12/10/2023Project Charter

Project Name: The Journey around the world in 2 weeks

Sponsor Name & Title Turkish Airlines ”Let’s Travel With Index No.
Locals”
Project Manager Name Megva Senyurt Cam 40836
Team Member 2 Name Elchin Bagirov 41668

Purpose and Goals

 What problems will be addressed by the project?
 What goals will be achieved by the project?
 What benefits will the project deliver, and which constituencies will receive these
benefits?
 How does the project align with your personal strategic priorities?
FILL IN:

Traveling the world alone is both difficult and contains various dangers. In addition to all
these, it is difficult for travelers to create routes for places they will go for the first time. In
addition, it is more costly to do them without support.
For this reason, in this project, it is aimed at helping solo travelers be in 10 countries
around the world within 2 weeks by matching with local people and discovering cultures.
Thanks to this project, travelers will travel with maximum efficiency in minimum time. It is
aimed at making them ambassadors of their own cultures and fostering intercultural
communication. Project participants will be selected based on their willingness to
participate in interactive activities after the applications are received, and interviews will
be conducted to make these selections.

Project Scope – boundaries where the project begins and ends (when, when and
how)
FILL IN:

14 days trip around 10 countries (Mongolia, Uzbekistan, Azerbaijan, Turkey, Greece,

Albania, Italy, Spain, Morocco, Egypt)
The public relations work of the project, the completion of the preparations, the finding of
new sponsorships, and the selection of the participants will start in December 2022. After
the completion of the planned trips, the project completion date has been determined as
June 30, 2024, in order to close the project and visualize the project outputs.
However, between February of 2023 and February of 2024, when the project will be
implemented, a travel group of 30 people will be formed every month.
The trips will be held for the last two weeks of each month during the project period.
Travel terms are:
15th-28th of February 2023
18th-31st of March 2023
16th-29th of April 2023
18th-31st of May 2023
17th-30th of June 2023
18th-31st of July 2023
18th-31st of August 2023
17th-30th of September 2023
18th-31st of October 2023
17th-30th of November 2023
18th-31st of December 2023
18th-31st of January 2024
16th-29th of February 2024

Out of Scope – beyond interest of the initiative

FILL IN:

 Additional tasks or changes to the requirements.

 Changes in deadlines.
 Anything not explicitly mentioned in the original scope document.
 Unplanned work or expenses.
 Budgetary constraints that were not taken into account during scoping.

Measures of Success – what success looks like for the project and its members?
No. Description of the How Deadline to Is this measurement
Measure of Success Measured Achieve the designed to determine if
Measure of specific project goals
Success described in the
Project’s Purpose section
have been achieved?
1. Reaching 360 With two 14 months Yes
travelers targeted in interviews
the project with the
project
participants
 before and
after the tour

2. Reaching 360 locales With two 14 months Yes

to match the travelers interviews
with the
project
participants
before and
after the tour

3. Reaching sponsorship Whether 12 months Yes

agreements with a sponsorship
total of 6 outdoor agreements
clothing brands and can be made
sports shops with the
necessary
negotiations
after the PR
work for the
brands
targeted to
be reached
within the
scope of the
project.
4. Publishing a memory by following The status of Yes
and culture book of the sales these sales
the times travelers figures of the figures will be
and locals shared book followed for 1
together year after the
end of the
project.

PROJECT CONSTRAINTS & ASSUMPTIONS

No. Description
1. Failure of the tour due to bad weather conditions
2. Negative situations that can be experienced between the local and the traveler
3. Insufficient representation of sponsors' products
4. At the end of the project, the book to be published is not attractive enough
FINANCE DESCRITPION
No. EXPENSE AMOUNT SOURCE OF FUNDING
DESCRIPTION
1. Tour tickets (flights $18.000 Half from Turkish Airlines, half from the
and local transfers) travelers' budget
2. PR Works $10.000 Turkish Airlines
3. Interviews with $3.600 Turkish Airlines
project participants
4. Book writing and $2.000 Turkish Airlines
publishing

PROJECT MILESTONES & DELIVERABLES

No. MILESTONE DELIVERABLES DATE
1. 14 Months Collection and December 2022 – February 2024
selection of
applications from
project participants
2. 14 Months Completion of February 2023 – April 2024
interviews with
travelers and locals
participating in the
project

3. 14 Months PR Works December 2022 – February 2024

4. 4 Months Book Publishing February 2024 – June 2024
HIGH LEVEL RISKS
No. RISK DESCRIPTION RISK MANAGEMENT STRATEGY
1. Unsafe situations that Giving information about the location before going to the
may occur in the travel travelers and making match with local people for these
areas trips (buddy system)
2. Various health Option to provide flexibility in return tickets thanks to
problems that the project sponsor
participants may
experience
3. Insufficient content for Checking the situation by communicating with the
the book participants from time to time during the trip

PROJECT COMMUNICATION ACTIVITY

No. TYPE OF PERSON DATE CONCERNING
 MEETING INVOLVED
1. Kick Off Meeting Project Personal 1.12.2022 Project Steps
and Sponsorship
Representative
2. PR Meeting Project Personal 1.01.2023 Project Steps
and Sponsorship
Representative
3. Online Meeting Project Personnel 15.03.2024 Trips and Upgoing
and Participants Works
4. Ending Meeting Project 30.06.2024 Book Publishing
Personnel,
Sponsors and
Book Publishers

CHANGE MANAGEMENT REQUIREMENTS & ACTIVITIES

No. Description
Which groups will be Locals, travelers and after cultural integration between them
impacted by your their close circles (families, friends etc.)
project?
What kind of Distance (online) communication for participants
communication with Face to face meetings for project personnels and potential
these groups is needed? sponsors and main sponsor representative
How will this Via the internet (for this we will use texting tools)
communication be
delivered?
Are there any other No, but in case of challenging situations we will provide new
change management risk management strategies
requirements or
activities that need to be
conducted?

SUBJECT MATTER EXPERT / ADVISOR

NAME RESPONSIBILITIES
Batuhan Demir He will be providing info to travelers before the tours
(Turkish Airlines
Customer Relations
Officer)
Robert Cebula (Legal He will be reviewing the sponsorships agreements and if
Advisor) necessary, he will be doing convenient changings
Fatma Sevim (Editor) She will be managing the processes of publishing outcomes
(book)
Anjali Segih (Nielsen IQ She will be assessing the PR processes
assessment
Coordinator)

PROJECT TEAM MEMBERS

NAME ROLE
Megva Senyurt Cam Coordination, Communication, Sponsorships meetings, Financial
Expenditures
Elchin Baghirov Coordination, Communication, PR meetings, Reporting, Book
Publishing Processes