From small repair shop Richcool Appliance Service Center was established by Mr.

Jose B. Basallote on June 16, 1994 along the busy street of Ziga Avenue in Basud, Tabaco
City. Since then the company serves a quality service and competitive price for the
satisfaction of their patrons. After a decade, the management expand their very first branch
in Legazpi City, Albay. Due to continuous growing of demands for service center of various
products in Bicol Region, the company was able to establish its third branch at the province
of Catanduanes, the very first branch to establish outside the province of Albay. Since then
the company caters more trusted brands for Airconditioning, refrigeration, television and
other appliance for modern Filipino household. Through the years of extensive innovation,
Basallote’s was able to build a strong alliance with recognized brand such as; Panasonic,
Samsung, American Home, Fujidenzo, Whirlpool, Maytag, Haier, Koppel, Toshiba,
TCL,Everest,GE, Condura, Kelvinator, Camel, White Westing House ,Electrolux. Basallote’s is
devoted to provide their valued clients with innovative solutions for the demands of the
growing market. Over the years of services we build a strong foundation and decide to
separate. Create a new Management & business name was established by Mr. Dave I.
Benavente on February 13, 2023 presently at Rizal Ave., Rawis, Virac, Catanduanes
RICHCOOL APPLIANCE SERVICE CENTER a quality services & satisfaction of our clients.