ORAL COMMUNICATION IN CONTEXT

MODELS OF
COMMUNICATION
MR. GIO B. JIMENEZ
STEM DEPARTMENT
 PRESENTATION OUTLINE
OUR DISCUSSION POINTS

differentiate the various models of

communication
explain the process of communication
through the elements involved
recognize the importance of the
models in understanding the
communication process as applied in
everyday life
RECAP
DIRECTIONS:

Complete sentence by choosing the correct word from

the WORD POOL below.
WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
_____ IS A PROCESS WHICH
FOLLOWS A CERTAIN PROCEDURE.

WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
COMMUNICATION OCCURS BETWEEN TWO OR
MORE PEOPLE: THE __________ OR
SOURCE OF THE INFORMATION AND THE
__________.
WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
IT CAN BE ARTICULATED THROUGH
__________ OR SPOKEN WORDS.

WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
IT CAN ALSO BE EXPRESSED THROUGH GESTURES,
FACIAL EXPRESSIONS, OR ACTIONS WHICH ARE
_________ WHERE WORDS ARE NOT NEEDED
TO UNDERSTAND WHAT ONE MEANS.
WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
 _____________________ IS THE
PROCESS OF INTERPRETING THE ENCODED
_____________ OF THE SOURCE BY THE
RECEIVER.
WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
COMMUNICATION ALSO FUNCTIONS TO CONTROL
____________________.

WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
 IT ___________ OR ENCOURAGES
PEOPLE TO LIVE BETTER AND ALLOWS
INDIVIDUALS TO __________ WITH
OTHERS.
WRITTEN sender
MESSAGE
decoding non-verbal
BEHAVIOR

communication
MOTIVATES
RECEIVER

interact
 MODELS OF
COMMUNICATION
MODEL
IS A PATTERN OR FRAMEWORK
THAT WE FOLLOW IN ORDER TO
FULLY CREATE OR CONSTRUCT
THREE MODELS OF COMMUNICATION

LINEAR
INTERACTIVE
TRANSACTIONAL
LINEAR MODEL
LINEAR MODEL
IS A ONE-
WAY
PROCESS.
SEQUENTIAL
AND ONE-
WAY IN
NATURE
 ARISTOTLE MODEL
ARISTOTLE(384-322 B.C) WAS A GREEK PHILOSOPHER AND
WRITER BORN IN STAGIRA, NORTHERN GREECE. HE WAS ALSO THE
TEACHER OF ALEXANDER THE GREAT. HE STUDIED PHYSICS,

ARISTOTLE(384-322 B.C) WAS A GREEK PHILOSOPHER

LOGIC, MATHEMATICS, ETC. WHILE EXPLORING THE HUMAN
NATURE SCIENTIFICALLY, ARISTOTLE DEVELOPED A LINEAR MODEL

AND WRITER BORN IN STAGIRA, NORTHERN GREECE. HE

WAS ALSO THETEACHER OF ALEXANDER THE GREAT. HE
STUDIED PHYSICS,LOGIC, MATHEMATICS, ETC. WHILE
EXPLORING THE HUMANNATURE SCIENTIFICALLY,
ARISTOTLE DEVELOPED A LINEAR MODEL OF
COMMUNICATION FOR ORAL COMMUNICATION KNOWN
ASARISTOTLE'S MODEL OF COMMUNICATION. THIS IS
CONSIDEREDAS THE FIRST MODEL OF COMMUNICATION
AND WAS PROPOSEDBEFORE 300 B.C.
ARISTOTLE MODEL
ARISTOTLE(384-322 B.C) WAS A GREEK PHILOSOPHER AND
WRITER BORN IN STAGIRA, NORTHERN GREECE. HE WAS ALSO THE
TEACHER OF ALEXANDER THE GREAT. HE STUDIED PHYSICS,

PUBLIC SPEAKING IS A COMMON PRACTICE

LOGIC, MATHEMATICS, ETC. WHILE EXPLORING THE HUMAN
NATURE SCIENTIFICALLY, ARISTOTLE DEVELOPED A LINEAR MODEL

AMONG THE ANCIENT GREEKS AND

COMMUNICATION DURING THAT TIME WAS
CONSIDERED MORE SPEAKER-CENTERED.
THERE WAS AN APPARENT FOCUS ON THE
SPEAKER'S ABILITY TO PERSUADE
ANAUDIENCE.
LASSWELL MODEL

CHANNEL IS THE MOST IMPORTANT COMPONENT IN

THIS MODEL. CHANNEL IS A MEDIUM OF
COMMUNICATION THROUGH WHICH INFORMATION
IS CONVEYED AND UNDERSTOOD
EXAMPLES
PRINT MEDIA (NEWSPAPER)
BROADCAST MEDIA (RADIO, TELEVISION)
SHANN0N-WEAVER
MODEL

MOTHER OF ALL COMMUNICATION

MODELS.
MORE TECHONOLOGICAL THAN
THE OTHER LINEAR MODELS
Noise is the most important addition in this model. It refers to
any form of interference which affects the meaning, or
disrupts the flow of communication.
BERLO'S MODEL
DAVID BERLO (1960) DEVELOPED THE SMCR
MODEL OF COMMUNICATION BASED ON THE
SHANNON AND WEAVER MODEL. IT IS
COMPRISED OF FOUR ELEMENTS:
SOURCE
MESSAGE
CHANNEL
RECEIVER

EACH OF WHICH HAS FIVE COMPONENTS

INTERACTIVE MODEL
Interactive model (also known as convergence model)
deals with exchange of ideas and messages taking place
both ways from sender to receiver and vice-versa. The
communication process take place between humans or
machines in both verbal or non-verbal way. This is a
relatively new model of communication for new
technologies like web.
INTERACTIVE
MODEL

IS A TWO-WAY
PROCESS.
FEEDBACK IS
GIVEN BY THE
RECEIVER
SCHRAMM MODEL

WILBUR SCHRAMM (1955) DEVELOPED A MODEL

IN WHICH EACH OF THE COMMUNICATORS TAKE
ON THE ROLES OF AN ENCODER, INTERPRETER,
AND DECODER.
SCHRAMM MODEL
TRANSACTIONAL MODEL
WOOD'S TRANSACTIONAL MODEL

NON-SEQUENTIAL
SIMULTANEOUS
CHANGING OVER TIME
WOOD'S TRANSACTIONAL MODEL
THREE MODELS OF COMMUNICATION

LINEAR
INTERACTIVE
TRANSACTIONAL
 GROUP ACTIVITY
DIRECTIONS: DIVIDE YOUR CLASS INTO 4
GROUPS. THEN, ASSIGN ONE FROM YOUR GROUP
WHO WILL DISCUSS THE YOUR OUTPUT IN FRONT
OF THE CLASS.
 GROUP ACTIVITY
DIRECTIONS: GIVE AT LEAST FIVE (5)
COMMUNICATION SITUATION BY FILLING OUT THE
VARIOUS ELEMENTS OF COMMUNICATION BELOW:

SOURCE: FATHER
MESSAGE: "TAKE OUT THE TRASH, NOW!"
CHANNEL: CONVERSATION
NOISE: SOUNDS COMING FROM THE TELEVISION
RECEIVER: TEENAGE SON