ELEMENTS OF PSYCHOLOGY IN SHOPEE ADS

KENTUCKY FRIED CHICKEN

Kentucky Fried Chicken was
founded by Harland Sanders in
Corbin, Kentucky. Sanders was
born on a small farm in Henryville,
Indiana, in 1890. Following the
death of Sanders's father in 1896,
Sanders's mother worked two jobs
to support the family. The young
Sanders learned to cook for his
younger brother and sister by age
six. When Mrs. Sanders remarried,
her new husband didn't tolerate
Harland. Sanders left home and
school when he was 12 years old to
work as a farm hand for four dollars
a month. At age 15 he left that job to work at a variety of jobs, including painter, railroad
fireman, plowman, streetcar conductor, ferryboat operator, insurance salesman, justice of the
peace, and service-station operator.
In 1929 Sanders opened a gas station in Corbin, Kentucky, and cooked for his family and an
occasional customer in the back room. Sanders enjoyed cooking the food his mother had
taught him to make: pan-fried chicken, country ham, fresh vegetables, and homemade
biscuits. Demand for Sanders's cooking rose; eventually he moved across the street to a
facility with a 142-seat restaurant, a motel, and a gas station.
During the 1930s an image that would become known throughout the world began to
develop. First, Sanders was named an honorary Kentucky Colonel by the state's governor;
second, he developed a unique, quick method of spicing and pressure-frying chicken. Due to
his regional popularity, the Harland Sanders Court and Cafe received an endorsement by
Duncan Hines's Adventures in Good Eating in 1939.
Sanders Court and Cafe was Kentucky's first motel, but the Colonel was forced to close it
when gas rationing during World War II cut tourism. Reopening the motel after the war,
Sanders's hand was once again forced: in the early 1950s, planned Interstate 75 would bypass
Corbin entirely. Though Sanders Cafe was valued at $165,000, the owner could only get
$75,000 for it at auction, just enough to pay his debts.
In this scene there are two families at the beach which The first family was sitting while eaten
Kentucky Fried Chicken together. The second family was walking beside the beach but their
children playing toys and he parents do not know what he doing. Them was keep going walk
while talking each other and leave he. This shows that he parents not responbility to caring
their son and can occur bad something and disappointed.

By looking at this scene we can see this family want eat meal (Kentucky Fried Chicken) and
their son was taking the cheese ball. After that, he asking that’s girl to join them eat together .
From beside scene, we must have commen sense with others people example this boys
sharing her meal with that’s girl even don’t know who is that.he company KFC was made
new menu it is cheese ball and very delicious. The cheese ball very nice looking and
interesting for consumer to buy it also affordable to lower community. This company always
to be first choice for people or community to buy and eat their product. All product halal also
clean from illegitimate and good meal for all people without worry about that.

This scene shows he parents was know their daughter not walk together and were seen that’s
girls join eating others family. Then them going to that’s family for take their son but the
boys parents share hand and asking to them join eating together. Even they don’t know each
others but also respecting within share hand and celebrate guests to join eating together. We
must share property to others because not all ours. Beside that, we can see relationship
between adult and can be the good example to their children. Also be strong impact and
influence for generations now which see this video and take this value for use our life.

Responbility Of Parents
From the all scene we also get others value it is role parents to teach be kind person and more
responsibility for himself and others. Such as more spend time with family example picnic at
beach or exercise weekend. It is can release tension also to close relationship family and have
caring behaviour children from doing bad thing.

Link video
https://youtu.be/Denck3YbA14