UNDERSTANDING PARFUM LIFESPAN

Society has transitioned from extracting delicious scents from burning wood and grinding
flowers to innovatively creating a variety of fragrances in a laboratory. Unlike the methods of
Japanese people in the Heian period who draped their clothes over burning incense for a
long-lasting fragrance, we have the privilege of bottled perfumes that can last anywhere
between three to five years, a simple google search attests to that.

The shelf life of a perfume depends on how well it is stored. The general rule of thumb is to
Keep away from direct sunlight and high temperatures. Heat breaks down the molecules of
the compounds that make up the perfume hence altering its scent, colour and quality of the
perfume. Most manufacturers advise to store perfume bottles in their original box, in a
drawer, Amandine Pallez the Senior Creative Director at Bvlgari Parfums in an article from
BYRDIE advises that storing your perfume in the refrigerator is a better way to prolong the
shelf life of your perfume. No, this does not mean you should store your perfumes in the
freezer, low alcohol-based perfumes and water-based perfumes will crystallize when exposed
to sub0℃. Storing perfume in the fridge is ideal for certain types.

Biljana Ristic a fragrance expert at Sephora explained in an article that less concentrated
colognes such as eau de toilette, eau de Cologne and eau fraiche can be stored in the fridge
without causing much concern but maintaining the chill is necessary as fluctuations in
temperature is not good for scents. Taking into consideration the unreliability of KPLC
storing your perfume in the fridge might not be ideal. Prolonged power outages will
definitely cause fluctuating temperature leading to the demise of your perfume.

How should we store perfumes, some key pointers that most companies and perfume experts
advise is to;

 Always keep your bottle closed after use to prevent evaporation, exposure to oxygen
will dilute the scent, perfumes with citrus top notes tend to turn sour due to
oxidization.
 Store your perfume in dark places, as discussed above heat and light are enemy to the
sensitive DNA of a fragrance.
  Store your fragrance in a dry place, your bathroom is not ana ideal home for your
perfumes as the humidity, temperature fluctuations and heat from post shower steam
may cause unwanted chemical reactions.
 Keep your perfume in its original box, it’s a, cool, dark and dry environment, for
bottles with opaque or lighter colours, keeping it in its box prevents destruction by
light.

An important factor to observe is to always check the colour of your fragrance. Perfumes
made with natural ingredients will darken overtime but its scent will remain if stored
properly, synthetic fragrances should not discolour or turn oily this is an indication that your
perfume may be spoiled.

Provide a recommendation, shop at _for all your niche, designer ,authentic, celebrity
perfumes.