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The Analytic Hierarchy Process: Structuring, A


Measurement, and Synthesis
John Wang
Montclair State University, USA

Chandana Chakraborty
Montclair State University, USA

Huanyu Ouyang
The People’s Hospital of Jiangxi Provence, China

INTRODUCTION tion, it has the ability to monitor the consistency with


which a decision maker makes his or her judgments
The challenges of evaluation and decision making are (Roper-Lowe & Sharp, 1990). Unlike other available
encountered in every sphere of life and on a regular models, AHP can be universally adapted to a wide
basis. The nature of the required decisions, however, range of problems and, hence, is an excellent choice
may vary between themselves. While some decisions for decision making in diverse problems in the fields
may reflect individual solutions on simple problems, of quality control, finance, balanced scorecard, and
others may indicate collaborative solutions on complex forecasting. It is for these reasons that AHP is now one
issues. Regardless of their distinctive nature, all deci- of the most highly regarded and used models in a wide
sions are outcomes of a mental process. The process range of organizations including major corporations,
involves careful evaluation of merits of all the available government agencies, and academia (Liedtka, 2005).
options leading ultimately to the choice of a single
solution. Numerous efforts have been made in the lit-
erature to develop decision models ideal for choosing BACKGROUND
the best solution for a given problem. The dilemma in
using these decision models, however, can hardly be Dr. Thomas L. Saaty worked for the U.S. Department
avoided. With differences in underlying methodology, of State in the 1960s. It was during this time that he
each model serves a specific decision-making need of the realized that many of the available models were too
decision maker. In the absence of a universal framework general and abstract for application in a wide range of
suitable for handling a variety of problems, decision decision-making needs (Forman & Gass, 2001). In his
makers are often required to identify the model best attempt to create a universal framework as opposed
suited for their particular need. Furthermore, they need to a specialized framework for modeling real-world
to take account of the advantages and disadvantages problems, Saaty developed the AHP model in the 1970s
associated with the chosen model. while working as a professor at the Wharton School of
Recognizing the difficulty of model selection, Business (Saaty & Vargas, 1991). As narrated by Saaty,
Thomas L. Saaty, the mathematician, developed a he utilized the methodology taught by his grandmother
decision-making approach known commonly as the in developing the model. The methodology consisted
analytic hierarchy process (AHP), which relies mainly of breaking down a complex problem and weighing the
on the innate human ability to make sound judgments decision options against each other (Palmer, 1999).
about small problems (Saaty, 1994, 1996; Saaty & AHP has three primary functions: structuring
Alexander, 1981). The AHP is a popular method for complexity, measurement, and synthesis. The first
assessing multiple criteria and deriving priorities for function, structuring, involves configuration of the
decision-making purposes. This model is different from problem into a hierarchy that describes the problem.
all other models in that it is able to handle both tangible With the overall goal placed at the top, the main at-
and intangible attributes of the decision maker. In addi- tributes are placed at a level below the top one. These

Copyright © 2008, IGI Global, distributing in print or electronic forms without written permission of IGI Global is prohibited.
The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

attributes can further be subdivided in consecutive sues and ideas ignored at previous levels can become
lower levels thereby simplifying the decisions at hand. apparent at advanced levels.
The second function, measurement, involves deriving The ability to measure consistency is also a major
weights for the lowest level of attributes. This is done strength of the AHP. AHP uses the eigenvalue technique
by a series of pair-wise comparisons in which every that allows for computation of a consistency measure,
attribute on each level is compared with its siblings in an estimated arithmetical indicator of the inconsisten-
terms of its importance to the parent. Following this, cies or intransitivity in a set of pair-wise ratings (War-
the options available to the decision maker are scored ren, 2004). This measure is popularly referred as the
with respect to the attributes. Finally, matrix algebra consistency index. Pair-wise comparison ratings are
is used to calculate the final score for each available considered consistent and acceptable as long as the
option (Roper-Lowe & Sharp, 1990). consistency ratio (CR) is lower than 0.10. A ratio higher
than 0.10 warrants additional review and evaluation
of the results. The management team in charge of the
MAIN fOCUS evaluation process can take precautionary measures to
avoid costly mistakes of repeated trials. In particular,
Benefits of AHP the team should take precaution when dealing with
a large number of alternatives capable of producing
The AHP has the ability to elicit decision maker’s inconsistencies.
responses on the relative importance of the problem The AHP is also well known for its ability to
in three different ways: numerically, verbally, and compare intangible and tangible factors. This is easily
graphically. These elicited responses are inspired by a accomplished through pair-wise comparisons with a
pair-wise comparison process. With an option to sub- nine-point scale. Even though it is feasible to do these
mit responses in alternative formats, decision makers comparisons, it has been suggested not to mix both fac-
using the AHP model provide meaningful responses tors in the same hierarchy. For cases that fail to satisfy
and, thus, produce better results. this condition, an alternative approach of using a link
Structuring the problems into a hierarchy with the attribute can prove useful. This link attribute helps to
AHP allows the decision makers to deal with the as- make a meaningful comparison of both tangible and in-
sociated complexity in a simple way. The methodology tangible factors (Roper-Lowe & Sharp, 1990). The link
reflects Saaty’s observation that human beings deal with attribute is weighed against the tangible and intangible
complexity simply by structuring it into homogeneous factors in pair-wise comparisons. In the following stage,
clusters of factors (Forman & Gass, 2001). With prob- the intangible factors can be weighed against tangible
lems broken up into clusters, individuals find it easier ones by scaling the weight of the link attribute.
to evaluate the importance of each alternative available Finally, AHP is also useful in providing records about
for solution. Other scientists have shared Saaty’s views circumstances surrounding each decision. Records can
in this respect. be reviewed at a later point in time to determine how
The effectiveness of structuring incorporated in the and why a particular decision was arrived at. This can
AHP model is backed up by evidence. Most of today’s become very useful when evaluating decisions that
organizations use a hierarchy structure in order to ease were previously made but need to be considered again
the decision-making process. for changes in circumstances. For example, additional
Hierarchy building is a powerful instrument at the information about the alternatives used in pair-wise
initial stages of setting up problems and considering comparisons can become available in the future. Deci-
alternatives. By allowing information to be organized, sion makers can quickly process this new information
the structure allows the decision maker to better un- in order to reevaluate original scores and measure the
derstand the interaction of the elements of a problem impact of new data on their initial decision. In cases
(Gass, 1985). Additionally, the structure minimizes the where organizations are required to make similar de-
possibility of overlooking elements of the problem; is- cisions on an ongoing basis, the same hierarchy can
be reused as a background for constructing a new
hierarchy.

0
The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

Shortcomings of AhP wise comparisons (Ishizaka, 2004). As the number of


alternatives, criteria, and hierarchical levels increase, A
Rank Reversal so does the number of comparisons needed to evaluate
them. For example, a hierarchy with five criteria and
One of the most highly commented about weaknesses nine alternatives would require the decision maker to
of the AHP has been rank reversal. Rank reversal basi- perform 190 comparisons. With more alternatives, the
cally refers to a change in the rankings or the ordering total number of comparisons could increase infinitely.
of the alternatives if an additional alternative is added Clearly, therefore, AHP can become a time-consuming
or an existing one is removed (Warren, 2004). It usu- tool for evaluating solutions, especially in group set-
ally happens because of the implicit nature of the AHP. tings, where some decisions can potentially turn into
Under rank reversal, the linkage between alternatives lengthy debates. Methods have been developed to ad-
is caused by normalization of the eigenvectors. Hence, dress this issue by reducing the number of comparisons;
the addition of an alternative or the removal of an al- however, making fewer comparisons can result in loss
ternative leads to a change in the weights of the other of accuracy. Many professionals suggest subdividing
alternatives. This is opposed to the MAUT (multiat- the alternatives into smaller clusters that reduce the
tribute utility theory) model, which has an explicit number of comparisons needed. Many others have
nature and for which the addition of new alternatives suggested that the time-consumption aspect of the AHP
does not affect the rank of the other alternatives. has very little relevance in today’s technologically
Granted its existence, rank reversal is considered a advanced societies; numerous software technologies
secondary problem and its effects are seen only when are available to compute AHP models.
the alternatives are closely related. There are additional
questions of closed and open systems (Forman & Gass, A Specific Example of Application of
2001). A closed system is one in which there is a limited AhP
number of resources and, hence, one needs to allocate
them evenly between the alternatives. Let us say that Let us now see an example of how AHP actually works
a company has limited construction supply and wants and what kind of problems it can help solve in real-life
to allocate it efficiently between three different houses business.
they are building. Given resource limitation, an addi- A hospital has a vacancy in its marketing depart-
tional housing project would require resources to be ment and is looking for a potential new employee to
reallocated between the houses. Thus, in the real world fill the position. The hospital is specifically looking
where managers and CEOs are looking for increased for four different characteristics in its candidates: (a)
efficiency with a given amount of resources, AHP ap- experience, (b) salary requirement, (c) education, and
pears to be a common choice. For cases representing (d) personality. The company has narrowed down
open resources or unlimited resources, AHP can cause its choices to three final candidates (John, Leon, and
rank reversal. Leigh) and will use the AHP model to select the best
candidate based on the identified criteria.
Subjectivity and Time Consumption
• Our Goal is: Select the best candidate for the
An additional weakness of the AHP method is that it marketing position
is subjective. In performing pair-wise comparisons, • Our Criteria are: Experience, Salary Requirement,
it often becomes apparent that different people have Education, and Personality
different ways of evaluating a particular component. • Our Alternatives are: John, Leon, and Leigh
Consequently quantifying components accurately can
become extremely difficult. Recently, a solution for this There are two types of AHP models that we need
problem was designed by integrating methods that deal to consider:
with differences in evaluating techniques. An example
of such a method is the fuzzy logic theory.
Another disadvantage of the AHP is the redundancy
of entering rankings for different alternatives in pair-


The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

1. Consistent: In this model, the following condi- Step 2: Normalize and figure out weights.
tions are true: To normalize:
a. Transitive property: If A is better than B
and B is better than C, then A is better • Divide each column value by the total sum of the
than C. column and
b. Numerically consistent ratings: If • Take the average of each row
A = 3B and A = 2C, then B= 2/3C
c. The value of the CR is 0. The sums of the columns are 2.25, 9, 3.375, and 6.75.
2. Inconsistent: This model pays no attention to After dividing each column value by their respective
transitive property or numerical consistency. However, sums, we get the matrix in Table 3.
to be in acceptable range, the value of CR should be As can be seen from Table 3, since all the rows in a
less than 0.10. consistent AHP are multiples of each other, we really
only need to normalize one column to get the weights.
Step 1: Create rankings for criteria and alternatives. Hence, taking the average for each of the rows above,
The initial step is to compare the four criteria and decide we get the following weights for the criteria:
which skills are more important for this marketing job.
The comparisons are done via the use of a rating scale Experience: 0.44; Salary Requirement: 0.11; Educa-
as proposed by Saaty himself. tion: 0.298; Personality: 0.147
So, if experience is more important than personality,
we can give it a rating of anything from 2 to 9 based upon It is therefore apparent that the hospital is assigning
how much more important experience is than personal- major emphasis on the experience of the candidates;
ity. A rating of 3 means that experience is moderately the weights are approximately 44% for experience,
more important than personality. All of these decisions 29.8% for education, 14.7% for personality, and 11%
are made by the higher level personnel who have the for salary requirement.
ability to evaluate the importance of each skill in the Step 3: Do the same for each of the alternatives and
context of their company’s needs. Let us suppose the figure out the weights. Following the same methodol-
hospital develops the following pair-wise comparison ogy used in Step 2, we need to figure out the weights
matrix for the set of criteria referred to above. for the other alternatives. So if Employee A has more

Table 1.
Intensity of Importance Definition
1 Equal Importance
3 Moderate Importance
5 Strong Importance
7 Very Strong Importance
9 Extreme Importance
2, 4, 6, 8 For compromise between the above values

Table 2.
Criteria Experience Salary Req. Education Personality
Experience 1 4 1.5 3
Salary Req. 0.25 1 0.375 0.75
Education 0.67 2.67 1 2
Personality 0.33 1.33 0.5 1
CR = 0.0000
Since this is a consistent model, note that the value of CR as computed by the software is 0.0000.


The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

Table 3.
Criteria Experience Salary Req. Education Personality A
Experience 0.444 0.444 0.444 0.444
Salary Req. 0.111 0.111 0.111 0.111
Education 0.298 0.297 0.296 0.296
Personality 0.147 0.148 0.148 0.148

Table 4. Weights based on employee experience


Experience John Leon Leigh
John 1 0.5 1.5
Leon 2 1 3
Leigh 0.67 0.33 1
CR = 0.0000
After normalization, the weights are the following.
John: 0.273; Leon: 0.545; Leigh: 0.182

Table 5. Weights based on employee salary requirement


Salary Req. John Leon Leigh
John 1 5 3
Leon 0.2 1 0.6
Leigh 0.33 1.67 1
CR = 0.0000
After normalization, the weights are as follows.
John: 0.652; Leon: 0.130; Leigh: 0.218

Table 6. Weights based on employee education

Education John Leon Leigh


John 1 0.75 0.25
Leon 1.33 1 0.33
Leigh 4 3 1

CR = 0.0000
After normalization, the weights are the following.
John: 0.158; Leon: 0.210; Leigh: 0.632

Table 7. Weights based on employee personality

Personality John Leon Leigh


John 1 0.5 0.75
Leon 2 1 1.5
Leigh 1.33 0.67 1

CR = 0.0000
After normalization, the weights are as follows.
John: 0.231; Leon: 0.462; Leigh: 0.308


The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

Table 8.
Weights for Each Candidate Based on Alternatives Weights for Criteria
Experience Salary Req. Education Personality Experience 0.44
John 0.273 0.652 0.158 0.231 Salary Requirement 0.11
Leon 0.545 0.13 0.21 0.462 Education 0.298
Leigh 0.182 0.218 0.632 0.308 Personality 0.147

experience than Employee B, we will give Employee selection among competing alternatives, allocation of
A a higher rating for experience than Employee B. resources, and forecasting. Especially in multicriteria
Using this strategy, the following weights have been environments, AHP has widely been chosen to solve
calculated for each of the alternatives. complex problems and forecast outcomes.
Step 4: Rank the candidates overall by priority. Much of its continued success can be attributed to
Synthesis of the previous steps yields the following Dr. Saaty’s software company Expert Choice, which
weights: develops computer applications that utilize AHP and
To compute overall priority for each candidate, we has been successful in helping countless organizations
will multiply the weight for each alternative by the save millions of dollars. In addition, the software has
weight for the corresponding criterion. So, the overall made implementation of the AHP process less exhaust-
priority for the candidates would be the following: ing. The software keeps track of thousands of pair-wise
comparisons while allowing the user to move and update
John = (0.273 * 0.44) + (0.652 * 0.11) + (0.158 * 0.298) variables. Also, calculations that would otherwise be
+ (0.231 * 0.147) = 0.273 too unwieldy and time consuming to do manually can
now be done with relative ease.
Leon = (0.545 * 0.44) + (0.130 * 0.11) + (0.210 * Dr. Saaty has also developed a new version of his
0.298) + (0.462 * 0.147) = 0.385 Expert Choice applications for businesses called Aliah.
It is specifically being targeted for the Fortune 500
Leigh = (0.182 * 0.44) + (0.218 * 0.11) + (0.632 * companies as a soup-to-nuts tool for business develop-
0.298) + (0.308 * 0.147) = 0.338 ment. The aim is to make AHP the de facto standard
of strategic planning (Palmer, 1999).
To summarize, the overall weights for the employees
are as follows: NASA: Optimal Project Selection
John: 0.273; Leon: 0.385; Leigh: 0.338 As a result of increased public awareness with regard to
government spending on space exploration, Congres-
Hospital executives have selected Leon to fill the sional mandates were put in place to hold the National
position for their marketing vacancy because he has Aeronautic and Space Administration (NASA) more
the highest ranking (0.385). accountable in the process of evaluating and selecting
The above demonstration is based on a consistent the best projects that maximize the return from the
model since an inconsistent model has a similar pro- taxpayers’ funds. NASA was forced to abandon its
cess. unstructured and intuitive process and replace it with a
multicriteria group-decision model, known as CROSS
Examples across Different Areas and (consensus-ranking organizational support system),
Organizations which uses the AHP to help NASA scientists evaluate
advanced technological projects (Tavana, 2003). With
Over the years, AHP has been successfully applied its successful implementation, NASA shortened the
to a broad range of difficult situations requiring more evaluation time, improved the quality of decisions, and
of a formal approach. Some of the examples include reduced the number of costly decision reversals that


The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

were present under the old method. More importantly, In the automobile industry, General Motors (GM)
it provided members of the decision-making group with has been very successful in using AHP. Advanced A
a structured approach for systematic evaluation. engineering staff use the AHP to assist them with
automobile design evaluation and selection. The best
AHP in Health Care and most cost-effective automobiles are selected with
the model’s assistance. The model’s selection process
The health care system consists of complex areas that is also credited for huge cost savings realized by GM.
are unique in their characteristics and that are a part of Moreover, the methodology enables GM to be efficient
many dimensions fitted into singular unit; therefore, in its risk management functions.
it is very difficult to approach the measurement of the
performance of health care services. Most health care Farm-Level Decisions
system delivery is evaluated through three categories
of measurement—structure, process, and outcome—in AHP has been successfully implemented in farm-level
order to improve the performance of multispecialty decisions with an objective to aid farmers in selecting
tertiary care. According to Hariharan, Dey, Moseley, one of the following farm systems: conventional, or-
Kumar, and Gora (2004), the AHP model was applied ganic, or biological. Because of AHP’s ability to deal
to two tertiary care teaching hospitals in Barbados and with multiple criteria in agricultural economics, the
India. The results of application identified specific areas methodology proved to be a valuable tool in helping
where neither hospital performed well; recommenda- farmers make their selections. These system selections
tions were provided for improvement in those areas. are based on the following objectives, also known as
This study has established AHP as a useful tool for a subgoals in the AHP process: profit maximization,
process-based performance measurement of a tertiary improvement of human health, and environmental
care hospital. In addition, the study identified many protection through improved quality of land, water,
advantages of the AHP in the performance measure- and air (Mawapanga & Debertin, 1996).
ment of a hospital: It is both objective and subjective in
nature regarding the measurement of the performance,
it allows for a group decision-making process and of- fUTURe TReNDS
fers a sound mathematical basis, its application is user
friendly, it identifies deficiencies in specific areas of Dr. Saaty has created a foundation called Creative
the hospital, and it allows carrying out a sensitivity Decisions, which sponsors education, research, and
analysis that assists managers in understanding the software development in advanced methods of deci-
effects of their decisions and prioritizing areas in need sion making involving the AHP. A software application
for improvement. called Super Decisions has been developed through
this organization. This software implements a more
Other Industries: General Motors and Xerox advanced version of the AHP known as the analytic
Corporation network process (ANP), which generalizes the pair-
wise comparisons into clusters that can influence one
AHP has also been successfully implemented at some another’s priorities (Saaty, 2005). The main concept of
of the largest and well-known global corporations. For the ANP is that influence does not only flow downward
example, Xerox uses AHP for R&D (research and de- as in the AHP, but can also flow upward and across fac-
velopment) decisions, technology implementation, and tors causing nonlinear results of priorities of alternative
design selection (Forman & Gass, 2001). In addition, the choices (Super Decisions, 2005).
process is used to make marketing decisions, customer Another emerging development is the use of fuzzy
requirement structuring decisions, and market segment logic with the AHP. In its traditional formulation, the
prioritization decisions. As a result of its successful AHP measurements are offered in exact numbers. In
implementation, Xerox successfully eliminated the many practical situations, however, decision makers are
selection of decisions that would normally be overturned often reluctant to assign an exact number on the basis
under their old intuitive selection process. of incomplete or uncertain information. Also, they are


The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

unable to provide an exact pair-wise comparison. To Liedtka, S. L. (2005). Analytic hierarchy process and
overcome this problem, scholars have integrated the multi-criteria performance management systems. Cost
AHP model with the fuzzy logic theory. The inclusion Management, 1(6), 30-38.
of fuzzy logic has helped with the accurate assessment
Mawapanga, M. N., & Debertin, D. L. (1996). Choosing
of alternatives under incomplete or imprecise informa-
between alternative farming systems: An application of
tion sets (Wu, Chang, & Lin, 2006).
the analytic hierarchy process. Review of Agricultural
The future of the AHP looks exciting. The method
Economics, 18(3), 385-401.
continues to be a popular choice among governments,
scholars, educators, and businesspeople all over the Palmer, B. (1999). Click here for decisions. Fortune,
world. Further improvement in AHP is in progress 13(9), 153-156.
and these expected improvements would only add to
AHP’s future popularity. Roper-Lowe, G. C., & Sharp, J. A. (1990). The analytic
hierarchy process and its application to an information
technology decision. The Journal of the Operational
Research Society, 41(1), 49-59.
CONCLUSION
Saaty, T. L. (1994). How to make a decision: The analytic
AHP is a dream come true for Saaty, whose main idea hierarchy process. Interfaces, 24(6), 19-43.
was to create a single unified model for all real-life
decision-making problems. Organizations can easily Saaty, T. L. (1996). Decision making with dependence
implement AHP for their day-to-day decision-making and feedback: The analytic network process. Pittsburgh,
processes. The use of AHP has been profitable. It has PA: RWS Publications.
helped firms save millions by improving their overall Saaty, T. L. (2005). Theory and applications of the
operations and resource allocation techniques. With the analytic network process. Pittsburgh, PA: RWS Pub-
development of Saaty’s new foundation called Creative lications.
Decisions, we can expect a revision of the AHP model
and the introduction of a more advanced model, the Saaty, T. L., & Alexander, J. M. (1981). Thinking with
ANP. In the future, we can expect to see more and more models: Mathematical models in the physical, biologi-
industries starting to use the AHP model. cal and social sciences. New York: Pergamon Press.
Saaty, T. L., & Vargas, L. G. (1991). Prediction, pro-
jection and forecasting. Boston: Kluwer Academic
RefeReNCeS Publishers.

Forman, E. H., & Gass, S. I. (2001). The analytic hi- Super Decisions. (2005). The analytic network process
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49(4), 469-486. http://www.superdecisions.com/anp_intro.php3

Gass, S. I. (1985). Decision making, models and Tavana, M. (2003). CROSS: A multicriteria group-
algorithms: A first course. New York: John Wiley & decision-making model for evaluating and prioritizing
Sons, Inc. advanced-technology projects at NASA. Interfaces,
Linthicum, 33(3), 40-56.
Hariharan, S., Dey, P. K., Moseley, H. S. L., Kumar,
A. Y., & Gora, J. (2004). A new tool Warren, L. (2004). Uncertainties in the analytic hier-
archy process. Australian Defense Science Magazine.
of measurement of process based performance of mul- Retrieved July 29, 2007, from http://www.dsto.defence.
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Wu, C., Chang, C., & Lin, H. (2006). Evaluating the
Ishizaka, A. (2004, September 22-24). Advantages of organizational performance of Taiwanese hospitals
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The Analytic Hierarchy Process: Structuring, Measurement, and Synthesis

Key TeRMS vector that when multiplied by the scalar is equal to the
vector obtained by letting the transformation operate A
Alternatives: They are multiple choices from which on the vector.
you have to choose one based upon their weights on
Eigenvector: An Eigenvector is a nonzero vector
the different criteria. The alternative with the highest
that is mapped by a given linear transformation of a
overall rating is selected as the most efficient choice
vector space onto a vector that is the product of a scalar
in an AHP.
multiplied by the original vector.
Consistency Measure (CM): Also known as con-
Hierarchy: It is a system of ranking and organizing
sistency ratio or consistency index, it is an estimated
in which each component is a subordinate to another
arithmetical indicator of the inconsistencies or intran-
component directly above or below depending on the
sitivity in a set of pair-wise ratings.
layout.
Criteria: These are one of the three main parts
Rank Reversal: This is one of the secondary prob-
of the AHP that need to be defined before solving a
lems related to AHP that occurs when the rankings for
problem. A criterion is a standard on which your judg-
the alternatives are changed with either the addition of
ments are based.
or removal of an alternative.
Eigenvalue: An eigenvalue is a scalar associated
Synthesis: Synthesis is the combining of separate
with a given linear transformation of a vector space
elements to form a coherent whole.
and having the property that there is some nonzero



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