Scribd Logo
Upload

Welcome to Scribd!

  • 3 views

    2.1 How Does SEO Work - Slides

    Uploaded by

    Ruwan Harshana Peiris
    SEO is a set of processes aimed at improving a website's visibility in search engines through relevant and high-quality content that provides the best user experience in order to earn more organic traffic as opposed to paid traffic through pay-per-click advertising, where results must be paid for directly. The goal of SEO is to help search engines properly crawl and index the desired pages of a site for natural search rankings.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content

    You might also like

    2.1 How Does SEO Work - Slides

    Uploaded by

    Ruwan Harshana Peiris
    3 views7 pages
    SEO is a set of processes aimed at improving a website's visibility in search engines through relevant and high-quality content that provides the best user experience in order to earn more organic traffic as opposed to paid traffic through pay-per-click advertising, where results must be paid for directly. The goal of SEO is to help search engines properly crawl and index the desired pages of a site for natural search rankings.

    Original Description:

    Original Title

    2.1 How Does SEO Work- Slides

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    SEO is a set of processes aimed at improving a website's visibility in search engines through relevant and high-quality content that provides the best user experience in order to earn more organic traffic as opposed to paid traffic through pay-per-click advertising, where results must be paid for directly. The goal of SEO is to help search engines properly crawl and index the desired pages of a site for natural search rankings.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    3 views7 pages

    2.1 How Does SEO Work - Slides

    Uploaded by

    Ruwan Harshana Peiris
    SEO is a set of processes aimed at improving a website's visibility in search engines through relevant and high-quality content that provides the best user experience in order to earn more organic traffic as opposed to paid traffic through pay-per-click advertising, where results must be paid for directly. The goal of SEO is to help search engines properly crawl and index the desired pages of a site for natural search rankings.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 7

    Search

    E ngine
    Optimization
    Digital Minds LA LLC. All rights reserved 2023
    Set of processes aimed at improving your
    website’s visibility in search engines (such as
    Google). All to get more organic traffic.

    SEO is about fulfilling users’ search needs by


    creating relevant, high-quality content and
    providing the best possible user experience.

    Digital Minds LA LLC. All rights reserved 2023


    Digital Minds LA LLC. All rights reserved 2023
    Digital Minds LA LLC. All rights reserved 2023
    SEO vs. PPC

    Most search engine results pages (SERPs)


    contain two types of results:

    Paid results: You have to pay to be here


    through pay-per-click (PPC) advertising.

    Organic results: You must “earn” your


    rankings here, through SEO

    Digital Minds LA LLC. All rights reserved 2023


    Digital Minds LA LLC. All rights reserved 2023
    YOUR JOB Help search engines crawl
    and index all the pages on
    your site that you want
    them to. (And none of them
    that you don’t.)

    You might also like