Professional Documents
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HBFC Project
HBFC Project
INSTITUTIONS
PROFESSOR . TANVEER BAIG
GROUP PROJECT
Iqra Naeem Sidra Rani
BCH22-144 BCH22-148
In 2006, HBFC introduced as a public sector unlisted company and on 1st JANUARY 2007,
it took over assets and liabilities of HOUSE BUILDING FINANACE CORPORATION.
OBJECTIVES
HBFC aims “to providing financial assistance to every PAKISTANI struggling and
housing need.”
Currently the “company’s objectives to reduce the demand and supply gap of
residential unity in the country” allowing the majority of the masses to own a home.
VISSION
HBFC is striving to be a socially responsible and commercially sustainable housing
finance institution.
MISSION
To be the center of excellence for expansion of mortgages, housing and construction
finance sector in Pakistan.
HEAD OFFICE
Head Quarter in KARACHI (total 51 branches)
ADDRESS
House Building Finance Company Ltd, 3rd floor, Finance & Trade Centre, Shahrah-e-
Faisal, Karachi, Pakistan.
CAPITAL
State Bank of Pakistan (“SBP”) and Govt. of Pakistan (“GoP”) owns 90.31% and
9.69% shareholding, respectively, in HBFC.
Credit Rating
Upgraded rating is (AA-) takes into “ACCOUNT FAVOURABLE”
profitability indicators, consistent reduction in NPLs, low net infection,
comfortable liquidity position, strong capital adequacy.
FUNCTIONS
House Building Finance Company (HBFC) is the country's only real estate financing
institution. With regional offices and area branches spread all over Pakistan, the
institution aims at providing financial assistance to every Pakistani struggling with
housing needs.
PRODUCTS
Ghar Sahulat Scheme
ACHIVEMENT
ACHIVEMENTS ( NETWORK OF 51 BRANCHES)
SWOT ANALYSIS
A “SWOT” analysis is a basic yet effective method for developing the business
strategy, whether starting a business or leading an established one.
Let’s take a closer look at each aspect of the “SWOT” analysis in the upcoming
sections.
Strengths of HBFC
Large Network of Branches.
Strong Consumer Banking
Higher Customer Satisfaction
High Employee Retention Rate
Brand’s Goodwill.
Weaknesses Of HBFC
No Rural Presence
Limited Market Size.
Underperforming Sectors
Fluctuating Share Prices
Opportunities of HBFC
Strong Fundamentals for Growth
Increasing Corporate Banking Sector
Efficient Debt Settlement
Foreign Markets
Threats of HBFC
Increasing NPA
New-Age Banks
Lack of Growth.
Increasing Competition
Increasing Foreign Investments
WAY FORWARD (CAREER)
Facilities to Costumers
JOB Opportunities
Life at HBFC
Internship
Conclusion
HBFC Group, a distinguished financial conglomerate, including performance in
dwelling finance, investment, life, and non-life protection, asset superintendence,
real estate funds, and teaching finance. The company is a great example of India’s
advanced housing finance corporation. Yet, even as a modernized private bank with
great customer servicing, they are suffering from multiple factors, such as a
weakening economy and increasing competition from both traditional competitors
and new-age digital banking.
Even the best brands can suffer at the hands of increasing competition in the market.
In the face of rising competition, impactful marketing becomes a necessity for the
company.