Download as pdf or txt
Download as pdf or txt
You are on page 1of 41

210

Exclusive Events, Priceless Moments.


Company Details
WHERE YOU CAN CONNECT WITH US

2/F Lopez St, Jaro, Iloilo City, Iloilo.

(033) 323-7022

https://www.thelalunacreatives.com/

info.lalunacreatives@gmail.com

@lalunacreatives

@laluna.creatives
Company Background
WHO WE ARE
Established in 2020, La Luna Creatives is an events production company that provides innovative solutions and expertise

coordination from initial conceptualization to on-site execution. The company is widely acknowledged as one of the best

event management companies in Region 6, with its light brightly shining across all major cities of the region. With a team of

young, visionary minded, creative, dynamic, and dedicated professionals, La Luna Creatives strives to produce the highest

standards of quality where innovation, service, and excellence are the hallmarks of every facet of our work. By maintaining a

challenging work environment, we maintain top talent and deliver creative and tailored event solutions to bring our clients’

visions to life. Hence, La Luna Creatives is a one-stop shop for any and every requirement to our wider spectrum of clients.

Over the years, the company has simultaneously accumulated experience and expertise while constantly upgrading

company strengths in all areas of event execution and event management.

Always, and will never falter, La Luna Events will bring you exclusive events and priceless moments.
Company Location
WHERE YOU CAN FIND US

2/F Lopez St, Jaro,

Iloilo City, Iloilo.


Vicinity Map
Company Mission
To achieve, and to create and execute a complete solution that
brings your vision into reality using proven strategies, innovative
ideas, limitless resources, and professional expertise in the
event management and function planning industry;

To provide the necessary expertise and high level of service in


managing and producing your event from start to finish;

To exceed your expectations. We will never settle for just


okay;

To inspire moments of optimism and happiness through


our events; and

To be honest, fair, and ethical in all our interactions with


our employees, you and our suppliers.
Company Vision

People: be a great place for work where people are inspired to


be the best they can be.

Portfolio: bring to the world a portfolio of beverage brands that


anticipate and satisfy peoples desires and needs.

Partners: nurture a winning network of customers and


suppliers, together we create a mutual enduring value

Profit: Maximize long-term returns to shareowners while


being mindful of our overall responsibilities.

Productivity: Be a highly effective, lean and fast-moving


organization.
Organizational Chart
REGINE PEARL FUENTES
Event Manager

VIVIEN CLAIRE MATIAS KIM KRISTINE ENGALGADO


Event Planner Event Coordinator

JAZZINE MAE ANDRES


Program Manager

MELENCEL AGUILAR NEAN JEAN MAGBANUA JINDY FAITH SISON


Finance Marketing Logistics

ASIEL NAOMI ANDONAQUE MA LYN ALBA SHARA MAE SANTILLAN


Creative Committee F&B Committee Operations Committee
Services
The La Luna Creatives is a full-service event management company bringing a fresh and unique
approach to the event that specializes in dinner galas, fundraisers, long-service awards, grand
openings, conferences, and other exclusive occasions. We manage all aspects of the event planning
process.

We specialize in:
• Corporate events & special on-site/off-
site events
• Conferences, symposiums & destination
meetings
• Fundraisers, charity events, & formal
dinner galas
• Long Service Awards & staff recognition
events
• Christmas parties & themed events
• Birthday, Debut, & wedding
Services
PRE-EVENT PLANNING EVENT MANAGEMENT, DESIGN & MARKETING POST EVENT

• Concept Generation - Venue • Registration set-up management • Tear down and


Selection • Detailed timelines, show flows, & Emcee scripts clean-up of the event
• Budget creation & • Sponsor management
management • Floor plan layout and decor planning • Post event summary
• Detailed critical path, and • Menu creation specific to the event and follow up
timelines created for the • Execution of every detail of the specific event (security,
specific event VIP handling, & Crowd management)
• Branding creation and • Extensive list of local professionals to help make your
custom marketing strategy event extra special: Entertainers, photographers,
• Social media planning musicians, graphic designers & marketing experts,
• Creation of sponsorship caterers, audio visual specialists, florists, rental companies
packages specific to the event and more.
• Venue booking and contract • Technical equipments (audio/visual, light, and sound).
negotiation
Partners
SWOT ANALYSIS
Weaknesses
Strengths

S W
• Limited staff
• Quality Services • Existence of company that
• Experienced, creative and deals more than what La
dedicated employees Luna Creatives offer
• Good internal communication • Little market presence or
• Being a market leader reputation on introductory
• Ability to respond very quickly years
as we have no red tape, and no • Vulnerability to vital staff
need for higher management being sick or leaving
approval
• Our lead consultant has a
strong reputation in the
market
• We have low overheads, so we
can offer good value to clients
Threats
Opportunities

O T
• Unpredicted calamities
• Area growth (typhoons, floods, tsunami and
• Expansion of business sector earthquake)
• Potential profits • Entry of new competitors
• Social opportunities: with the • High inflation rates/ market
improvement of living standards
risks
and economic conditions,
people’s ideas and patterns of • Increase in the price of
behaviour also began to change, resources
tending to be receptive to new • Developments in technology
things may change this market
• Support and endorsement of beyond our ability to adapt
local government
By: LA LUNA CREATIVES
Exclusive Events, Precious MOments
VIVIENE
TURNS
18
A night of glam, festive and crazy fun…
Event Brief
WHAT: A Crazy Rich Asians themed debut

WHEN: 11th of May, 2022, Wednesday


Formal party 6:00 PM-11:00 PM
After-party 11:00 PM onwards

WHERE: Iloilo Convention Center (ICON)

WHO: 150 guests


(celebrant's immediate family, relatives, friends)

WHY: To celebrate a young lady's coming of age

HOW:
Event Objectives:
To commemorate a young lady’s attainment of legal age and
grant her wish of celebrating her special day as a crazy rich
Asian woman
To organize an event that will create a remarkable
experience for both the debutante and the guests as well

To deliver a smooth, safe and successful debut party

To organize an impeccable event and customer service that


will benefit both out personal and the clients satisfaction as
well as to enhance our skills and knowledge in this field and
to gain more experience

To gain positive feedback from the clients and to


subsequently increase the number of clients per year
through superior services
Invitation
Event Location

ILOILO CONVENTION CENTER (ICon)


3 MONTHS AHEAD

Checkbox
Check box What
What to do
to do Duration
Assigned to Start
Duration End
Start Comments
End Comments
Meet with clients to establish event goals
Begin monthly committee meetings
Set the date
M Review with graphic
Visit potential sites artist (invitations,
and negotiate programs,
details
posters, etc)
Develop an event master plan
M Prepare final
Get cost copy for invitations, programs and
estimates
posters
 Site rental
D  Catering
Prepare final copy for tickets
 Equipment
D Complete
 Speaker mailing
fees lists for invitations
 Travel for staff
M Sign contract with entertainment company for a
 Insurance
Jazz Band
Draft initial budget
D Make list of locations for posters
Form an event committee
Chairperson forms subcommittees
Get recommendations for entertainment
(performers, celebrity guest); hold auditions
3 MONTHS AHEAD

Check box What to do Duration Start End Comments


Get bids for entertainment
Get bids for decorations
Get bids for design/printing
List items to be underwritten and possible sources
Compile mailing lists
Get written contracts
 Site
 Entertainment
 Rental items
Begin invitation design
Select photographer; arrange for photos of the
debutante, family and guests
2 MONTHS AHEAD

Check box What to do Duration Start End Comments


Begin monthly committee meetings
Review with graphic artist; proofread invitations,
programs, posters, etc.
Prepare final copy for invitations, programs and
posters
Obtain lists of honorees, VIPs (family)
Venue and logistics planning
 Determine and arrange all details re menu, A/V
equipment, registration set-up, parking, signage,
etc.
 Review security needs/plan for the event with
venue manager
 Investigate need for any special permits, licenses,
insurance, etc.
 Assess accessibility requirements (e.g. all-gender
restrooms, wheelchair accessibility, etc).
 Communicate accessibility requirements to staff.
Secure permits and insurance
2 MONTHS AHEAD

Check box What to do Duration Start End Comments


Secure permits and insurance
Get written confirmation of celebrity
participation/special needs
Finalize audio/visual contract
Assemble/address invitations ( with personal notes
when possible)

Mail invitations
Finalize transportation/hotel accommodations for
staff, VIPs, honorees

Hold walk-through of the event with responsible


committees, chairpersons, and responsible site staff/
member at the event site

Review/finalize the budget, tasks, sheets, and


tentative timeline
1 MONTH AHEAD

Check box What to do Duration Start End Comments


Confirm staffs for registration, hosting, etc.
Complete list of contents for VIP welcome packets
Get enlarged site plan/room diagram to arrange seats and tables
strategically; assign seats/tables
Coordinate with cotillion instructor regarding space
requirements
Give an estimate of guests expected to caterer/food service
Review script/timeline
Confirm hotel accommodations
Confirm special security needed for VIPs
Schedule deliveries of special equipment, rentals
Confirm set up and tear down times with event site
Finalize plans with party decorator
Give caterer revised numbers
Meet with committee heads to finalize any of the above
1 WEEK AHEAD

Check box What to do Duration Start End Comments


Meet with committee head and confirm all
details against Master Plan
Finish phone follow-ups
Confirm number attending
Finish seating/table arrangements
Hold training session with staff: brief/finalize
assignments
Secure two or three staff to assist with
emergencies
Finalize registration staff
Distribute seating chart, assignments to
lists/hostesses
Schedule pickup or delivery of any rented or
loaned equipment
1 WEEK AHEAD OF THE EVENT

Check box What to do Duration Start End Comments

Reconfirm event site, hotel, transportation

Deliver final scripts/ timelines to all program


participants

Final walk-through with all personnel

Schedule rehearsals

Schedule staff assignments for the day of the


event

Establish the amount of petty cash needed for


tips and emergencies

Write checks for payments to be made for the


day of the event
1 DAY BEFORE THE EVENT

Check box What to do Duration Start End Comments

Ensure all signage is in place

Ensure all A/V equipment is set up and working


properly

Lay out all clothes needed on the day of the


event

Re-check all equipment and supplies to be


brought to the event

Have petty cash prepared


EVENT DAY

Check box What to do Duration Start End Comments

Arrive early (with your changes clothes)

Unpack equipment, supplies and make sure


nothing is missing

Make sure VIPs are in place

Go over all the final details with the caterer and


set-up staff

Check in with each Committee Chair to ensure


their team is on track.

Check sound/light equipment and staging


before rehearsal

Hold final rehearsal


POST-EVENT FOLLOW-UP

Check box What to do Duration Start End Comments

Check in with venue to ensure nothing important was


left behind.
Financial status:
 Gather all receipts and documentation, final
registration data, etc.
 Update budget
Post-event publicity:
 Make a publicity reel video to share how it went
 Share highlights on social media
 Update website page to reflect that it’s a past
event
Conduct post-event survey

Conduct a team debrief to learn their thoughts.

Conduct a thorough evaluation of the event


Action Plan & Timeframe
TASK SPECIFIC ACTION TARGET DATE
Client Consultation Having a personal conversation with the debutante and parents about the party's theme and negotiating the March 3, 2022
total cost of the project (catering services, how many attendees, venue, and supplier).

Preparation of Proposal Source out or meet with suppliers and ask for their bids or quotations for review and approval. March 9, 2022
and Establishing Budget

Presentation with the Discuss the initial proposal and costing for approval March 13, 2022
Client

Build Events Team Gather all the personnel, assigning Individual Roles and Responsibilities(venue, catering, package, March 14, 2022
entertainment, program, invitation, tarpaulin)

Supplier Sourcing To obtain quotes or bids from suppliers for all needs March 15, 2022
Venue Ocular Visit To check the venue for draft of floor plan or venue layout and other requirements March 15, 2022
Venue Floor Plan and To prepare proposal for venue floor plan, submit to client March 16, 2022
Layout

Contract Drafting Draft proposals and database of possible sponsors and partners, print and submit or email proposals, assign March 20, 2022
marketing staff sponsors to monitor and closed deal

Production Meeting To discuss the overall plan, assignments, other details April 25, 2022
Action Plan & Timeframe
TASK SPECIFIC ACTION TARGET DATE
Obtain the ● Complete and finalize mailing lists of invitations. May 10, 2022
Documents/Lists ● Secure permits and insurance.
Needed ● Finalize contracts.
Approval of Suppliers To close deal with suppliers especially for tech requirements May 17, 2022
● Sign contract with an entertainment company.
● Sign contracts for decorations and rental items.
Finalization To finalize all the items, need for the event May 25, 2022
● Meet all committees for last minute details.
● Finish and distribute seating arrangements.
● Finalize the personnel in charge of each department.
● Confirm the number of participants that are able to attend, event site, hotel, and transportation.
● Write checks for payments.
● Check decorations.
Pre-event Briefing Pre-prod meeting with client and suppliers to check the accomplishment for readiness June 23, 2022
Meeting
Ingress Set-up of venue, all requirements June 26, 2022
Event Proper ● Call time 7 AM. June 27, 2022
● Unpack and recheck all equipment.
● Set-up guest registration area.
● Reconfirm meal schedules for volunteers.
● Go through all of the last-minute details.
● Double-check sound/light equipment and staging.
● Hold final rehearsal.
Event Program

Shara
Event Requirements

KIM
Menu

Melencel
Event Checklist

Ma Lyn
See you there!
Thank you!
Write a closing statement
or call-to-action here.

You might also like