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Module 3
Week No: 11 – 14
Title of Module: Art in the Modern and Contemporary World
This module consists of three lessons namely:

Lesson 1: Artist and Artisan
Lesson 2: National Artists of the Philippines / GAMABA
Lesson 3: Modern and Contemporary Arts
Overview
Artists and artisans fill different roles in the art arena which helps in articulating a vision
through their art or craft. The work of artists tends to be shown in museums or galleries, while
artisans sell their skills at fairs and shops. Module 3 will recognize the various artist and artisans
that the Philippines were able to hone and develop as it provides the qualifications in order for
one to be known or hailed as a GAMABA awardee who was able to provide an enormous
contribution to the development of the Philippine artistry and culture. Moreover, the modern and
contemporary arts will also be discussed to show the difference between the two and how they
affected the world of art over time.
Expected Output: Essay, Campaign Poster, Artist’s Study,

Reflection Essay, Analytic Paper
Module Time Allotment (weeks or hours): 4 weeks / 12 hours
LESSON 1: Artist and Artisan

ABOUT THE LESSON:
Artists and artisans fill different roles in the art arena. Artists and artisans articulate a vision
through their art or craft. Fine artists work with paint, watercolor, pen, ink, or illustrations, while
artisans' craft work is jewelry, glasswork, pottery, or other functional products. Artists focus on
creating aesthetically pleasing works, while artisans' work focuses on accessorizing and
functionality more than aesthetics. The work of artists tends to be shown in museums or galleries,
while artisans sell their crafts at fairs and shops.
At the end of the lesson, you will be able to:

LO1. Compare and contrast the different responsibilities of an artist from an
artisan through a detailed description
LO2. Recognize the role and function of the artist and the artisan in modern and
contemporary society
LO3. Design a campaign supporting the local artist and artisan
LEARNING OUTPUTS/REQUIREMENTS: Essay, Campaign Poster
LESSON TIME ALLOTMENT: 3 hrs
Address: Hilltop Road, Brgy. Kumintang Ibaba, Batangas City 4200, Philippines
Telephone Numbers: +63 43 723 1446 | 980 0041
Website: www.ub.edu.ph
LEARNING ACTIVITIES:
Video – React
https://youtu.be/htLx_Ilb3W4
1. Watch the video in the link provided above.

2. Provide a 3 – 5 sentence reaction about the content of the video.
3. Post your outputs in our LMS Discussion
Artist and Artisan
ARTIST is someone who produces works like

paintings, sculptures, or works in the performing arts.
Moreover, as stated by Difference Between (2016), an
artist is a person who performs any of the creative arts.
This captures all forms of art.
For example, a person who paints can be referred

to as an artist. In the modern world, the term artist is also
used for musicians as well. This is why people often tend
to hear the words ‘young artist,’ through media to refer to emerging musicians. An artist is not
only attributed to those who create art as an occupation, but also to those who are skilled in a
particular activity such as drawing, designing, composing, etc
Job responsibilities of an Artist include:

▪ Developing ideas for a canvas or product
▪ Selecting a medium for a final work, including texture, size, or area
▪ Collecting work for a portfolio
▪ Applying for grants for financial support
On the other hand, an ARTISAN refers to craftsmen who make practical artistic products,
such as earrings, urns, stained glass, and other
accessories. Artisans gain their knowledge by studying
under master craftsmen and then practicing with
continued study. Artisans work to create something
new, original, and at times, provocative. They spend a
good portion of their time selling and promoting their
items in various marketplaces.
Job responsibilities of an Artisan include:

▪ Using and mixing mediums like paint, metal, glass, or fabric
▪ Shaping, gluing, sewing, testing, and producing products
▪ Displaying work at various sites including auctions, craft shows or online markets
▪ Estimating costs and material needs
Artisans could be:
Carpenters Metal workers
Jewellers Painters
Sculptors Potters
What is the difference between Artist and Artisan according to its category?
CATEGORY ARTIST ARTISAN

a person who performs any of the a skilled worker who makes
Definition
creative arts things by hand
Artistic Value: has a clear artistic value has an artistic value
Functional Value: has no functional value has a functional value

has a lot of aesthetic value and is The object though utilitarian
Object: appreciated for this quality as it has certain aesthetic
pleases the individual attributes to it
Players in the World of Art
Artisan and the Guilds
The formation of guilds during the later Middle Ages was a crucial stage in the professional
development of an artist. Their power as an artist during this period Cologne Cathedral,
was not based on their individual capacity, but on their willingness
to join and act together as guilds.
During the later Middle Ages, different practitioners of arts
in various towns and cities of a particular craft such as cloth
makers, shoemakers, apothecaries, masons, painters, sculptors,
etc. worked together to form guilds to gain control of the production,
standards, and marketing of a particular craft. This guild promotes
extraordinary power in stimulating support and growth among
artists.
Through the formation of guilds, artisans were also able to pull themselves out of the rank
of serfs on estates of nobility and day laborers as it stands as an established association for the
protection and socio-economic autonomy.
Artist and his Studio
Studio is an artist or worker's workroom. This can be for acting, architecture, painting,
pottery (ceramics), sculpture, origami, woodworking, scrapbooking photography, graphic design,
filmmaking, animation, industrial design, radio or television production broadcasting, or the
making of music. The term is also used for the workroom of dancers, often specified as to dance
studio.
Artist and his studio are considered as …
where the magic happens extension of the artist himself
where the negotiation is made
Old Artist Studio Modern Artist Studio
WORLD OF ARTS
Players in the World of Art (Seghal, 2016)
Do you have any idea who are the movers and shakers of the art world the influential
players who have the power to turn around this vibrant industry? Though the art space has a
number of constituents, there are five principal players that form the core structure of this creative
community. These include the artist, the dealer, the curator, the critic, and the collector, and each
plays a pivotal role.
A. Artists
They are the prop, the mainstay of the art world! Their
beautiful vision and creative endeavors have to be recognized
and appreciated to help build a career and open up
opportunities. The artwork needs to be valued and receive
serious consideration by galleries, exhibitions, biennials, and
collectors alike.
B. Dealers
They are essentially the supporters and promoters of
an artist’s work. Their primary role is to spot talent, nurture an
artist’s career, generate exposure, and establish his/her
reputation. An art dealer handles the advertising, public
relations, and the mounting of exhibitions for an artist in
exchange for a commission at the sale of the work.
C. Curators
Curators have an eye and passion for all art forms. They
use their extensive knowledge of the subject and organizational
skills to coordinate exhibitions at museums, galleries, or public
spaces. Curators are responsible for the conceptual development,
design, layout, and execution of an art show. Art curators also
research artists and write catalog essays.
D. Critics
They analyze, evaluate, and interpret the aesthetic value and

significance of artwork that is displayed at galleries, museum
exhibitions, and private or public showings. Critics also comment
and pass judgment on the technical factors, theme, and artistic
expression of the art being reviewed. Critics may work for a
magazine, or newspaper website or choose to freelance.
E. Collectors
It is difficult to imagine the artistic landscape without collectors. They

are an integral part of the art market that is keeping it afloat. The
contributions of art collectors are vital for the very existence of
artists, dealers, galleries, and auction houses. Prominent collectors
are very influential and can create recognition of an unknown artist
by purchasing his work. In fact, the majority of artworks housed in
museums and galleries are donated by collectors.
Process of Productions
The process of creating an artwork does not always follow a linear progression. There is
given flexibility to artists on how to conceptualize and execute their ideas into reality. But this does
not mean that they do not follow guiding principles that govern the process of art production. This
process comes in three which are:
1. Pre-production where the artist always begins with the idea that he wants to express or
communicate with his audience
2. The production is the execution of the art
3. Post-production is how the art will be circulated not only in the art world but in many
publics
Art Medium and Techniques
Medium is the mode of expression in which the concept, idea, or message is conveyed. It
may be:
▪ Concrete- objects that physically manifest themselves as

prolonged or lasting period (paintings, sculpture, etc.; or
▪ Ephemeral- durational artworks or transient (film, sounds, etc.)
In addition, a medium is a material that artists use to create

their art. Whatever a piece of art is made out of is its medium. The
plural of medium is media. So, one piece of art can be made of one
medium or several media.
Moreover, according to Esaak (2019) examples are the medium Michelangelo used to
create "David"(1501-1504) was marble, Alexander Calder's stabiles employ painted steel plates,
and Marcel Duchamp's infamous "Fountain" (1917) made with a porcelain medium.
David – Michael Angelo Fountain – Marcel Duchamp
Furthermore, a chosen medium should not yield the same results. Let’s say giving two
different artists the same exact material and the general qualifier of “painting”s, the end product
will still vary minimally or on an exponential scale. This is where techniques come in. The
technique of the artwork shows the level of familiarity with the medium being manipulated. It
implies the necessity of additional tools or implements (eg., hammer and chisel may come in
handy for sculptors), or consideration of time (e.g., behavior of different kinds of paint especially
in drying time requirements), and the specificity of the site of creation (e.g., indoor or outdoor
production, therefore, it is the manner in which the artist controls the medium to achieve the
desired effect.
Essay
To reiterate the discussions from the previous page, an artist focuses on creating
aesthetically pleasing works, while artisans' work focuses on accessorizing and functionality more
than aesthetics. The work of artists tends to be shown in museums or galleries, while artisans sell
their crafts at fairs and shops.
With that being said, kindly do the following:
1. Write a two to three-paragraph essay on “What is the relationship between an artist

and an artisan?”
2. Post your outputs in our LMS Dropbox.
3. The rubric for this activity will be posted in our LMS Class.
Campaign Poster
DIRECTIONS:
1. Create a campaign poster promoting our

local artists and artisans.
2. You may use pictures and graphics to
enhance your message in the poster.
3. Make sure that you saved it in a .pdf file.
4. Upload your activity in our LMS Dropbox
5. The rubric for this activity will be posted in
our LMS Class.
LESSON 2: National Artists of the Philippines / GAMABA
ABOUT THE LESSON:

The Gawad sa Manlilikha ng Bayan or National Living Treasures Award is the highest
state honor given to Filipinos in recognition of their outstanding work as traditional folk artists.
Currently, 16 individuals conferred from 1993 to 2017 are featured in the gallery. This exhibition
was made possible through the collaboration among the Gawad sa Manlilikha ng Bayan Executive
Committee of the National Commission for Culture and the Arts, Office of Deputy Speaker and
Representative Loren Legarda, and the National Museum of the Philippines
LO1. Discuss the concept of GAMABA using appropriate reference sources

LO2. Cite the qualifications, categories, benefits, and privileges for an artist to
be recognized as a GAMABA
LO3. Recognize the different contributions of the Filipino National Artist to Local
History and Culture
LEARNING OUTPUTS/REQUIREMENTS: Artist’s Study
LESSON TIME ALLOTMENT: 3 hours
List of GAMABA Awardees
MUSICIAN AND
POET STORYTELLER MUSICIAN
Musician and Dancer
Textile Weaver Textile Weaver
GAMABA National Artists
In April 1992, the Gawad sa Manlilikha ng Bayan or the National Living Treasures
Award was institutionalized through Republic Act No. 7355. Tasked with the administration
and implementation of the Award is the National Commission for Culture and the Arts (NCCA),
the highest policy-making and coordinating body for culture and the arts of the State. The
NCCA, through the Gawad sa Manlilikha ng Bayan Committee and an Ad Hoc Panel of Experts,
conducts the search for the finest traditional artists of the land, adopts a program that will
ensure the transfer of their skills to others, and undertakes measures to promote a genuine
appreciation of and instill pride among our people about the genius of the Manlilikha ng Bayan.
First awarded in 1993 to three outstanding artists in music and poetry, the Gawad sa
Manlilikha ng Bayan has its roots in the 1988 National Folk Artists Award organized by the
Rotary Club of Makati-Ayala. As a group, these folk and traditional artists reflect the diverse
heritage and cultural traditions that transcend their beginnings to become part of our national
character. As Filipinos, they bring age-old customs, crafts, and ways of living to the attention
and appreciation of Filipino life. They provide us with a vision of ourselves and of our nation, a
vision we might be able to realize someday, once we are given the opportunity to be true to
ourselves as these artists have remained truthful to their art.
As envisioned under R.A. 7355, “Manlilikha ng Bayan” shall mean a citizen engaged in
any traditional art uniquely Filipino whose distinctive skills have reached such a high level of
technical and artistic excellence and have been passed on to and widely practiced by the
present generation in his/her community with the same degree of technical and artistic
competence.
Becoming a Manlilikha ng Bayan
To become a “Manlilikha ng Bayan”, the candidate must possess the

following qualifications:
a. He/she is an inhabitant of an indigenous/traditional cultural community anywhere in the

Philippines that has preserved indigenous customs, beliefs, rituals, and traditions and/or
has syncretized whatever external elements that have influenced it.
b. Engaged in a folk art tradition that has been in existence and documented for at least fifty
(50) years.
c. Consistently performed or produced over a significant period, works of superior and
distinctive quality.
d. Must possess a mastery of tools and materials needed by the art, and must have an
established reputation in the art as master and maker of works of extraordinary technical
quality.
e. Must have passed on and/or will pass on to other members of the community their skills
in the folk art for which the community is traditionally known.
A traditional artist who possesses all the qualities of a Manlilikha ng Bayan candidate, but
due to age or infirmity has left him/her incapable of teaching further his/her craft, may still be
recognized if:
a. He/she had created a significant body of works and/or has consistently

b. He/she displayed excellence in the practice of his/her art, thus achieving important
contributions to its development.
c. He/she has been instrumental in the revitalization of his/her community’s artistic tradition.
d. He/she has passed on to the other members of the community skills in the folk art for
which the community is traditionally known.
e. His/her community has recognized him/her as a master and teacher of his/her craft.
Artist’s Study
DIRECTION:
1. Choose at least one GAMABA Awardee

2. Fill the table with the information being asked.
3. Post your outputs in our LMS Class.
Name of the Artist:

(Picture of the Artist)
Brief Background:
Three interesting facts about the GAMABA Awardee:
1.
2.
3.
How does this GAMABA Artist artwork do affects you?
Draw something that represents the GAMABA Artist to you
ASSESSMENT TIME!
Prepare for a 15-item quiz to be posted on the

Assignment Tab of your UBian LMS
LESSON 3: Modern and Contemporary World
ABOUT THE LESSON:

Art is well-known for its incredible ability to educate people and create a pleasant
environment to see the world in a new light. With projectors, interactive screens, or movies, a new
way of interpreting thoughts, sensations, and emotions based on experiences is being presented.
This domain has merged with technology in modern culture, resulting in masterpieces that would
have pushed the human mind to its limits not long ago. Special effects in artistic films and digital
art finest exemplify this supposition, which could not have previously reproduced reality as well
as they do now. People will also be able to examine how artwork changes over time. Furthermore,
we can see how, thanks to technology, we can appreciate, visualize, and share with others the
beauty of creation.
LO1. Differentiate modern from contemporary art using appropriate reference

sources
LO2. Identify the major contemporary art movements
LO3. Enumerate the different performance arts
LEARNING OUTPUTS/REQUIREMENTS: Reflective Essay, Analytic Paper
LESSON TIME ALLOTMENT: 6 hours
Video – React
https://youtu.be/IjhXohLgJ6M
1. Watch the video in the link provided above.

2. Provide a 3 – 5 sentence reaction about the content of the video.
3. Post your outputs in our LMS Discussion
Major Art Movement
Contemporary arts are the art made today by living artists. As such, it reflects the
complicated issues that shape our diverse, global, and rapidly altering world. Through their work,
many current artists discover a personal or cultural identity, offer evaluations of social and
institutional structures, or even try to redefine art itself. In the process, they often increase hard
or thought-provoking questions besides offering convenient answers. Curiosity, an open mind,
and a commitment to talk and debate are the fantastic equipment with which to method a work of
present-day art.
The exact starting point of the genre is still debated however, many art historians consider
the late 1960s or early 1970s (the end of modern art, or modernism) to be an adequate estimate.
Given its “art of today” definition, you may be surprised to hear that contemporary art
actually has a relatively long history. To trace its evolution, let’s take a look at the major
movements and important artists that compose its history.
POP ART
Intended as a response to previous contemporary artwork
movements, contemporary art is thought to have begun on the heels
of Pop Art. In post-war Britain and America, Pop Art used to be
pioneered by means of artists like Andy Warhol and Roy
Lichtenstein. It is described as means of a hobby in portraying the
mass culture and reimagining industrial products as available art.
While the movement lasted roughly from the Nineteen Fifties
thru the early 1970s, it used to be reborn as Neo-Pop Art in the
1980s thanks to artists like Jeff Koons. what made it extraordinary
pop art was once that it appropriated some of the first ideas of Dada which is geared up of ready-
made materials which had been used for artwork. Dada was a motion that is in opposition to the
values of the bourgeois, the colonial, and even the nation. It was each anarchic as it was once
referencing anarchy which was followed due to the fact of the values the motion abhors and
despises. It is also the time of popular cultural icons such as
NEO-POP ICONS
PHOTOREALISM
Much like artists working in the Pop Art style sought to

artistically reproduce objects, those involved in Photorealism
which is a concurrent movement that aimed to create hyper
realistic drawings and paintings. Photorealists often labored from
photographs, which enabled them to accurately reproduce
portraits, landscapes, and different iconography. These drawings
and paintings are so immaculate in their precision that it starts to
look like a photo without a direct reference to the artist who created
it. Chuck Close and Gerhard Richter regularly worked in this style.
James,2004
CONCEPTUALISM
In turn, Pop Art additionally helped shape

Conceptualism, it rejected the concept of art as a commodity.
In conceptual art, the notion at the back of a work of art takes
precedence. Major conceptual artists consist of Damien Hirst,
Ai Wei Wei, and Jenny Holzer. Though this experimental
movement is rooted in the art of the early twenty-first century,
it emerged as a formal motion in the Sixties and stays a
principal present-day art.
Zodiac Heads, 2010- Ai Wei Wei
In conceptual art, the idea or concept is the most
important aspect of the work. When an artist makes conceptual art, it means that all of the
planning and decision is made beforehand.
PERFORMANCE ART
Another movement with Conceptualist roots is

Performance Art. Beginning in the Nineteen Sixties and
conserving its reputation today, performance art is a drama-
inspired approach. While the artwork structure is performed by
way of artists as the name suggests, it is no longer solely
supposed as entertainment. It may be planned or spontaneous
and done live or recorded. Its goal is to deliver a message or
idea. Predominant overall performance artists include Marina
Abramović, Yoko Ono, and Joseph Beuys.
INSTALLATION ART
Installations are three-dimensional constructions

that transform their surroundings and alter viewers’
perceptions of space. Often, they’re large-scale and site-
specific, enabling artists to radically change any space
into a customized, interactive environment. Well-known
installation artists include Yayoi Kusama, Dale Chihuly,
Gleaming Lights and Bruce Munro.
EARTH ART
It is art where the natural environment or a specific

site or space is transformed by the artist. It is a kind of human
intervention into a specific landscape or terrain. Earth art is
different from environmental art in the sense that it does not
focus on the subject but rather on landscape manipulation
and the materials used, taken directly from the ground or
vegetation. Robert Smithson, Christo and Jeanne-Claude,
and Andy Goldsworthy are celebrated for their avant-garde
earthworks.
STREET ART
Street art is a genre that gained prominence with the

rise of graffiti in the 1980s. Often rooted in social activism,
street art includes murals, installations, stenciled images,
and stickers erected in public spaces. It can also be seen in
some areas of Lipa City specifically in The Outlets. Key
street artists include figures from the 1980s, like Jean-
Michel Basquiat and Keith Haring, as well as practicing
The Pisa’s mural, 1989 Keith Haring artists like Banksy and Shepard Fairey.
Difference between Contemporary Arts and Modern Arts
MODERN ART CONTEMPORARY ART

describes the works of artists still living and
art that began in the 1880s
creating artworks
revolutionary for the freedom and magnitude of
revolutionary by its origin (anti-romanticism)
experimentation by the artists
pays attention to society, thus known for its
more self-expressive
social impact
every medium that you can think of video art,
primarily made on canvases tech-enabled artworks, object design, graphical
arts
focuses on the subjective representation of the takes a strong stand on social, political and
chosen themes cultural aspects of the world
Modern Art is used for conveying the era of ‘Modernism’, a time where art is described
with various terms ending with ‘ism’s’ such as; Fauvism, Impressionism, Post-Impressionism,
Dadaism, Cubism, Surrealism, Expressionism, Pop Art, and many other art movements which
have been discussed in module 1.
Aside from the discussed information about performance art, this art movement is one of
the broadest art forms. In this part of the lesson, I will enlighten you more about this movement.
Performance art comes in a variety of forms, based on language, music, and live arts.
Regardless of the media, purpose, theme, style, location, or size of the audience, performance
art can contribute to the culture, create community, and provide outlets for expression.
Below are the different types of performance arts:
DANCE
Dance, is the movement of the body in a rhythmic

way, usually to music and within a given space for the
cause of expressing an idea or emotion, releasing energy,
or truly taking delight in the motion itself.
Dance also plays a number of important social roles
in all cultures, notably in matters of celebration, courtship,
recreation, and entertainment. (Mackrell,2020)
MUSIC
Music is an art concerned with combining

vocal or instrumental sounds for beauty of form or
emotional expression, typically in accordance with
cultural standards of rhythm, melody, and harmony.
Both the folk track and the complex electronic
composition are humanly engineered and each is
conceptual and auditory. These factors have been
current in the track of all styles and throughout history.
(Gordon,2020)
OPERA
Opera is a staged drama set to music in its

entirety, is made up of vocal pieces with instrumental
accompaniment and usually with orchestral overtures
and interludes. In some operas the music is continuous
throughout an act in others it is broken up into discrete
pieces, or “numbers,” separated either by recitative (a
dramatic type of singing that approaches speech) or by
spoken dialogue. (Hanning,2020)
THEATRE
Theatre, also spelled theater, in dramatic arts,

an art concerned almost exclusively with live
performances in which the action is precisely planned
to create a coherent and significant sense of drama.
The strongest impact on the audience is made by
acting, singing, and dancing, followed by the spectacle
in the background against which those activities take
place.
MIME AND PANTOMIME
Mime and pantomime, Latin mimus and

pantomimus, Greek mimos and pantomimos, in the strict
sense, Greek and Roman dramatic entertainment
representing scenes from life, often in a ridiculous manner.
By extension, mime and pantomime have come to be in
modern times as the art of portraying a character or a story
solely by means of body movement (as by realistic and
symbolic gestures). Analogous forms of traditional non-Western theatre are sometimes also
characterized as mime or pantomime. (Britannica, 2020)
SPOKEN WORD POETRY
Spoken word is a poetic performance art that is

word-based. It is an oral art that focuses on the aesthetics
of word play such as intonation and voice inflection. It is a
"catchall" term that includes any kind of poetry recited
aloud, including poetry readings, poetry slams, jazz poetry,
and hip hop, and can include comedy routines and prose
monologues. Although the spoken word can include any
kind of poetry read aloud, it is different from written poetry
in that how it sounds is often one of the main components.
Unlike written poetry, it has less to do with physical, on-the-
page aesthetics and more to do with phonaesthetics or the aesthetics of sound.
PUPPETRY
Puppetry is the making and manipulation of puppets

for use in some kind of theatrical show. A puppet is a figure of
a human, animal, or abstract form that is moved by human,
and not mechanical, aid. (Speaight,2020)
Puppeteers use movements from hands and arms to
control devices such as rods or strings to move the body,
head, limbs, and in some cases the mouth and eyes of the
puppet. The puppeteer sometimes speaks in the voice of the
character of the puppet, while at other times they perform to a recorded soundtrack.
Types of Puppets
● Finger puppets, which are tiny puppets that fit onto a single finger
● Sock puppets, which are formed from a sock and operated by inserting one's hand inside
the sock, with the opening and closing of the hand simulating the movement of the
puppet's "mouth".
● Hand puppet or glove puppet is controlled by one hand which occupies the interior of the
puppet and moves the puppet around.
● Marionettes are suspended and controlled by a number of strings, plus sometimes a
central rod attached to a control bar held from above by the puppeteer
● Rod puppets are made from a head attached to a central rod. Over the rod is a body form
with arms attached and controlled by separate rods
Furthermore, aside from these kinds of performance arts there is also a famous art called
Indie Film.
Independent film is any type of filmmaking that takes place outside the mainstream
commercial film industry or films or filmmaking practices that claim a degree of autonomy in
relation variously to industrial practices, filmmaking conventions, or political contexts. (Dartmouth
Library,2020)
Why Independent Film is Different from Commercial movies?
- Financing
Independent film productions raise money from a

variety of sources. Some small production companies may
collaborate on production by sharing industry skills and
financial resources.
Independent production companies can secure

funding from private investors but usually, they are funded by
arts agencies, such as the British Film Council or the British
Film Institute. Some television broadcasters, like BBC Films and Film Four, also fund independent
films.
- Distribution
Unlike studio films, which usually have a mainstream

cinema release, independent production companies enter
their films into local, national, and international film festivals
to gain exposure with distributors who may then buy the
distribution rights. Distribution companies work to get
independent films theatrical releases - nationally and
internationally - and make deals for DVD, Blu-Ray, and on-
demand releases.
Independent films tend to have a limited theatrical release in comparison to studio films,
though there are many cinemas throughout the world catering for audiences and fans of
independent film.
- Independent film promotion
Independent films rely heavily on critic reviews in

newspapers, magazines, or online publications that
specialize in independent film. Like studio films, most
independent films will have official websites, press
releases, trailers, and teasers. Independent films do not
normally have merchandise or television adverts to
promote the film, these films will rely more heavily on word of mouth and social media.
Reflective Essay
DIRECTIONS:
1. Choose one art movement based on the discussion

2. Explain the relevance of this art movement in our present
society.
3. Post your outputs in our LMS Dropbox
4. The rubric for this activity will be posted in our LMS.
Analytic Paper
https://youtu.be/6YEnBF2OBJQ
DIRECTIONS:
1. Watch the musical play “Huling El Bimbo: The Musical” using the YouTube link provided.
2. Analyze the different performance arts presented in the musical.
3. In two to three paragraphs, write an analytic paper on the implication of these performance
arts in making the musical appealing or entertaining to its audience.
4. Post your output in our LMS Dropbox
5. The rubric for this activity will be posted in our LMS Class.
References:
● Britannica. “Mime and Pantomime”. 2020. Last accessed August 06, 2020. Retrieved
from:https://www.britannica.com/art/mime-and-pantomime
● Caslib et.,al., . Art Appreciation. Rex Book Store. 2018
● Dartmouth Library. “ Independent Film”. Last accessed August 06, 2020. Retrieved from:
https://researchguides.dartmouth.edu/filmgenres/independents
● Davis, Tracy. “Theatre”. 2020. Last accessed August 06, 2020. Retrieved from
Britannica: https://www.britannica.com/art/theatre-art
● DifferenceBetween.com. “Difference Between Artist and Artisan”. February 23, 2016.
Last accessed July 30, 2020. Retrieved from:
https://www.differencebetween.com/differencebetween-artist-and-vs-artisan/
● Epperson, Gordon. “Music”. 2020. Last accessed August 06, 2020. Retrieved from
Britannica: https://www.britannica.com/art/music
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Module 3

Title of Module: Art in the Modern and Contemporary World

This module consists of three lessons namely:

Expected Output: Essay, Campaign Poster, Artist’s Study,

Module Time Allotment (weeks or hours): 4 weeks / 12 hours

LESSON 1: Artist and Artisan

At the end of the lesson, you will be able to:

1. Watch the video in the link provided above.

Artist and Artisan

ARTIST is someone who produces works like

For example, a person who paints can be referred

Job responsibilities of an Artist include:

Job responsibilities of an Artisan include:

Carpenters Metal workers

CATEGORY ARTIST ARTISAN

Functional Value: has no functional value has a functional value

Players in the World of Art

Artisan and the Guilds

Artist and his studio are considered as …

where the magic happens extension of the artist himself

where the negotiation is made

Old Artist Studio Modern Artist Studio

Players in the World of Art (Seghal, 2016)

They analyze, evaluate, and interpret the aesthetic value and

It is difficult to imagine the artistic landscape without collectors. They

▪ Concrete- objects that physically manifest themselves as

In addition, a medium is a material that artists use to create

David – Michael Angelo Fountain – Marcel Duchamp

With that being said, kindly do the following:

1. Write a two to three-paragraph essay on “What is the relationship between an artist

1. Create a campaign poster promoting our

ABOUT THE LESSON:

At the end of the lesson, you will be able to:

LO1. Discuss the concept of GAMABA using appropriate reference sources

LEARNING OUTPUTS/REQUIREMENTS: Artist’s Study

LESSON TIME ALLOTMENT: 3 hours

List of GAMABA Awardees

GAMABA National Artists

To become a “Manlilikha ng Bayan”, the candidate must possess the

a. He/she is an inhabitant of an indigenous/traditional cultural community anywhere in the

a. He/she had created a significant body of works and/or has consistently

1. Choose at least one GAMABA Awardee

Name of the Artist:

How does this GAMABA Artist artwork do affects you?

Draw something that represents the GAMABA Artist to you

Prepare for a 15-item quiz to be posted on the

ABOUT THE LESSON:

At the end of the lesson, you will be able to:

LO1. Differentiate modern from contemporary art using appropriate reference

LEARNING OUTPUTS/REQUIREMENTS: Reflective Essay, Analytic Paper

LESSON TIME ALLOTMENT: 6 hours

1. Watch the video in the link provided above.

Much like artists working in the Pop Art style sought to

In turn, Pop Art additionally helped shape

Another movement with Conceptualist roots is

Installations are three-dimensional constructions

It is art where the natural environment or a specific

Street art is a genre that gained prominence with the

MODERN ART CONTEMPORARY ART

Dance, is the movement of the body in a rhythmic

Music is an art concerned with combining

Opera is a staged drama set to music in its