CocinaMondo s

D E L I V E R Y b y u l o
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Content Index
03 Introduction 08 Closing

04 Situation

05 Ideas

06 How It Works

07 Key Benefits
Introduction
Appreciate the genuine spirit of culinary
mastery with CocinaMondo by Romulo's.
Moving past its prior identity as 'Party
Kitchen', CocinaMondo now brings the well-
known tastes of Romulo Café straight to
your residence. Savor a world of delightful
meals, skillfully made with the exact care
and enthusiasm that characterizes Romulo's
history, all within the sanctuary of your own
home.
Situation
CocinaMondo by Romulo's is
facing lower sales after the
pandemic, as their shift from
party-focused to a wider range of
services hasn't worked as
planned.
Ideas
1. Loyalty Program.
2. Product Incentives.
3. Tiered Rewards System.
4. Exclusive Deals for Members
5. Sponsorships
 How it Works
Enrollment and Points Accumulation
Customers usually join a loyalty program via an app, online
portal, or the in-store registration process. At this stage,
every shop they visit monitors their every purchase through
a loyalty card, a mobile application or a phone number and
e-mail that the clients provide during purchasing. The
system tracks the purchases and awards points depending
on how much is spent or a particular item bought. This
system relies on a smooth integration into the point of sale
and online ordering systems, meaning that all transactions
get logged appropriately with the right number of points
added.
Redeemable Rewards
On gaining more points, the customers redeem
different rewards. Such rewards contain a specified
amount of points which correspond to several items
like free meal, discount, and particular gifts. The
interface for this platform (could be an app or
website) conveys in unmistakable terms this structure
to customers who will just see and redeem their points
in a straightforward manner. Usually, it would involve
only a couple of simple clicks through a mouse or taps
using a touchscreen and will give the customer more
incentive towards utilizing his/her hard earned points.
 How it Works
Progressive Benefits
It usually has multiple stages where customers are rewarded
for more spending or points. The program takes care of
itself in the sense that it tracks how much money every
customer spends and gives them a higher profile in case of
reaching established ceilings. Thus, customers are motivated
to spend more towards reaching successive levels for better
perks and benefits.
Feedback Loop
Feedback loop is an important part of the programme.
Customers are also requested to share their
experience of dealing with the loyalty scheme as well
as the business at large. One way of gathering such
information is by employing survey methods where
members can provide feedback through emails and
comment boxes in an application. Businesses benefit a
lot from this line that acts as a channel of
communication with those who use their products and
services.
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 How it Works
Sponsorships
In addition, a customer reward and loyalty campaign may incorporate sponsorship
through forming alliances with corporations offering non-competitive but
complimentary goods and services. The partnership will increase the variety of awards
the customer can gain from participating in the promotion program including
entertainment, retail discounts, or different services. These sponsored rewards must be
integrated into the current loyalty system for efficient redemption. It also helps in the
case of cross-promotion among the business and its partners thereby creating visibility
and engaging more with the customers. Additionally, this strategy would enhance
consumer experience through providing more attractive benefits and create an
interdependent connection for mutual development and client gratification.
Key Benefits
1. Encourages repeat business by rewarding customers for their continued patronage,
fostering a sense of value and appreciation.
2. Boosts sales by offering additional products or services as incentives, increasing the
perceived value of purchases.
3. Motivates customers to increase their spending to reach higher reward tiers, enhancing
customer engagement and retention.
4. Attracts and retains customers by providing exclusive deals, creating a sense of
exclusivity and privilege.
5. Increases brand visibility and reach by associating with events or influencers, thereby
attracting a new customer base and enhancing brand reputation.

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Closing
By implementing these strategies, Enzo and
Sandie can expect to see an increase in sales,
potentially by 20-30%, as they build a more
loyal customer base and encourage more
frequent orders.

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