GLOBAL ACADEMY OF TECHNOLOGY

INNOVATION & DESIGN THINKING (22IDT26)

MCQs for IA 3

Name the brainstorming session that is deliberately interrupted at fixed times and filled
1.
with pauses or other techniques in the meantime.
a Brain walking b Stop and go brainstorming

c Brain painting d Speed storming

The process of brainstorming session where the participants will take on a certain role is
2.
known as
a Brain walking b Blind Storming

c Body Storming d Speed storming

The process where a group of participants work on different questions at different
3.
stations
a Brain walking b Blind Storming

c Brain painting d Brain Station

The process where no answers are sought but questions are thought up about the
4.
problem is known as
a Blind Storming b Question Storming

c Speed storming d Speed storming

The process where words from different areas are combined with each other and placed
5.
in relation to the question
a Semantic Intuition b Forced Relationship

c Random Word technique d Provocation Technique

6. The technique where elements that do not belong together are thoughtfully combined.

a Semantic Intuition b Forced Relationship

c Random Word technique d Walt-Disney method

The creativity method based on a role-playing game in which one or more people view
7.
and discuss a problem from three angles, the dreamer, the realist and the critic
a Semantic Intuition b Forced Relationship

c Random Word technique d Walt-Disney method

the method to encourage people to adopt different perspectives when looking at the
8.
problems is known as
a Provocation Technique b Osborn Checklist

c Brain writing d Six Thinking Hats

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3
The following are not intrusive creative techniques that are being implemented during
9.
Ideate Phase of design thinking
a Provocation Technique b Semantic Intuition

c Synetics d Random Word technique

The Graphical representations of the problem and its various solution facets in ideate
10.
phase of design thinking is obtained from
a Provocation Technique b Osborn Checklist

c Mind map d Six Thinking Hats

The method in Ideate phase, which looks at the questions from a completely different
11.
perspectives and search for suitable analogies is known as
a Provocation Technique b Synetics

c Mind map d Bionics

The method in which the inventions from nature are transferred and adopted to
12.
technical problems in ideate phase of design thinking
a Morphological box b Osborn Checklist

c Bionics d Six Thinking Hats

The method in Ideate phase, where the variants of the process or the product are
13.
obtained by breaking down into its components is known as
a Morphological box b Osborn Checklist

c Bionics d Six Thinking Hats

The method of obtaining new ideas by comparing them with a competing approach in
14.
ideate phase is known as
a Attribute Listing b Lotus Blossom

c TRIZ Method d Heuristic Ideation Technique

15. The acronym SCAMPER related to Osborn checklist in Ideate phase refers to
Secure, Combine, Alter, Mould, Pick Secure, Cost, Alter, Mould, Put other uses,
a b
from a pile, Eager, Rearrange Eliminate, Rearrange
Substitute, Combine, Adapt, Modify, Substitute, Cost, Adapt, Modify, Pick, Eliminate,
c d
Put other uses, Eliminate, Rearrange. Remove
is a simplified form of the morphological box by searching for possible
16.
variations of properties/components/functions/process steps from the current solution.
a Sequential Morphology b Attribute listing

c Lotus blossom d TRIZ Method

17. TRIZ refers to

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3

a Theory of Inventive Problem Solving b Theory record of Inventive zone

c Theory of semantics d Technical Innovations in zone

18. The methods that can be used for evaluation of ideas

a SWOT b PPCO

c Check list d All of these

The concept to get customer feedback early and quickly by means of experiments in
19.
product/service during prototype phase of design thinking
a Semantic Inventive Technique b Lean Start-up method

c Separation Principles d Resource Analysis

20. The following method can be used for testing of prototype

a Storytelling b Website landing page

c 3D Printing d All of these

Identify the type of chart to analyse the
prototypes using Visualization and
Presentation techniques

21.

a Bar Chart b Line Chart

c Pie Chart d Venn Diagram

The chart in Visualization and
Presentation technique shown in
the figure can be used to

22.

a Understand Present Developments b Determine the ratio of partial quantities

c Size comparisons d Relation between different features

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3

23. Pie chart is used to

a Understand Present Developments b Determine the ratio of partial quantities

c Size comparisons d Relation between different features

The intersection of the circles in Venn diagram
represents

24.

a Unique values b Dissimilar values

c Similarities d None of the above

Identify the type of chart to analyse the

prototypes using Visualization and
25.
Presentation techniques

a Bar Chart b 2 X 2 Matrix

c Pie Chart d Venn Diagram

26. Which of the following is not true about Lean Startup method of prototype development

a Suitable for startups b Not Suitable for established organizations

Suitable for products that have short
c d None of these
product development cycles.
27. NPS in the context of prototyping phase refers to

a National Pension Scheme b Net Promotional Scheme

c Net Promoter Score d Net Promoter Scheme

During the test phase while planning and implementation of a survey which of the
28.
following should be avoided?
Maximum number of questions Place the questionnaire on a website or in
a b
possible social networks
 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3

c Use comment and other fields d Try to make your questions more entertaining

29. Which of the following is not a correct approach during conducting an interview?
Pay attention to speech as well as Avoid presenting your concrete business idea
a b
gestures right at the beginning
c Recording the interview session d Listen, don’t talk too much
1. Used to get meaningful information from
A. Wireframe
potential customers
2. Used to analyze eye behavior through the
B. MVP
colors
3. used to display the first visual representation
30. C. Eye-Tracking
of user interfaces that can be used in websites
system
etc.
4. Used to evaluate what people look at in turn
D. Heat maps
when they see a product, website etc.
Match the following
a A – 3, B – 1, C – 4, D – 2. b A – 3, B – 4, C – 1, D – 2.

c A – 2, B – 3, C – 4, D – 1.
A. Affinity Diagram
B. Force field
Analysis
31. C. Wizard-of-Oz-
MVP
D. Business Model
Canvass
Match the following
a A – 2, B – 1, C – 4, D – 3.
d A – 2, B – 1, C – 4, D – 3
1. Suitable for outlining the essential
components of a business model
2. Used to merge characteristics individual
content like structures
3. Enables the representation of opposing
characteristics
4. Fake it till you make it
b A – 2, B – 3, C – 4, D – 1.

c A – 3, B – 4, C – 1, D – 2. d A – 2, B – 3, C – 4, D – 1.
is a method which schematically visualizes individual scenes of an action and
32.
summarizes activities during problem identification.
a Schematic Visualizer b Storyboarding

c Scene summary d None of these

is a large blank paper with a pen on which comments about the use/claim
33.
of a product/service can be made by the customers directly at the place of action.
a Cultural Probes b Graffiti Walls

c Creative Collage d Pecha Kucha

34. Story telling is a process used in the phase of design thinking

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3

a Empathy b Define

c Prototype d Test

35. Which of the following principle is not included in Lean startup concept?

a Plan less, experiment more b Minimize the effort

c Fix early d Calculate the cost

For writing good user stories Bill wake (in 2003) has suggested an acronym INVEST in that
36.
which of the following is not included?
a Independent b Negotiable

c Valuable d Savings
To evaluate the product/Service offering company Net Promoter Score (NPS) finding method
37.
is developed by
a Reich held b Bill Wake

c Olsen d Eric Ries

38. Drawing and photo colleges of product on paper is the easiest and fastest way to create an

a MVP b VIP

c VHP d PVP

39. Under visualization and presentation techniques which of the following is not included?

a Line chart b Bar chart

c Plane chart d Pie chart

40. Elevators pitch related acronym NABC means

Need, Approach Benefit,
a b Notes, Approach Benefit, Compensation
Compensation
Notes, Application Benefit,
c d Need, Approach Benefit, cost
Compensation
41. Story boarding is a method, initially used by Disney for

a Product design b B) Product Selling

c Cinema film productions d D) Creative work

42. Story board serves as a kind of prototype to show the customer

a Final solution b Initial solution

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3

c Intermediate solution d Alternate solution

43. The acronym PPCO stands for

Pluses, Potential, Concerns and Pluses, Political, Concerns and Overcome
a b
Overcome concerns concerns
People , Potential, Concerns and
c d People , Potential, commitment and Originality
Overcome concerns
Which of the following techniques is not included in the list of evaluation techniques for
44.
design thinking
a SWOT Analysis b PPCO Method

c Scoring model d Storing boarding

While calculating ideality apart from Useful functions & benefits and Harmful function,
45.
one more parameter required is
a Commitment b Consent

c Costs d Coordination
Bionics is also an analogy method in which are transferred and adapted to
46.
technical problems.
a Invention from nature b Invention from company

c Inventions from a group d Invention from individuals

In systematic Analytical Techniques under Osborn Checklist-I which of the following term is
47.
not included?
a Use differently b Adapt

c Change d Ignore

48. “Business Viability” of product is related to

a Social response b Economical

c Adaptability d Scalability

49. In the rules of brain storming which of the following is not correct

a No copy right b Criticism

c Free expression of ideas d Quantity over quality

50. Brain storming belong to which of the following creativity techniques.

a Intuitive creative techniques b Systematic analytical techniques

c Non creative techniques d Non-systematic techniques

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3
Which of the following is not included in 5R rule which helps in making notes about the
51.
product?
a Record b Reduce

c Recap d Review

52. Which of the following is not included in the procedure of Kano model?
Identification of customer
a b Preparation of questionnaire
requirements
c Conduct of the survey d Masking of the information

53. Microsoft Reaction Card Method is also known as

a Desirability Toolkit b Positive Toolkit

c Negative Toolkit d Practical Toolkit

54. Jobs / Activities that must be completed as a part of a process

a Social Jobs b Functional Jobs

c Personal jobs d None of the above

55. Internal Source of Information can be obtained from

Understand the working of all the
a Survey of own employees b
departments
c Evaluation of internal documents d All of the above

56. Observation of new trends and competition analysis are examples of

a Internal Source of information b External Source of information

c Central Source of information d Physical Source of information

According to creative principles, the process of breaking down a task into components is
57.
referred to
a Principle of Decomposition b Principle of Confrontation

c Principle of Association d Principle of Analogy

58. ‘Helicopter Perspective’ is a part of following creativity principle

a Principle of Decomposition b Principle of Analogy and Confrontation

c Principle of Association d Principle of Abstraction and Imagination

59. Jobs or activity that enhances the image of the customer in the society

a Social Jobs b Functional Jobs

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3

c Personal jobs d None of the above

60. Brainstorming, Random word technique, and Walt Disney methods are methods of

a Intuitive Creative Techniques b Systematic Analytical Techniques

c Reflective Analytical Techniques d Business Techniques

61. Jobs that the customer enjoys and gets personal satisfaction

a Social Jobs b Functional Jobs

c Personal jobs d None of the above

62. In mystery shopping

The quality of service can be
a b Shortcomings can be assessed
assessed.
Potential for improvement can be
c d All of these
assessed.
Which of the following is not considered an external Source of information on business
63.
opportunities
a Customer survey/observation b Use of trade fairs and conferences

c Survey of own employee d Observation of new trends

64. TRIZ innovation principle refers to

a Systematic Inventive Thinking b Systematic Analytical Technique

c Theory of Inventive Problem Solving d None of these

65. Which of the following is considered as rules of Brainstorming

a No criticism b Free expression of ideas

c Neither a nor b d Both a and b

66. The six-thinking hat is intended to

Encourage people to adopt a
a b Identify where the idea can be used
different perspective
To stimulate the analysis of the
c d All of these
problem
The words from different areas are combined with each other and placed in relation
67.
based on the following technique
a Provocation technique b Semantic intuition

c Forced relationship d Brain Storming

 GLOBAL ACADEMY OF TECHNOLOGY
INNOVATION & DESIGN THINKING (22IDT26)
MCQs for IA 3

68. The process of recording the ideas graphically with paper and pencil is referred as

a Brain walking b Blind Storming

c Brain painting d Speed storming

Recording the spontaneous ideas of the participants on whiteboards or posters is
69.
referred as
a Brain walking b Blind Storming

c Brain painting d Speed storming

The process where the participants exchange questions in pairs for a few minutes and
70.
then change chairs in order to talk to another person is called as
a Brain walking b Blind Storming

c Brain painting d Speed storming

1. B 11. B 21. B 31. D 41. C 51. C 61. C

2. C 12. C 22. C 32. B 42. D 52. D 62. D
3. D 13. A 23. B 33. B 43. A 53. A 63. C
4. B 14. D 24. C 34. C 44. D 54. B 64. C
5. A 15. C 25. B 35. D 45. C 55. D 65. D
6. B 16. B 26. B 36. D 46. A 56. B 66. A
7. D 17. A 27. C 37. A 47. D 57. A 67. C
8. D 18. D 28. A 38. A 48. B 58. D 68. C
9. C 19. B 29. C 39. C 49. B 59. A 69. A
10. C 20. D 30. A 40. A 50. A 60. A 70. D