Annex 1B to DepEd Order No. 42, s.

2016
GRADES 1 to 12 School: TERNATE INTEGRATED NATIONAL HIGH SCHOOL Grade Level: GRADE 10
DAILY LESSON LOG Learning TOURISM PROMOTION
Teacher: NORMAN P. TIONGCO
Area: SERVICES
Teaching Dates and
WEEK 3: November 27-30, 2023 Quarter: SECOND QUARTER
Time:

MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY

At the end of the lesson, At the end of the lesson, At the end of the lesson, PERFORMANCE TASK SUMMATIVE
the learners should be the learners should be the learners should be At the end of the lesson, ASSESSMENT #1
able to: able to: able to: the learners should be
able to: 1. Measure the
1. Identify Different 1.Explain the importance 1.Explain the importance effectiveness of
types of Transportation of promoting tourism in of promoting tourism in 1. Explain how to gather instruction and
the localities. the localities. information determine the level of
2. Explain the 2.Create a Tourism 2.Create a Tourism appropriately; understanding of the
I. OBJECTIVES advantages and dis- promotion campaign promotion campaign students;
advantages of different based on assigned based on assigned 2. Create a slogan that
kind of Transportation in tourism attractions. tourism attractions. will promote a tourist 2. Exhibit honesty while
Tourism Industry 3.Realize the importance 3.Realize the importance spot in your community taking the quiz; and
of Tourism Promotion of Tourism Promotion
3. Realize the importance Campaign. Campaign. 3. Present the outputs in 3. Rationalize answers
of giving accurate and front of the class. on each item and
appropriate information. remediate lessons with
low correct responses.
A. Content The learner demonstrates an understanding of concepts and theories of automated information systems.
Standards
B. Performance The learner independently operates an automated information system
Standards
C. Learning MELCS: Identify information requirements appropriately (TLE_HETP9-
Competencies 12AI-Ia-e-1)
/ Objectives
Write the LC code for each

TOURISM Tourism Tourism Tourism Tourism

Transportation in Tourism Promotion Tourism Promotion SUMMATIVE
II. CONTENT Tourism Industry Campaign Campaign ASSESSMENT #1

III. LEARNING
RESOURCES
A. References
1. Teacher’s Guide
pages
2. Learner’s Tourism Promotion Tourism Promotion Tourism Promotion Tourism Promotion Tourism Promotion
Materials pages Services Module Module Module Module Module
3. Textbook pages
B. Other Learning -Learning Activity Sheet -Learning Activity Sheet ZipGrade Answer Sheet -Learning Activity Sheet -Learning Activity Sheet
Resources (LAS) (LAS) Test Paper (LAS) (LAS)
-Video Presentation -Video Presentation -Video Presentation -Video Presentation
-Assessment Sheet -Assessment Sheet -Assessment Sheet -Assessment Sheet
INTEGRATIVE INTEGRATIVE INTEGRATIVE INTEGRATIVE REFLECTIVE
APPROACH APPROACH APPROACH APPROACH APPROACH
IV. PROCEDURES
Content Based Content Based Content Based Content Based
Instruction (CBI) Instruction (CBI) Instruction (CBI) Instruction (CBI)
A. Reviewing Routinary activities will Routinary activities will Routinary activities will Routinary activities will Routinary activities will
previous be executed: be executed: be executed: be executed: be executed:
lesson or -Prayer -Prayer -Prayer -Prayer -Prayer
presenting -Class attendance -Class attendance -Class attendance -Class attendance -Class attendance
the new checking checking checking checking checking
lesson -Class Rules -Class Rules -Class Rules -Class Rules -Class Rules

Recapitulation of the Recapitulation of the Review and enumerate 1. Give the instructions
previous lesson. previous lesson. the different ways on prior the examination.
how to gather
Show a video showcasing PICTURE ANALYSIS information correctly ang
the beauty and Analyze and explain appropriately
attractions of a popular what the picture is all
tourist destination in the about.
Philippines. Discuss with
the students the
importance of promoting
tourism and the role of
gathering accurate
information.

B. Establishing a The Tourist Experience Building Tourism Explain the steps of how 3. Test proper.
purpose for Vocabulary to construct SLOGAN (30 minutes)
the lesson The teacher conducts a Destination- A place or
class discussion about area where a collection of 4. Checking
the students' favorite tourism related products
travel destinations and and attractions are 5. Rationalization
ask them to identify the offered which deliver a
information they would tourism experience for 6. Recording of scores
need to effectively individuals or groups
promote those places. traveling away from their
home or place.

Attraction - A place of
interest where tourists
visit, typically for its
inherent or exhibited
 natural or cultural value,
historical significance,
natural or built beauty,
offering leisure,
adventure, and
amusement.

C. Presenting Building Tourism Show examples of Video Lesson on

examples/ins Vocabular tourism promotional SLOGAN MAKING
tances of the materials such as
new lesson Automated information
brochures, websites, and
system - An automated
information system (AIS) advertisements. Ask the
is an assembly of students to identify the
computer hardware, key information included
software, configured to in each material.
accomplish specific
information-handling
operations.
Tourism promotion
campaign - Tourism
promotion means trying
to encourage the actual
and potential customers
to travel a destination
through the spreading of
information.
Brochure - A brochure is
a promotional document
primarily used to
introduce a company,
organization, products,
or services and inform
prospective customers or
members of the public of
the benefits.
D. Discussing Integrative-CBI- Integrative-CBI- Integrative-CBI-
new concepts Activity Activity Activity
and Activity 1: Gathering Activity 2: Creating a
practicing Information Tourism Promotion Performance Task # 1
new skills #1 Campaign SLOGAN on TOURISM
Materials: Internet
access, laptops or Materials: Poster board, Discuss the following:
tablets, printed tourism art supplies, laptops or
● Objectives
promotional materials tablets
● Materials
 Instructions: Divide the Instructions: Instruct
● Procedures
students into small each group to create a
groups. Assign each tourism promotion ● Rubrics for
group a different tourist campaign for their
Grading
destination in the assigned destination.
Philippines. Instruct They should design a
them to use the internet, poster and a short
printed materials, and written description that
other resources to gather highlights the key
information about their information gathered in
assigned destination. Activity 1. Encourage
They should identify the creativity and effective
key information required use of visuals.
to effectively promote the
destination. Rubric:
- Criteria: Creativity,
Rubric: incorporation of key
- Criteria: Accuracy of information, visual
appeal
information gathered, - Points: 10 points for
identification of key creativity, 10 points for
information incorporation of key
- Points: 10 points for information, 10 points
accuracy, 10 points for for visual appeal
identification of key
information

E. Discussing Integrative-CBI- Presentation of Output Integrative-CBI-

new concepts Abstraction in the front of the class Abstraction
and Presentation of output in
practicing Discuss what transpired front of the class.
new skills #2 in the activity by asking
the following questions
to students.
1. What are the key
attractions of your
assigned tourist
destination?
2. How did you
determine the target
audience for your
promotional campaign?
F. Developing Integrative-CBI- Check and feedback on
mastery Abstraction the outputs of the
(Leads to Questions: student.
Formative Assessment questions:
Assessment 3) 1. How did you
incorporate the key
information gathered in
Activity 1 into your
promotion campaign?
2. What strategies did
you use to make your
campaign visually
appealing?

G. Finding Integrative-CBI- Integrative-CBI- Integrative-CBI-

practical Application Application Application
applications What is the importance
of concepts Imagine that you are of tourism slogan in
and skills in tasked with promoting a promoting our
daily living newly discovered tourist community?
attraction in your
community. They should
identify the information
requirements and
develop a promotional
campaign for the
attraction.
H. Making Integrative-CBI- Integrative-CBI- Integrative-CBI-
generalization Restatement of concepts Restatement of concepts Restatement of concepts
s and discussed during the discussed during the discussed during the
abstractions abstraction phase abstraction phase abstraction phase
about the The students generalize What are the different
lesson the lesson by answering ways in gathering
the following questions. information?

1. How to identify Is it important for us as

correct Tourism students, to
information? promote the tourism
2. What is the specially in our locality?
importance of Why?
giving accurate
 information to
customers,
specially in
tourist?

I. Evaluating Diresctions: Choose the Activity 3: Presenting Refer to the Learner’s Refer to the Learner’s
learning letter of the correct and Evaluating the Assessment Assessment
answer. Campaigns

What is the primary Materials: Projector or

purpose of an automated display screen
information system in
Tourism Promotion Instructions: Each
Services? group will present their
tourism promotion
A) Enhancing natural campaign to the class.
landscapes After each presentation,
B) Facilitating efficient the class will provide
communication feedback and evaluate
C) Promoting traditional the effectiveness of the
art forms campaign in terms of the
D) Generating wildlife information presented
conservation programs and its appeal to the
target audience.
Which of the following is
NOT a potential benefit Rubric:
of using automated -: Clarity of presentation,
information systems in incorporation of key
tourism promotion? information, appeal to
target audience
A) Improved visitor - Points: 10 points for
experience clarity of presentation,
B) Increased revenue 10 points for
from tourism incorporation of key
C) Reduced information, 10 points
environmental impact for appeal to target
D) Enhanced cultural audience
preservation

In the context of Tourism

Promotion Services, what
does CRM stand for?

A) Customer Revenue
Management
B) Customer
 Relationship
Management
C) Cultural Resource
Mapping
D) Computerized
Revenue Monitoring

How can automated

information systems help
in destination marketing
for tourism?

A) By decreasing
accessibility to tourist
information
B) By limiting online
booking options
C) By providing real-time
updates and
personalized
recommendations
D) By increasing travel
costs

What is the role of data

analytics in automated
information systems for
tourism promotion?

A) Analyzing weather
patterns for marketing
purposes
B) Identifying potential
tourist destinations
C) Assessing the impact
of tourism on local
ecosystems
D) Analyzing visitor data
to make informed
decisions and tailor
marketing strategies
J. Additional Refer to the Learning Refer to the Learning Refer to the Learning Refer to the Learning
activities for Activity Sheets (LAS) Activity Sheets (LAS) Activity Sheets (LAS) Activity Sheets (LAS)
application or
remediation
REMARKS Day 1: Part A-E. Day 2: Part F-J.
 REFLECTION
A. No. of learners
who earned 80%
in the evaluation
B. No. of learners
who require
additional
activities for
remediation
C. Did the remedial
lessons work?
No. of learners
who have caught
up in the lesson
D. No. of learners
who continue to
require
remediation
E. Which of my
teaching
strategies worked
well? Why did
these work?
F. What difficulties
did I encounter
which my
principal or
supervisor can
help me solve?
G. What innovation
or localized
materials did I
used/discover
which I wish to
share with other
teachers?

Prepared by: Checked by: Noted by:

NORMAN PAGIAN TIONGCO RONALDO L. DINGLAS VILMA D. PELIÑA

Teacher I – TLE 10 Head Teacher III Principal IV