Contact

kumaranushka2002@gmail.com
Anushka Kumar
UChicago MA Psych (Incoming) • Ex Cambridge, LSE, Ashoka, LSR,
www.linkedin.com/in/ Behaven, CSBC • Data, Behavior, Design, Social Media • Cofounder
anushkakumar02 (LinkedIn) of Project USPAS
Gurugram, Haryana, India
Top Skills
Content Management Summary
Statistical Inference
I believe that the best way to succeed is by helping others succeed.
R (Programming Language)
Also, I love to fail (not in the way you’re probably thinking though!). I
love to face challenges, fail, learn, and try again. It’s in this very spirit
of experimentation that the heart of behavioral science lies =)

Hi! I'm Anushka, and here are my "conventionally successful"

achievements:

• Incoming MA Psychology student at the University of Chicago

• Ex Quantitative Research Intern at Cambridge, LSE, Ashoka, LSR
• Ex Social Media Consultant at Behaven and Centre for Social and
Behaviour Change
• Co-founder of Project USPAS (Underrepresented Students in
Psychology and Allied Sciences)
• Graduate of Psychology Honours from Lady Shri Ram College for
Women, India (2020-2023)
• LinkedIn Content Creator with 26K+ followers and 4.3M+
impressions

However, these are not necessarily the highlights of my life. The

following are:

• I have a meme account @5secondsofstruggles on Instagram

• I have a meme tattooed on me (brownie points if you can guess
which one it is)
• I (try to) play guitar and post covers on my Instagram @the.nushka

Going back to my belief about the best way to succeed being helping
others succeed and loving to fail, my major interest is Behavioral
Science (BeSci).

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BeSci taught me the importance of taking a human-centered
approach and using scientifically sound, evidence-based methods
and it's the legacy I'll uphold using my skills of quant+qual research,
programming, and copywriting :D

Check out all of my resources (free and paid) at

www.anushkakumar.com/resources

Experience
Project USPAS (Underrepresented Students in Psychology and
Allied sciences)
Co-Founder
January 2023 - Present (11 months)
By the underrepresented for the underrepresented. Resources and mentorship
for students from the Global South seeking research opportunities in
Psychology and Allied Sciences.
• Overseeing organization-wide operations to eliminate systematic barriers
faced by underrepresented students
• Developed and maintained time and task tracker templates, content
calendars, time logs, etc., to enhance operational efficiency
• Ideated, planned for, and organized mentorship program, social media,
workshops, etc.
• Recruited and led 6+ core members to provide resources and mentorship for
research opportunities to Global South students
• Evaluated the performance of core team members and provided constructive
feedback for growth
• Developed and designed the website providing a platform for resources and
visibility

Behaven
Consultant (Social Media)
June 2023 - September 2023 (4 months)
I got this role by cold messaging Fred Dorsimont, the co-founder of Behaven
• Ideated for, crafted, and designed engaging social media posts leading to
significant increase in KPIs of firm’s online visibility
• Critically read scientific articles and reports and translated into accessible
insights from behavioral science
• Recommended data-driven engagement strategies

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• Designed engaging visuals while adhering to brand guidelines, ensuring
consistency and alignment with the firm’s identity
• Managed content calendars to ensure timely publication of materials aligned
with marketing strategies

Centre for Social and Behaviour Change

Consultant (Visibility Vertical)
June 2023 - June 2023 (1 month)
Delhi, India

I got this role by cold messaging Dr. Pavan Mamidi, the Director of CSBC
• Ideated for, crafted, and designed engaging social media posts leading to
significant increase in KPIs of firm’s online visibility
• Critically read scientific articles and reports and translated into accessible
insights from behavioral science
• Recommended data-driven engagement strategies
• Designed engaging visuals while adhering to brand guidelines, ensuring
consistency and alignment with the firm’s identity
• Managed content calendars to ensure timely publication of materials aligned
with marketing strategies

University of Cambridge
Research Intern (Quantitative)
July 2022 - June 2023 (1 year)
Cambridge Political Psychology Lab | PI: Dr. Lee de-Wit
• I got this role by cold emailing the lab manager David Young
• This was a paid role
• I worked maximum 5 hours per week
---
• Formulated the sample demographic division and rewrote pilot questionnaire
to suit Indian participants
• Collected experimental data from 50+ participants through Qualtrics
• Cleaned data using Excel, and analyzed it using ANOVA and t-tests on
SPSS
• Researched 8+ data collection organizations in India

Department of Psychology, Lady Shri Ram College for Women

1 year 10 months

Independent Researcher
October 2021 - May 2023 (1 year 8 months)
Quantitative Research | Co-author: Dr. Megha Dhillon, PhD

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• Formulated the research question, reviewed 15+ papers, screened and
recruited participants
• Designed the survey in Google Forms and collected data from 300+
participants
• Cleaned data on Excel and analyzed it using t-tests, correlation, and
regression on SPSS

Qualitative Research | Supervisor and Co-author: Dr. Megha Dhillon

• Reviewed 5+ papers to develop interview schedule
• Screened, recruited, and scheduled 10+ participants for interviews
• Transcribed and analyzed data using critical feminist thematic analysis
• Assisted in writing and co-authored the manuscript

Research Circle Head

August 2021 - July 2022 (1 year)
• Conceptualized, planned, and executed 10+ research skill-based workshops
and interdisciplinary sessions, attracting 400+
national and international students both online and offline
• Arranged logistics of and hosted the college’s Annual National Paper
Presentation Competition, including handling all
communication among presenters, judges, volunteers and the faculty
supervisor
• Prepared and maintained databases and documentation on 35+ events, 150+
members, and 30+ independent researches within
the circle since its inception in 2019
• Publicized all the events and designed posters and brochures

The London School of Economics and Political Science (LSE)

Research Intern (Quantitative)
February 2022 - June 2022 (5 months)
Societal Psychology Lab | PI: Dr. Jennifer Sheehy-Skeffington
• I got this position by cold emailing Dr. Jennifer
• This was an unpaid position
• I worked maximum 5 hours per week
---
• Wrote, proofread, and loaded questionnaires into Qualtrics
• Developed and tested caste primes
• Screened and recruited 100+ participants from 4+ social media platforms
• Collected experimental data and maintained records of participant sign-ups

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Ashoka University
Research Assistant (Qualitative)
January 2022 - May 2022 (5 months)
Ghosh Research Group | PI: Dr. Simantini Ghosh
• I got this position by cold emailing Dr. Simantini Ghosh
• This was an unpaid position
• I worked maximum 5 hours per week
---
• Collected data using semi-structured interviews
• Transcribed interviews and analyzed data using Boyatzis’ thematic analysis

ACCELERATOR VENTURES
Assistant to Director
July 2021 - December 2021 (6 months)
• Spearheaded operations of 4+ quantitative and qualitative researches
• Managed databases and documentation for tracking progress of 20+
members from research, strategic, and communications team
• Tested out 30+ software for transcription, survey management and
distribution, and scheduling participants
• Configured the softwares for efficient data collection from 800+ participants

Pagalhaikya
Visual Designer
December 2020 - May 2021 (6 months)
• Conducted UX research interviews, market research, and SWOT analysis
of 20+ individuals and organizations to identify gaps in Indian mental health
services
• Formulated community guidelines, social media, and content strategy in
collaboration with psychologists
• Created videos, slides, logos, and images to bring lived experiences of
mental health to the forefront

Education
Lady Shri Ram College For Women
Bachelor of Arts - BA, Major in Psychology, Minor in Philosophy · (2020 - 2023)

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