PatientDox outsourced product development to enhance patient communication through a cloud-based platform, as the company founders lacked technical skills. However, outsourcing costs reduced cash flow and slowed progress as outside teams had numerous projects. Unable to prioritize customer requests and facing competition, PatientDox's flawed outsourcing strategy and changing market conditions led to its downfall.
PatientDox outsourced product development to enhance patient communication through a cloud-based platform, as the company founders lacked technical skills. However, outsourcing costs reduced cash flow and slowed progress as outside teams had numerous projects. Unable to prioritize customer requests and facing competition, PatientDox's flawed outsourcing strategy and changing market conditions led to its downfall.
PatientDox outsourced product development to enhance patient communication through a cloud-based platform, as the company founders lacked technical skills. However, outsourcing costs reduced cash flow and slowed progress as outside teams had numerous projects. Unable to prioritize customer requests and facing competition, PatientDox's flawed outsourcing strategy and changing market conditions led to its downfall.
Case Study: How PatientDox as a poor result of Outsourcing
Software as a service (SaaS) technology was made available to healthcare
providers by cloud based firm PatientDox. To enhance patient communication and satisfaction, this platform included capabilities for patient education, appointment scheduling, and secure messaging. They had to outsource because, regrettably, none of the company's co-founders had any technical or software engineering training. However, most of its outsourcing costs were for product development, which reduced its cash on hand and slowed down its progress. The company's outside teams were similarly occupied with numerous projects at once. They were unable to prioritize and satisfy customer requests. PatientDox also had to contend with rivalry from other healthcare IT firms. Its sudden downfall was a result of its flawed outsourcing tactics, changing market conditions, and fierce competition. (Tality, 2023)
1. What is the main type of good(s) and or service(s) being outsourced?
- Human resources expertise and technical training.
2. Why is the organization in article choosing to outsource?
- Being a company that specialized in healthcare communications and collaborated with SAAS, PatientDox's lack of software engineers among their own core operators was a drawback.
3. Has the organization in the article benefited from outsourcing?
- No. They did not account for the Software engineers and their own technological background as a result. They didn't stick to their budget, which resulted in cash shortages and a failure to account for the demands of their clients. References Tality, D. J. (2023, April 27). Outsourcing Case Studies: Lessons Learned From Successful and Failed Outsourcing. Retrieved from Unity Communications: https://unity-connect.com/our-resources/bpo-learning-center/outsourcing-case-studies-lessons- learned-from-successful-and-failed-outsourcing-2/