TOPIC 3:

INTERVIEWS
PRESENTED
BY
OWEN LANGWANI
DEFINITIONS

 A process of collecting data from people in order

to make good decision
 activity of asking someone questions for getting
information
purpose of conducting
interviews
 getting data for research puposes
 getting data for decision making in business
 just to know facts about the world
 for recruitment purposes
forms of interviews

 personal interviews-collecting information from a

person just to know facts, e.g. presidential
interviews on radio, conversational interviews with
your friend
 job/employement interviews-between an
employer and employee for job recruitment
 research interviews-done between researcher
and participants to gets research data
our focus

conducting:
 not personal interviews
 but research
 and recruitment/job/employment interviews
Designing interviews

 structured interviews
 unstructured interviews
structured interviews

 are done in a very formal way

 usually done using questionaires where there is
both closed ended and open ended questions
 closed ended questions are simple and straight
forward questions that do not require long
explainations
 example can be do you eat rice? are you male
or female?
cont....

 open ended questions require further probe

 example can be explain why you like rice?
unstructured interviews

 done in an informay way

 usually has clueless
 the interviewer ask questions interviewee
depending on convinience or last response
 usually they occur without use of questionaires
rather use of interview guides
 they may also have closed ended and open
ended questions like structured ones
five basic steps in any
interviews
1. Selecting interviewees
based on information needed
2. Designing interview questions
either structured or unstructured
3. Preparing for the interview
4. Conducting the interview
5. Post-interview follow-up
preparing interviews

◼Prepare general interview plan

▪List of questions
▪Anticipated answers and follow-ups
◼Confirm areas of knowledge
◼Set priorities in case of time shortage
◼Prepare the interviewee
▪Inform them of the schedule
▪Tell interviewees reason for interview
▪Inform them of areas of discussion
conducting interviews

◼ Appear professional and unbiased

◼ Record all information
◼ Be sure you understand all issues and
terms
◼ Separate facts from opinions
◼ Give interviewee time to ask questions
◼ Be sure to thank the interviewee
◼ End on time
CONDUCTING THE INTERVIEW
PRACTICAL TIPS

 ◼Don’t worry, be friendly

 ◼Pay attention
 ◼Summarize key points
 ◼Be succinct (concise)
 ◼Be honest
 ◼Watch body language
POST-INTERVIEW FOLLOW-
UP
◼ Prepare interview notes
◼ Prepare interview report
◼ Look for gaps and new questions