation and resources of the company acting as the bridge of the board of directors
and corporate operations.
• They are in-charge in making big decisions for the company in order to grow and
be successful.
• The one who keeps the business in line, ensuring the quality of the product also
the uniqueness and effectiveness of strategies used.
• Attending meetings with the investors and partners
Educational Requirements:
• Bachelor’s degrees in accounting, finance, business, economics, and

management
Production Manager
They are tasked to oversee the company’s products as well as to plan, direct,
and coordinate the development of all the products made by the company.
• Estimating and assessing budgets and timescale with clients

• The one who organize production schedule for the whole team
• Determining the quality control standard of the product
• Checking and reviewing every product
• Bachelor’s degrees in business, operations, economics, and management
Production Staff
Staff alongside the Production Manager, are in charge of the production of

products. They monitor the process of producing goods for the reason that they don’t
want the materials to go to waste. Therefore, they keep their eyes on every single
thing they do. The quality of the products depends on how they do it.
• The one who operates the machines in making the product

• Meeting the standard quality of Production Manager
• They need to do the required daily quota of products they make
• College graduate or at least Senior High School graduate

• Has an experience working on a factory
Finance Manager
The one who is amenable for money-related matters of the company and its
budget particularly the accounting operations such as receivables, payables, payroll,
and financial reports.
• They plan the budget that the business will use

• Keeping an eye on every cash flow
• Produces reports and research about the company’s financial situation
• Bachelor’s degrees in accounting, finance, business, economics, and

management
Cashier
The one who’s in charge of registering sales on cash. They are tasked to be
the person at the counter and products will be checked and recorded before the
customer leaves the store. One of their responsibilities is to keep the money safe from
thieves.
• They provide a good communication between the customers
• Resolves customer issues and answers questions
• Processing and receives payments
• Issuing receipts
• College graduate or at least Senior High School graduate with a strand of ABM
• Good in communication
• Has an at least 1-year experience on being a cashier
Marketing Manager
They are responsible for the overall marketing results of the company as they
govern marketing strategies and goals in order to fortify the company’s position.
• Examine the needs and wants of customers and to satisfy customers’ needs
• They figure out the current and prospective markets for their company’s products
and simultaneously maintain relationships with existing businesses.
• Developing innovative goods and services
• Establishes an improvement plan to identify the marketing activities
• Bachelor’s degrees in marketing, business administration, economics, and

management
Sales Employee
Advertising the company’s goods and products to have more customers is their
main objective. As well as, they support their main objective by providing information
to the customers and future customers what will be the contents and features of their
product.
• Assist clients with concerns

• Keeping the management fully updated by submitting results and tasks
• They provide service to customers by selling products and ensuring that their
needs and desires are achieved.
• Knowledge to business software and phone systems
Store Manager
A Store Manager is in charge of managing the business’s daily activities and

ensuring that everything works properly and efficiently. They lead and guide the store
employee to meet the business goals and objectives. Doing activities in the store that
will satisfy their customers is one of their tasks alongside the Store Employee.
• They monitor the stock levels and make new orders as needed
• Ensuring that the store maintains all regulatory requirements
• They construct marketing tactics to attract new customers, increase store sales,
and increase profits.
• High School diploma, excellent communication and interpersonal skills

• Three years’ experience working in a retailing industry
• Bachelor’s degree in Business Administration
Store Employee
They are the people who the Store Manager trusts because they are in charge
of the store. Also, checking and maintaining track of inventory records and if the stocks
are refilled. They are also in charge of the store’s cleanliness and maintaining a good
atmosphere throughout the day to greet every customer.
• They go through the shelves and restock any goods that are sorely lacking in
supply.
• They prepare the items to ensure that they are in proper working condition for the
time of the sale.
• Store employees give assistance for customers
• Employees in the store demonstrate merchandise and advise buyers on the
appropriate products in order to meet their needs and desires.
Salary Requirements / Compensation and Benefits
POSITIONS WORKING WORKING DAILY MONTHLY SSS PHIL PAG LESS BENEFITS
DAYS TIME SALARY SALARY HEALTH IBIG COMPEN-
SATION
Production 24 days 8 hours ₱515.00 ₱12,360.00 ₱450 ₱216.30 ₱100 ₱11,593.70
Manager
Finance 20 days 8 hours ₱499.00 ₱9,980.00 ₱135 ₱174.65 ₱100 ₱9,570.35
Manager
Marketing 20 days 8 hours ₱480.00 ₱9,600.00 ₱135 ₱168.00 ₱100 ₱9,197.00
Manager
Store 24 days 8 hours ₱450.00 ₱10,800.00 ₱450 ₱189.00 ₱100 ₱10,061.00
Manager
Production 24 days 8 hours ₱420.00 ₱10,080.00 ₱450 ₱176.40 ₱100 ₱9,353.60
Staff
Cashier 24 days 8 hours ₱420.00 ₱10,080.00 ₱450 ₱176.40 ₱100 ₱9,353.60
Sales 24 days 8 hours ₱409.00 ₱9,816.00 ₱135 ₱171.78 ₱100 ₱9,409.00

Employee
Store 24 days 8 hours ₱409.00 ₱9,816.00 ₱135 ₱171.78 ₱100 ₱9,409.00
Employee
Target Consumer
The Glamorous Lips is a product wherein it caters to the needs of those

individuals who are experiencing chapped and dry lips. In a kind of weather in which
the sun’s heat is heavily blazing to the skin, it is necessary to have a weapon in
protecting the lips. Glamorous Lips can guarantee its effectiveness through its
undeniable effect that can soften the lips. Through this, the product aims to serve
individuals in any walk of life.
The primary target market of the product is the Senior High School students of
the La Consolacion University of the Philippines and probably those individuals near
the school, establishments, or offices as they are usually exposed to heat in need of
going outside for work or school. Since chapped and dry lips are rampant nowadays
and can be obtained by anyone, the product’s suggested age of users is those who
are in the age of 13 years old and above. Though the product can also be used by
those who are below 13 years old, the guidance of the parents is advised. The product
does not limit the gender of the customers who will use it. As long as the person is
capable of buying the product, both males and females can use it. Glamorous Lips is
serving two variants of lip balm that can be used by any of the two genders. The mint
flavor was made for male customers. The scent of this mirrors the masculinity of the
user. Since mint has a strong taste and smell, it is good to use the said ingredient as
it depicts a mannish side. On the other hand, the sweet flavor, a more feminine one,
was made for female customers. The reason behind this is that females are often
inclined to scented stuff. Due to the inexpensive but quality ingredients and materials
used in crafting this product, it costs not beyond the price of the commercialized ones.
Anyone who has enough money can avail of this lip balm. From the students who
have a daily allowance up to those individuals who have a stable job can purchase
the said product.
CHAPTER 4
PRODUCT / SERVICE OFFERING
Updated
__ /__ /__
On:
PRODUCTION SCHEDULE
Sales Pay- Ship- Custo- Product Total Remai- No. of Remai-
Start End Com-
Con- ment ment mer Descrip- Quan ning Machi- ning
Date Date ments
tract # Status Date Name tion -tity Quantity nes Days
Janua Janua Janua
Kate Aloe
AB001 50% ry 13, 260 0 2 ry 03, ry 10, 14
Garcia Balm_#1
2022 2022 2022
Janua Janua Janua
Ruel Aloe
AB002 75% ry 15, 390 0 2 ry 03, ry 10, 14
Valerio Balm_#2
2022 2022 2022
Production Process
Glamorous Lips production system is made up of seven procedures, as
previously stated. In terms of manufacturing a high-quality product, our suppliers,
production, separation of variations, quality inspection, packaging, output inspection,
and delivery should all strive for outstanding service. And, in order to be safer and
more efficient, this manufacturing process must incorporate technology
advancements. We are accountable for checking that our resources are proper and
complete, in order to generate and maintain the quality of our goods.
Processing Plant and Equipment
• Wax Heater Pot
- The purpose of this pot is to melt the ingredients such as

beeswax and shea butter. We can also use this to mix other
ingredients after melting, in this way we are sure enough that the
ingredients are mixed well and there are no other solid particles
that may ruin the mixture and the product itself.
• Manual Filling Machine
- A Filling Machine will be used to fill in lip balm containers, and

using this can prevent spills. This machine is convenient to use,
mostly for those people with new business because of its cheap
price.
Sources of Materials
LIQUID AND SOLID MATERIALS
Glamorous Lips product’s ingredients are organic and natural. And since in
modern days local products are better and cheaper than those imported once, we
decided to buy from local stores to support and promote local products from the
Philippines.
• Aloe Vera Gel
- Can be used as a great lip treatment. It has soothing, healing,

and anti-inflammatory properties that make it great for treating skin
conditions, including chapped lips.
- It contains hormones like Auxins and Gibberellins that provide
anti-inflammatory as well as healing properties. Gibberellin, found
in Aloe Vera, is a growth hormone that stimulates the formation of
new cells. It also contains a variety of antioxidants including, beta
carotene, and vitamins C and E, which can help enhance skin
firmness and hydration.
- The supplier for the Aloe Vera Gel is the Kabyawan Farmers from
the Philippines to support our local farmers.
• Beeswax
- Creates a barrier that aids in the retention of moisture in the skin.

- The supplier for the Beeswax is the Craftology Essentials
because of their high-quality products and also to support local
products.
• Shea Butter
- Protects the lips from cold and dry weather, and also reduces
the chances of having dry lips.
- The supplier for the Shea Butter is the Craftology Essentials
products.
• Almond Oil
- Helps to rejuvenate the dead skin cells, preventing chapped lips

and leaving them moisturized.
- The supplier for the Almond Oil is the Craftology Essentials
products.
• Lemon
- Helps to undo the sun damage on your lips and lighten them
naturally.
- The supplier for the Lemon is the Public Market of Malolos
Bayan because of their fresh lemons that come with a low price.
• Peppermint Oil
- Used for fragrance, it also helps heal cracked lips. Peppermint oil
is invigorating and enhances alertness and energy. It is a refreshing
and stimulating oil that is soothing and enlightening.
- The supplier for the Peppermint Oil is the Craftology Essentials
products.
• Lavender Oil
- Used for fragrance, well-known for its calming aroma. It

possesses properties that aid in the treatment of peeling, cracking,
and even more serious bleeding lip conditions.
- The supplier for the Lavender Oil is the Craftology Essentials
products.
• Lip Balm Container
- A 0.14 oz lip balm tube. It is convenient, allows for easy

movement up and down.
- The supplier for the Lip Balm Container is the ChocoMoose
Packaging Supplier, since they are known for having high-
quality products such as container.
TOOLS AND EQUIPMENTS
We are using tools that are suitable for the business, mostly for those who just
started. And we bought them in two different stores locally since we are looking for
tools and equipments at a low price but high in quality.
• Wax Heater Pot
- Used for melting the wax and for mixing the ingredients to
make the lip balm formula.
- The supplier for the Wax Heater Pot is the Robinsons
Department Store because of their high-quality products.
• Manual Filling Machine
- A manual machine that will be used for filling lip balm
containers with the solution.
- The supplier for the Manual Filling Machine is the PFCT
Machinery, since they are known for having high-quality
machines.
Production Cost
Direct Materials Unit Unit Price Quantity Cost

Aloe Vera Gel Kg 258 5 ₱1,290.00
Beeswax Kg 750 6 ₱4,500.00
Shea Butter Kg 265 5 ₱1,325.00
Almond Oil mL (100) 135 2 ₱270.00
Peppermint Oil mL (100) 150 3 ₱450.00
Lavender Oil mL (100) 150 3 ₱450.00
Lemon Kg 210 2 ₱420.00
Wax Heater Pot Pcs 900 1 ₱900.00
Total Direct ₱9,605.00
Materials
Indirect Unit Unit Price Quantity Cost
Materials
Lip Balm Pcs 5 650 ₱3,250.00
Container
Manual Filling Pcs 4,012 1 ₱4,012.00
Machine
Electricity Bill ₱2,500.00
Water Bill ₱500.00
Gas ₱500.00
Total Indirect ₱10,762.00
Materials
Direct Labor Rate/Day Quantity Number of Cost

Days
Production ₱515.00 1 6 ₱3,090.00
Manager
Production Staff ₱420.00 2 6 ₱5,040.00
Total Direct ₱8,130.00
Labor
Indirect Labor Rate/Day Quantity Number of Cost

Days
Cashier ₱420.00 1 6 ₱2,520.00
Sales Employee ₱409.00 1 6 ₱2,454.00
Store Employee ₱409.00 1 6 ₱2,454.00
Finance ₱499.00 1 5 ₱2,495.00
Manager
Store Manager ₱450.00 1 6 ₱2,700.00
Marketing ₱480.00 1 5 ₱2,400.00
Manager
Total Indirect ₱15,023.00
Labor
Product Cost Cost
Direct Materials ₱9,605.00
Direct Labor ₱8,130.00
Manufacturing Overhead Indirect Materials ₱10,762.00
Indirect Labor ₱15,023.00
Other
Total Production Costs ₱43,520.00
Number of Units Produced 650
Product Cost/Unit ₱66.95
https://docs.google.com/spreadsheets/d/1mG5AYcIOkEImr05fhQxD_fr-
fMGLQq1X/edit?fbclid=IwAR3p3Kwtph604SN6BTlc-
c7kyDcpyA5kJlB_lrB8wt_OXzwHFPPWTe8vguo#gid=1651722621
4Ps of Marketing
PRODUCT
The Glamorous Lips offers lip balm products. This lip balm will help you to
protect your lips from dryness and also give you a glamorous effect that everyone will
notice. This product is suitable for both men and women.
● The ingredients used in this product are organic and safe for everyone who will
use it.
● It is a high-quality product with an affordable price.
● This product is perfect for those with chapped and dry lips.
● It will satisfy the customers who will buy this product.
● It has two different flavors and scents, the mint flavor for men and the sweet flavor
for women.
PLACE
The location of Glamorous Lips business can be found in V. Reina Building,

Valenzuela St., Malolos, 3000 Bulacan. It is near from La Consolacion University
Philippines and is the only physical store. This is a perfect place, since the target
customers are the Senior High School students of LCUP.
PRICE
Glamorous Lips doesn’t require too much money in buying the product as it
costs only 69 pesos.
PROMOTION
Through the use of social media platforms, like Facebook and Instagram. The
product will be known by the possible customers, since people nowadays are active
in social media. Making an advertisement or commercial is also one of the ways to
promote the product to be posted on every social media platform wherein people will
see it. Lastly, personal selling is the best way to promote the product.
CHAPTER 5
OPERATIONAL PLAN
Evaluation of Supplier
Many corporations and organizations use the phrase “supplier evaluation” to

describe the process of evaluating and approving current and new suppliers through
a series of assessments. This assessment form is necessary for businesses to
monitor and measure the performance of suppliers in order to reduce costs associated
with operations, examine risk management, and preserve scope for continuous
improvement in supplier selection. Our supplier evaluation form includes past
performance, capability, customer service, attendance, connectivity, consistency, and
overall evaluation to ensure the potential supplier’s skills. The past performance and
capability are needed to know if the supplier has the knowledge to deal with providing
us enough supplies. Meanwhile, customer service, attendance, connectivity, and
consistency are required because having a strong desire to serve has an impact on
both individuals and business productivity. It is also necessary to establish trust in the
workplace. As a result, it assures the form’s authenticity and reliability.
Materials and Requisition and Receiving Procedures
Materials to be requested, quantity of the products, its unit and price per unit,
and the total cost are shown in the materials requisition form below. Receiving
address and name of both supplier and customer will be included. This form is used
to identify the exact orders and needs of the company. Also, how much will be the
cost of the raw materials they need.
Purchase Procedures
1. Going to the physical store or can simply order online
- If consumers want to purchase the product, they can go to the physical store to
directly check what the product really is, its quality, and many more factors. As another
option to save more time and effort, they can order online, online shopping is really
easy now and accessible.
2. Picking up the product and checking the quality of it
- Consumers tend to purchase products or services wisely. Packaging affects

consumers whether it satisfies their mind and they might think that the product has
good quality. Also, checking the price, how the product was made, and what are the
benefits of the product. It is common to check these following when purchasing a
product. It is being a wise consumer.
3. Thinking whether the product is worth buying and comparing it to other

brands
- Of course, a single item has many brands, and what consumers do is they are
comparing it. On what is better, what is wiser to be bought, and many factors.
4. Making a choice and placing the order
- After comparing the products, consumers will make a choice if they will purchase it,
and then simply go on paying for it at the cashier.
5. Looking for a receipt
- After the purchase, consumers always look for a receipt, and also if the given
exchange is right, and if the product was given nicely to you.
Sales Procedures
Pay focus on one goal at a time
- When looking for ways to boost our sales, it’s best to concentrate on one precise,
attainable goal at a time.
Know who your customers are
- Customers are crucial to our company’s success. We should be selling a product

or service that meets their specific needs and should engage them with those
requirements in mind. Talking with our customers, listening to their concerns and
thoughts, understanding their needs and wants, and adapting our business
approach accordingly can be beneficial. Because if we treat our customers well,
they will become loyal to our business. After all, if we establish a good relationship
with them, they are more likely to come back or to tell others about our business.
Set a reasonable price
- As one of the 4Ps (Product, Place, Promotion, Price), product pricing is an

important aspect in determining the success of our organization. Customers may
have price expectations regarding our product, depending on our industry. It’s
important to keep note of how much our customers are willing to pay and factor
that into our pricing.
Promotional Mix
- This is a combination of different methods used in marketing in order to attain a

certain goal of the business.
• Promoting products by personal selling
- Glamorous Lips has a physical store therefore, we can use personal selling as
one of the techniques to use in order to promote our product to the customers.
Store Employees and Store Manager should inform and encourage customers
with a good attitude for the customers to avail the products we are selling.
• Set a good public relation
- In order to maintain and improve sales rate, the business should have good
public relations. Public Relation is a process that allows the customers to know
more about the business.
• Use direct marketing
- Other shops may want to sell different products and using direct marketing,
you can have a good deal with them to supply them with your products at a
good price. This will make your business more known to people and you can
have more resellers.
• Use social media to advertise
- Both for business and pleasure, our prospects and customers are using social
media. Every social media platform gives us an opportunity to promote our
business, products, and services. This is one of the good forms of advertising.
• Offer sales promotion
- Offering a variety of deals, such as flash sales, buy-one-get-one-free,

discounts, or free gifts can be a great strategy to attract our customers and
increase sales.
CHAPTER 6
FINANCIAL FORECAST
Start Up Expenses
These are the expenses that you need to cover up in order to start your
business. Listing all of the things and estimating the amount that the company will pay
along the way.
Table 2.1 Start Up Expenses
Starting Inventory
List of the materials that the business will need to operate and make their
product or service including their price per unit. The equipment/s is not included
because the manufacturing equipment are already listed in start-up expenses.
Table 2.2 Starting Inventory
Computation of Product Cost Per Unit
This is the amount the company pays for producing a product. You will also
know what you’re selling price will be, based on each product’s cost per unit.
Table 2.3 Computation of Product Cost Per Unit
Daily Sales Report
In this section, you will see the daily sales of products the company offers. This
is the list of how many products are sold every day and how many the business made
for a particular day.
Table 2.4 Daily Sales Report
Weekly Sales Report
This is the list of the amounts the business made for a week in each product
or service they offer.
Table 2.5 Weekly Sales Report
Income Statement
You can know how much is the income of the company without the expenses.
Subtracting the expenses from the revenue. Then compare the income statement for
each month and know if your business is doing good or not.
Table 2.6 Income Statement
January income statement has a GPM of 44.23% while in February the GPM
is 64.31%. So, we can say that Glamorous Lips is doing good in generating revenue.
On the other hand, January has an OPM of 12.32% and February has 43.88%. We
can see that there’s a huge gap between the two months, which means the company’s
income by February is bigger than their income in January.
Table 2.6 Income Statement
In these two income statements, February’s GPM is 64.31% and March’s GPM
is 70.10%. We can conclude that Glamorous Lips is improving every month in terms
of generating revenue by selling their product. In February’s OPM, 43.88% while
March had 53%. It says that the company is growing and making a good profit that
will continue to increase over the time that they operate.
Sales Unit Forecast and Forecast Sales Value
This is the estimated number of products the business can sell for a year. Every month there is a listed number of
products that are estimated to be sold. Also, to monitor if there will be a loss or profit.
Table 2.7 Sales Unit Forecast and Forecast Sales Value

https://docs.google.com/spreadsheets/d/1kMJXqIPamDfNa5eR4YR3Hed6ooqhYdTz/edit#gid=4806506
CHAPTER 7
ENVIRONMENTAL AND REGULATORY COMPLIANCE
Securities and Exchange Commission (SEC) Permit
An SEC certificate is required if your business falls into the corporation or

partnership category. They are in charge of registering, licensing, regulating, and
supervising all corporations and partnerships in the Philippines. Our entity’s corporate
franchise or juridical personality is granted by registration with the SEC, allowing it to
operate and transact our business in the Philippines.
Business/Mayor’s Permit
It is important for our business because we should let the municipality we are
operating in know about our business and our products. To fix what needs to be fixed
since each municipality has its own rules, regulations, and ordinances regarding
business. Also, for our business name to be recorded as a legitimate business in the
said city, to gain customers, and not be labeled as an illegal business.
Fire Safety Clearance
The Fire Safety Clearance is important to our business to secure the safety of
our employees and the protection of our building. In any building, fire safety is the
utmost significance. Fire alarm systems and procedures are required by law and must
be installed in buildings to alert employees in the case of a fire.
Bureau of Internal Revenue (BIR)
Having a BIR TIN will help our business, the Glamorous Lips: Aloe your lips to
breathe! to run properly and legally. Also, it will give a good reputation to the business
and will make our customers trust us more. Customers often look for these
requirements in a business, to see if the business is really trustworthy. Registration
with the Bureau of Internal Revenue (BIR) is a task that should be done by those who
are just starting their business. One of the most important documents for doing
business in the Philippines is a BIR registration. After all, you can’t do business without
a tax identification number, or TIN, which can only be obtained by registering.
Customers would perceive your company as more credible and trustworthy if it is
registered with government agencies such as the BIR. If you want to formalize and
legalize your business operations, you must first register your company with the BIR.
Barangay Clearance
When starting a new business in the Philippines, one of the permits or

documents needed is a Barangay Clearance. A barangay clearance is a permit given
by the barangay where you live. This document verifies that the business complies
with local government requirements. This document is also necessary when renewing
an expired Mayor’s Permit or Business License, relocating a business to a new
location, or changing the name of a business.
SSS Employer’s Registration
This is important to our business because SSS aims to provide protection to

its members and beneficiaries. They can avail of maternity, retirement, sickness,
disability, funeral, and death benefits.
PhilHealth Employer’s Registration
Our employees’ health insurance will be covered by this. In the Philippines, it

is important for businesses to guarantee that their employees are healthy and happy.
PhilHealth is providing them the needed healthcare assistance.
Pag-IBIG Employer’s Registration
The Pag-IBIG Employer’s Registration aims to put in place a pension system

savings infrastructure that guarantees house loans to the government and non-
government employees, as well as self-employed persons who apply. To become a
Pag-IBIG employer, you must first complete an employer data form and a specimen
signature form, as well as provide proof of business ownership.
Department of Labor and Employment (DOLE)
The DOLE will help our business to increase chances for gainful employment,
develop human resources, secure and promote the welfare of our workers, and
maintain good industrial relations between the employers, employees, and
customers.
Partnership Agreement Form
This form will be used as proof of how business partners will take part in
business. To have a fair division on profit, investment, and how will they handle liability
and debt. This is also to secure the agreement and no one will take advantage of
anything.
REFERENCES
Wax Heater Pot (Image) Retrieved from https://pin.it/3fYhCbV
Manual Filling Machine (Image) Retrieved from https://pin.it/1LS12Su
Aloe Vera Gel (Image) Retrieved from https://pin.it/zSF6JDm
Beeswax (Image) Retrieved from https://pin.it/t34GusR
Shea Butter (Image) Retrieved from https://pin.it/tjVDyyk
Almond Oil (Image) Retrieved from https://pin.it/6rADMyN
Lemon (Image) Retrieved from https://pin.it/w7gF18J
Peppermint Oil (Image) Retrieved from https://pin.it/6U8DLGq
Lavender Oil (Image) Retrieved from https://pin.it/7xCrV3i
Lip Balm Container (Image) Retrieved from https://pin.it/1kKYM9e
SEC Permit (Image) Retrieved from https://images.app.goo.gl/4KHMKogXJHK1MEAd7
Mayor’s Permit (Image) Retrieved from https://images.app.goo.gl/uboFirTNY7j5vQKz5
Fire Safety Clearance (Image) Retrieved from https://images.app.goo.gl/EZye5xwZnYbTjkBB9
BIR (Image) Retrieved from https://images.app.goo.gl/DbsQD6VoTTmBTUREA
Barangay Clearance (Image) Retrieved from https://images.app.goo.gl/SSDThdMZjcqZGZ1T9
SSS (Image) Retrieved from https://images.app.goo.gl/ZC6SQbe7uZYrgTAp7
PhilHealth (Image) Retrieved from https://images.app.goo.gl/4YVodoiQhgAXqAZw6
Pag-IBIG (Image) Retrieved from https://images.app.goo.gl/Fb4CRL4CcViFsieh7
DOLE (Image) Retrieved from https://images.app.goo.gl/hxzYm5YPoP1ShRu76
Partnership Agreement (Image) Retrieved from https://images.app.goo.gl/sLcr7pDZcXaFWjuL6

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GLAMOROUS LIPS:

Aloe Your Lips to Breathe!

Morales, Allaina Marie Naval

Manansala, Precious Yisheen Cruz

12 - ABM 3 St. Fulgentius

MS. FLORABELLE O. DE LEON

“Where there is unity there is always victory.” - Publilius Syrus

Address of the Business.…………………………………………………………… 7

Name of the Owners…………………………………….………………………….. 8

Business Logo and Business Name………………………………………………. 9

Vision, Mission, Goals, and Objectives……………………..…………………….. 10

CHAPTER 2: EXECUTIVE SUMMARY…………………………………………………...

Business and Product Position.………………………………………..………….. 14

Parties Supporting the Business………………………………………………….. 15

CHAPTER 3: BUSINESS PROPONENTS……………………………………………….

Form of Business Organization…………………………………………………… 17

Salary requirements / Compensation and Benefits…………………………….. 23

CHAPTER 4: PRODUCT / SERVICE OFFERING……………………………………….

Processing Plant and Equipment…………………………………….……………. 26

CHAPTER 5: OPERATIONAL PLAN…………………………………………………….

Materials and Requisition and Receiving Procedures…………………………. 39

CHAPTER 6: FINANCIAL FORECAST …………………………………………………

CHAPTER 7: ENVIRONMENTAL AND REGULATORY COMPLIANCE …………...

Business / Mayor’s Permit………………………………………………………… 52

Fire Safety Clearance……………………………………………………………… 53

Bureau of Internal Revenue (BIR)………………………………………………... 54

SSS Employer’s Registration……………………………………………………... 56

PhilHealth Employer’s Registration………………………………………………. 57

Pag-IBIG Employer’s Registration……………………………………………...... 58

Department of Labor and Employment (DOLE)………………………………... 59

Partnership Agreement Form.……………………………………………………. 60

Address of the Business

We chose this business location, the V. Reina Building, Valenzuela St.,

Precious Yisheen Manansala. A hardworking accountant who wants to have a well-

Business Logo and Name

Glamorous Lips: Aloe Your Lips to Breathe!

The logo shows an icon of lips and the plant

In the name of good customer service, Glamorous Lips envisions as the

• We value individual’s uniqueness

We demonstrate genuine concern for each person. Everybody has a place in

• We help to make something better by doing good

STRENGTHS WEAKNESSES OPPORTUNITIES THREATS

● Strategic ● Weak ● Enhance the • Competitors with

Parties Supporting the Business

Creditors are a big help when it comes to businesses. Creditors provide

A supplier is someone who works for a company and provides a product or

We require 6 employees in our company; they are responsible for product

Forms of Business Organization

Our Business Enterprise is a partnership. A partnership is a type of business in

The advantage of forming a partnership is that it allows you more flexibility

• Bachelor’s degrees in accounting, finance, business, economics, and

• Estimating and assessing budgets and timescale with clients

• Bachelor’s degrees in business, operations, economics, and management

Staff alongside the Production Manager, are in charge of the production of

• The one who operates the machines in making the product

• College graduate or at least Senior High School graduate

• They plan the budget that the business will use