Professional Documents
Culture Documents
Revenue Pricing
Revenue Pricing
Revenue Pricing
Actuals
ARR ($) 2024 2025 2026 2027 2028 2029 STEPS ARR ($) 2024 2025 2026 2027 2028 2029 2030 2031 2032 2033 2034 2035
Beginning ARR - 1,92,00,000 13,42,08,000 60,80,65,920 1,55,23,85,261 3,24,75,81,408 Beginning ARR 10,000 34,950 59,775 84,476 1,09,054 1,33,509 1,57,841 1,82,052 2,06,142 2,30,111 2,53,960 2,77,691
New ARR (+) 1,92,00,000 11,52,00,000 47,52,00,000 95,04,00,000 1,71,07,20,000 2,90,82,24,000 New ARR (+) 25,000 25,000 25,000 25,000 25,000 25,000 25,000 25,000 25,000 25,000 25,000 25,000
Expansion ARR (+) - 96,000 6,71,040 30,40,330 77,61,926 1,62,37,907 Expansion ARR (+) 100 350 598 845 1,091 1,335 1,578 1,821 2,061 2,301 2,540 2,777
Downgrade ARR (-) - (96,000) (6,71,040) (30,40,330) (77,61,926) (1,62,37,907) Downgrade ARR (-) (50) (175) (299) (422) (545) (668) (789) (910) (1,031) (1,151) (1,270) (1,388)
Churn ARR (-) - (1,92,000) (13,42,080) (60,80,659) (1,55,23,853) (3,24,75,814) Churn ARR (-) (100) (350) (598) (845) (1,091) (1,335) (1,578) (1,821) (2,061) (2,301) (2,540) (2,777)
Ending ARR 1,92,00,000 13,42,08,000 60,80,65,920 1,55,23,85,261 3,24,75,81,408 6,12,33,29,594 Ending ARR 34,950 59,775 84,476 1,09,054 1,33,509 1,57,841 1,82,052 2,06,142 2,30,111 2,53,960 2,77,691 3,01,302
Net ARR Addition 1,92,00,000 11,50,08,000 47,38,57,920 94,43,19,341 1,69,51,96,147 2,87,57,48,186 Net ARR Addition 24,950 24,825 24,701 24,578 24,455 24,332 24,211 24,090 23,969 23,849 23,730 23,612
ARPU 2,400 2,400 3,000 3,000 3,600 3,600 ARPU 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000 5,000
New Deal per year (#) 8,000 48,000 1,58,400 3,16,800 4,75,200 8,07,840 10% New Deal per month (#) 5 5 5 5 5 5 5 5 5 5 5 5
Expansion % 1% 1% 1% 1% 1% 1% Expansion % 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Churn % 1% 1% 1% 1% 1% 1% Churn % 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1% 1%
Downgrade % 0.5% 0.5% 0.5% 0.5% 0.5% 0.5% Downgrade % 0.5% 0.5% 0.5% 0.5% 0.5% 0.5% 0.5% 0.5% 0.5% 0.5% 0.5% 0.5%
Professional Services fees per deal 200 200 200 200 200 200 200 200 200 200 200 200
Subscription Revenue 1,92,00,000 13,42,08,000 60,80,65,920 1,55,23,85,261 3,24,75,81,408 6,12,33,29,594 Subscription Revenue 2,913 4,981 7,040 9,088 11,126 13,153 15,171 17,178 19,176 21,163 23,141 25,109
One time Set-up Fee 10,00,000 30,00,000 99,00,000 1,98,00,000 2,97,00,000 5,04,90,000 Professional Services 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000 1,000
Logo Churn % 10% 10% 10% 10% 10% 10% Logo Churn % 10% 14% 12% 10% 13% 12% 11% 10% 13% 13% 12% 12%