REGENCY POLYTECHNIC COLLEGE,INC.

Gensan Drive, Brgy. Morales

City of Koronadal, South Cotabato

Program : BACHELOR OF SCIENCE IN HOSPITALITY MANAGEMENT

(BSHM)
CMO.62,Series 2017

SYLLABUS (OBE FORMAT)

Course Descriptive Title : THC 4 (Micro Perspective of Tourism and Hospitality)

Course Credit : 3 Units
Lecture Units : 3 hours
Pre-requisite : THC 1

SIGNATURE ABOVE SIGNATURE ABOVE SIGNATURE ABOVE SIGNATURE ABOVE

ABIGAIL J. BACERO MRS. RUTH S. BARBECHO,MBA-HRM NIDA P. PASTOR,PH.D ROBERTO F. ESCARO III.LL.B. MA PH.D ME
INSTRUCTOR HEAD,COLLEGE OF HOSPITALITY VPAA SCHOOL PRESIDENT
VISION PREPARED BY:
REVIEWED BY: VERIFIED BY: APPROVED BY:

DATE: DATE: DATE: DATE:

 We envision a Premiere Tourism and Hospitality Department in this institution recognized for ots outstanding program producing world
class travel and hospitality managers and professionals.

MISSION
We commit ourselves in the formation of top, competent and compassionate regencians travel and hospitality professionals for the
service of the national and global community.

OBJECTIVES:

The Hospitality and travel management department of the regency polytechnic college inc. In line with the institutions mission and vission
commits to achieve of the following :
 The provision of scholarly and professionals expertise to meet the dynamic needs of the travel,tourism and hospitality industry.
 A high quality academic program designed for our graduates to secure an entry level position heading towards leadership, managerial and
entrepreneurial as well as pioneering roles in the tourism and hospitality industry.
 Strong linkage between among industry, government and educational institution via collaborative research works, community development
and professional consultancy programs
Course description :

This course will cover the workings, operations and the integrative activities of major stakeholders in the Tourism and Hospitality Industry. The
student will also gain knowledge on managing and marketing a service-oriented business organization. Apart from the scope and structure of
travel organizations, it provides an in-depth study of the nature and distinctive characteristics of each sector of the entire tourism industry, focusing
on the management, organization and planning of specific business strategies for the various entities in the local setting. This will also involve the
analysis of the possible impacts of external factors and trends on the different tourism industry sectors and specific types of businesses. It will also
look into client profiling such as travel motivations and influences as it relates to aligning strategic and tactical solutions to the business. The
course also identifies the employment opportunities available in each sector and the corresponding qualifications for the jobs.

References/ Teaching Assessment Teaching Aids/

Desired
Learning Textbook Delivery (Achievement Resource Time Table Date
 (OBTL) Learning) materials
Learning Content/ Covered
Outcomes Subject Matter
(DLO)
1. Discuss the Book:
factors that  Enumerate Micro Class Written Quiz
and explain the Whiteboard 3 Hours per
motivate Perspective of Discussion Week 1
Basic Travel week
Tourism and Activity
people to motivators Hospitality White board
travel; Assignment
 Discuss the marker
2. Elucidate the Author:
figure 1 the
relationship of Zenaida
relationship of
needs,wants needs,wants Lansangan-Cruz,
and motives and motives PhD
to tourist First Edition
2019
motivation;
3. Describe the  Discuss the
push/pull difference of
model; oush/pull
model
4. Explain the
 Discuss the
relation stages of
between maslow
Maslow’s hierarchy of
needs and
hierarchy of
travel literature
needs and
travel
motivations
listed in travel
literature;
5. Describe the
 basic types of
tourist  Explain the
difference and
motivation; give examples
of basic types
of tourist
motivation
6. Identify the
 Describe the
classification differences
of travelers and give
based on example of the
purpose of classification
of travelers
travel;and
based on
purpose of
travel
7. Analyze the
travel  Explain the
constraints. main travel
constraints and
give example
of each.
1. Explain the  Discuss the Book:
social nature of social nature Micro Class Written Quiz
and give Whiteboard 3 Hours per
travel; Perspective of Discussion Week 2
example week
Tourism and Activity
2. Describe the  Discuss the Hospitality White board
social effects of geographical Oral Recitation
locations of marker
tourism; Author:
social effect in Zenaida
tourism
Lansangan-Cruz,
PhD
3. Discuss the First Edition
socioeconomic  Enumerate 2019
variables and and discuss
each
their effect on socioeconomic
travel; variables give
4. Describe the example.
new travel  Explain the
different rise of
patterns; new travel
5. Explain the patterns
preferences of  Enumerate
the international and discuss
the categories
tourist;
of preferences
of the
international
6. Describe the tourist
types of tourist  Describe the
types of tourist
roles;and and identidy
the
institutionalize
d tourist and
non-
institutionalize
d tourist
7. Explain the
meaning of  Describe and
give example
social tourism
of social
tourism
1. Describe the  Explain the Book:
effects of effects of Micro Class Written Quiz
culture on Whiteboard 3 Hours per
cultures in Perspective of Discussion Week 3
Travel in week
Tourism and Activity
Travel; other Hospitality White board
countries
Assignment marker
Author:
2. Clarify how Zenaida
 Dicuss the
cultural difference of Lansangan-Cruz,
patterns are internal and PhD
changed by external First Edition
forces 2019
internal and
external forces;
3. Discuss the  Explain and
importance of give
cultural examples why
cultural
tourism; tourism is
importance
4. Analyze the  Enumerate
cultural factors and give
examples of
which appeal cultural
to tourists; and factors
5. Explain how  Explain why
each of these cultural
cultural factors factors
cotribute to
cotribute to
cultural
cultural tourism
tourism
1. Trace the  Explain the Book:
evolution of seven eras of Micro Class Written Quiz
travel Whiteboard 3 Hours per
transportation Perspective of Discussion Week 4
evolution week
Tourism and Activity
and travel;
Hospitality White board
2. Discuss the  Explain the Oral Recitation
figure 2 the marker
historical Author:
development historical
Zenaida
development
of transport of the Lansangan-Cruz,
systems; Transport PhD
System First Edition
 Discuss the 2019
3. Explain the
reasons why
selection of
people select
transport one
mode; transportation
mode over
another.
4. Identify the  Discuss the
reasons for the Travel by ship
growth and and give
decline of ship example
travel;
5. Explain the
importance and  Describe and
scope of the give
examples the
bus/motor travel by bus
coach industry;
6. Discuss the  Explain the
airline
role of the
regulations
airline industry and eight
in the freedom of air
development
of tourism.

PRELIM EXAM PRELIM EXAM PRELIM EXAM PRELIM EXAM PRELIM EXAM PRELIM EXAM PRELIM EXAM Week 5

1. Cite the Book: 4 hours a week Week 6

history of Micro Online Class Online Activities Smart phones
the Perspective of discussion Laptop
Tourism and
accommoda Module
Hospitality
tion or
lodging Author: Laptop & Wifi
industry;ibe Zenaida
the Lansangan-Cruz,
2. Describe the PhD
different First Edition
2019
types of
accommoda
tions;
3. Explain the
organization
of the
lodging
 industry;
4. Discuss the
managemen
t methods in
the lodging
industry
5. Expalin the
hotel
terminology
;
6. Calculate
the
breakeven
point;
7. Explain the
accommoda
tion
reservation
and
promotion;a
nd
8. Discuss the
linkages
between the
hotela and
airlines.

1. Trace Book: Online Class Online Activities Smart phones 4 hours a week Week 7
 the Micro discussion Laptop
history Perspective of Module
of thr Tourism and
Hospitality
food and Laptop & Wifi
beverag Author:
e Zenaida
services; Lansangan-Cruz,
2. Describe PhD
the First Edition
different 2019
types of
restaura
nts;
3. Explain
the
importa
nce of
franchas
ing to
the
restaura
nt
industry;
4. Discuss
restaura
nt
profitabi
lity and
 calculate
food
cost
percenat
ge, gross
profit,
and
average
guest
check;
5. Calculat
e the
restaura
nt’s
breakev
en point;
6. Expalin
the role
the
menu in
restaura
nt’s
catering;
and
7. Discuss
restaura
nt
promoti
 on.

1. Define Micro Online Class Online Quiz Smart phones 4 hours a week Week 8
recreatio Perspective of discussion Laptop
n and Tourism and
Hospitality Module
leisure;
2. Determi
Laptop & Wifi
ne the
varied
views of
recreatio
n and
leisure;
3. Describe
the
motivati
ons for
recreatio
nal
participa
tion;
4. Explain
the
factors
which
promote
the
growth
 of
recreatio
n;
5. Discuss
the
major
types of
organize
d
recreatio
n;
6. Explain
the role
of sports
and
tourism
as major
recreatio
n service
compon
ents;
7. Differen
tiate
theme
parks,wa
ter
parks,
fun
 centers,
and
sportsto
urism;
8. Analyze
the need
for
professi
onal
leadersh
ip in the
recreatio
n
field;and
9. Discuss
the
challeng
es facing
the
recreatio
n and
leisure
service
field in
the 21st
century.
1. Describe
the
nature
and
scope of
tourist
attractio
ns;
2. Explain
the
evolutio
n of
tourist
attractio
ns;
3. Define
and
clarify
tourist
attractio
ns;
4. Differen
tiate
theme
parks
from
amusem
 ent
parks;
5. Discuss
the main
issues in
the
manage
ment of
tourist
attractio
ns;
6. Clarify
the role
of
technolo
gy in
tourist
attractio
ns;
7. Explain
the
future of
tourist
attractio
ns;and
8. Describe
the
internati
 onal
Associat
ion of
Amuse
ment
Parks
and
Attractio
ns.

MIDTERM MIDTERM MIDTERM MIDTERM MIDTERM MIDTERM MIDTERM Week 9

EXAM EXAM EXAM EXAM EXAM EXAM EXAM
1. Explain the Book: Online Class Online Smart phones 4 hours a week Week 10
meaning and Micro discussion Activities Laptop
importance of Perspective of
Tourism and Module
the MICE
Hospitality
industry;
Laptop & Wifi
2. Describe the Author:
evolution of Zenaida
the MICE Lansangan-Cruz,
industry; PhD
3. Clarify the First Edition
2019
difference
between
meeting,incen
tives,conventi
on, and
exhibitions;
4. Discuss the
key players in
the MICE
industry;and
5. Describe the
emerging
trends in the
MICE
industry;and
6. Explain the
employment
opportunities
in the MICE
industry.

1. Discuss Online Class Online phones 4 hours a week Week 11

the discussion Activities Laptop
importa
Module
nce of
safety
Laptop & Wifi
and
security
in
tourism
and
hospitali
ty;
2. Describe
 the
impact
of the
world’s
econom
y on
tourism
and
hospitali
ty
3. Explain
the
responsi
ble
manage
ment of
sustaina
ble
4. Discuss
significa
nce of
tourism
policy
and
strategic
planning
;
5. Describe
 the use
of e-
commer
ce tools
in
tourism
and
hospitali
ty’
6. Explain
the
importa
nce of
tourism
and
hospitali
ty
educatio
n and
training;
7. Describe
the
emergin
g
tourism
and
hospitali
ty
 markets;
8. Get
acquaint
ed with
the
quality
tourism
and
hospitali
ty
products
and
services;
9. Explain
the
impacts
of
partners
hips and
strategic
alliances
on
tourism
and
hospitali
ty;
10. Discuss
the
 impacts
of health
issues
on
tourism
and
hospitali
ty;
11. Expalin
the
effects
of
natural
disasters
on
tourism
and
hospitali
ty;and
12. Analyze
the
impact
of
climate
change
on
tourism
and
 hospitali
ty.

1. Define Online Class Online Lab phones 4 hours a week Week 12

tourism discussion Activities Laptop
promotion; (Dialogue/Scrip
in how to make Module
2. Explain the
reservation)
realtion
Laptop & Wifi
between
promotion
and
communicatio
n;
3. Describe the
relationship
between
promotion
and the
traveler’s
buying
process;
4. Illustrate the
relationship of
promotion to
marketing;
5. Discuss the
importance of
promotion
 planning and
budgeting;
6. Explain the
major types of
promotion
mux;and
7. Clarify the
major issues
of promotion.

1.Define tourism
distribution
channel;
2. Describe the
types of travel
intermediaries
3.Discuss the
functions of
specialty
intermediaries;
4.Compare travel
agents with
5.Describe the
distribution
channel;
6.Explain the
relation of
distribution to
marketing;and
7.Discuss the
distribution
strategies.
SEMI-FINAL SEMI-FINAL SEMI-FINAL SEMI-FINAL SEMI-FINAL SEMI-FINAL SEMI-FINAL
EXAM EXAM EXAM EXAM EXAM EXAM EXAM
1.Define planning; Online Class Online phones 4 hours a week Week 13
2.Explain the discussion Activities Laptop
reasons for tourism
planning Module
3.Discuss the
consequences of Laptop & Wifi
inadequate or poor
planning process;
4.Compare tourism
in developed
countries with that
of developing
countries;
5.Clarify the roles
and responsibilities
of tourism
planning;
6.Explain the
barriers to
planning;and
7.Analyze the
tourism planning
process.
1.Determine the Online Class Online phones 4 hours a week Week 14
relation between discussion Activities Laptop
tourism planning
and tourism; Module
2.Explain the roles
of the public and
private sector in Laptop & Wifi
tourism
development;
3.Describe the
characteristics of
individual tourism
development
projects;
4.Discuss the steps
in tourism project
evaluation and
analysis system;
5.Clarify the role of
government
financing incentives
in tourism
development;and
6.Analyze the
private sector
financing for
tourism
development.
1.Describe the Online Class Online Lab phones 4 hours a week Week 15
available jobs in the discussion Activities Laptop
airline industry; (make a video
2.Discuss the booking Module
employement reservation from
opportunities in check in to check Laptop & Wifi
hotels and motels; out)
3.Clarify the career
opportunities in the
travel agency;
4.Explain the job
opportunities in the
cruise line industry
5.Be familiar with
the available jobs in
motor ciaches;
6.Describe the
career fields in the
car rental
industry;and
7.Explain the
employment
opportunities in the
gaming and
entertainment
industry.
FINAL EXAM FINAL EXAM FINAL EXAM FINAL EXAM FINAL EXAM FINAL EXAM FINAL EXAM Week 16
GRADING SYSTEM

A. PRELIM

1.Class Performance (CP) 60%

Attendance 10%

Online Activities/Assignments 15%

Self-assesment/Participation 15%

Pretest/Quizzes 20%

________________________________________________

Total 60%

2.Subject Proficiency (SP) 40 %

Prelim Exam 100% x 40% = 40%

___________________

Prelim Grade = 100%

B. MIDTERM

1.Class Performance (CP) 60%

Attendance 10%

Online Activities/Assignments 15%

Self-assesment/Participation 15%

Pretest/Quizzes 20%

________________________________________________

Total 60%