Mugundhan.

723819252032

VISUAL ARTS CENTER

AIM:
The primary aim of this thesis is to critically examine and evaluate the role of
contemporary visual arts centers in the society. By doing so, we aim to shed light on
their transformative power, their influence on artistic practices, and their capacity to
promote cultural understanding and social cohesion. Through a comprehensive
analysis of case studies, we seek to identify the key factors that contribute to the
success and impact of these institutions.

OBJECTIVES:

Promotion of Visual Arts:

Showcase and promote a diverse range of visual arts, including painting, sculpture,
photography, digital art, and other forms of visual expression.

Exhibition and Display:

Provide a space for artists to exhibit their work, fostering creativity and allowing the
public to engage with and appreciate visual art.

Cultural Enrichment:
Contribute to the cultural enrichment of the community by offering exhibitions,
workshops, and educational programs that broaden the understanding and
appreciation of visual arts.

Education and Outreach:

Offer educational programs, workshops, and classes to both aspiring and established
artists, as well as the general public, to enhance artistic skills and understanding.

Community Engagement:
Act as a hub for community engagement, bringing people together through art-
related events, discussions, and collaborative projects.

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Support for Emerging Artists:
Provide support and opportunities for emerging artists, helping them develop their skills,
gain exposure, and establish themselves in the art world.

Preservation of Cultural Heritage:

Contribute to the preservation and promotion of cultural heritage by showcasing
traditional and contemporary art forms that reflect the diversity of the community.

Fostering Innovation:
Encourage innovation and experimentation in the visual arts by supporting avant-garde
and experimental projects, pushing the boundaries of artistic expression.

Collaboration with Other Institutions:

Collaborate with other cultural institutions, educational organizations, and local
businesses to create a network that enhances the overall artistic and cultural
landscape of the region.

Artistic Research and Documentation:

Engage in artistic research, documentation, and archiving to contribute to the
documentation of the local and regional art scene.

Economic Impact:
Contribute to the local economy by attracting visitors, tourism, and businesses
interested in supporting the arts.

Adaptability and Innovation:

Stay adaptable and innovative in response to changing artistic trends, technologies,
and community needs.

These objectives collectively work towards creating a dynamic and vibrant visual arts
center that serves as a cultural hub and catalyst for artistic growth and appreciation.

SCOPE:

The scope of a visual arts center is broad and can encompass a wide range of
activities and initiatives. The scope is often determined by the mission and goals of the
center, as well as the needs and interests of the community it serves. Here are key
aspects that define the scope of a visual arts center:

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Exhibitions and Galleries:
Curating and hosting art exhibitions to showcase a diverse range of visual arts, including
paintings, sculptures, photographs, installations, and other artistic expressions.

Educational Programs:
Offering workshops, classes, and educational programs for artists of all skill levels, as well
as the general public. These programs may cover various art forms, techniques, and art
history.

Residencies and Studios:

Providing artist residencies and studio spaces for local and visiting artists, fostering a
supportive environment for creativity and collaboration.

Community Engagement:
Organizing events, lectures, and discussions to engage the community in artistic
dialogue and enhance public appreciation for the visual arts.

Digital and New Media Art:

Embracing and promoting digital and new media art forms, reflecting contemporary
trends and technological advancements in the art world.

Support for Emerging Artists:

Offering mentorship, grants, and exhibition opportunities to support emerging artists in
developing their careers.

Cultural and Heritage Initiatives:

Participating in the preservation and promotion of cultural heritage through art
exhibitions, events, and programs that celebrate the cultural diversity of the community.

Public Art Projects:

Initiating and supporting public art projects, such as murals, sculptures, and installations,
to enhance the aesthetic appeal of public spaces and make art more accessible.

Collaborations and Partnerships:

Collaborating with other cultural institutions, educational organizations, and businesses
to create a network that strengthens the overall cultural and artistic ecosystem.

Artistic Research and Documentation:

Engaging in artistic research, documentation, and archiving to contribute to the
understanding and preservation of the local and regional art scene.

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JUSTIFICATION:

The total number of Arts Center With Proper Facility in India is 572 which is very less
comparing to other fields of works. Also artists do not have a proper platform to
showcase their talents and exhibit their works. Which eventually makes them lose
interest in their form of work and get diverted to a different field. Also According to a
research conducted by art council of India it say that almost 61% of the people who
are in the age group of 12 to 15 ,85% of people who are in the age group of 16 to18
and 95% of people who are in the age group of 19 to 25 says that they want to pursue
in the field of arts but then since there is no proper facility to learn them and also the
number of proper facility are very less so people tend to choose different forms of
works. The total revenue generated in art industry in the last year is 180 billion in India,
which is a very huge amount, but then the people who are involved in the art industry is
very less In numbers compared to other fields of works. So imagine if the peoples
involvement in art industry increases the revenue generated will also be increased.
Which will eventually lead to the economy boost of he nation.

PROSPECTIVE SITE:

The site selected for this project is located in South India. Exactly in Tamilnadu -
Coimbatore. The reason for this location is because after Chennai the next developed
city in Tamilnadu is Comibatore since Chennai is overly crowed and lack of land in the
city center, we have selected Coimbatore. Also many oppurtunitys are their in
coimbatore for future development. So Coimbatore will be a ideal place for this Project.

Location - Codissia,Coimbatore.

Area - 10.3 acres (42,000 sq.m).

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LITERATURE CASE STUDY:

1 - Shandong Provincial Cultural and Art Center (China)

2 - IL Walker Art Center (Minneapolis)

3 - Reva and David Hogan Center for the Arts (Chicago)

4 - Hirakata Performing and Visual Arts Center (Japan)

LIVE CASE STUDY:

1 - Kerala Arts and Crafts Village (Thiruvanathapuram)

2 - Indira Gandhi National Center For Arts (Bangalore)

3 - Sargaalaya Kerala Arts and Crafts Village (Irringal).